Senior Product Marketing Manager, Pendo
Enterprise
$111.4-140.4k
AI-powered analytics & adoption platform
Job no longer available
AI-powered analytics & adoption platform
501-1000 employees
Job no longer available
$111.4-140.4k
501-1000 employees
Company mission
To elevate the world's experiences with software.
Role
Who you are
- Minimum of three (3) years of progressive product marketing experience with a strong focus on Enterprise clients
- Proven success in developing and executing product marketing strategies specifically for Enterprise companies
- A deep understanding of the dynamics and complexities of Enterprise organizations, including those in non-traditional, non-software industries
- Exceptional ability to translate technical product features into compelling, value-driven solutions for Enterprise buyers
- Demonstrated experience in market research, competitive analysis, and developing targeted Enterprise messaging
- Strong collaboration and communication skills, with the ability to effectively partner with Product, Sales, and Marketing teams
- Excellent written and verbal communication skills, including the ability to present complex information clearly and persuasively
- Ability to travel occasionally
What the job involves
- Pendo is looking for a Sr. Product Marketing Manager to play a key role in our growing Enterprise business
- This candidate will bring a deep understanding of traditional, non-software Enterprise businesses
- They will play a critical role in how Pendo delivers solutions to the Enterprise
- They must be a strong marketer and experienced working with product and sales teams in high growth companies
- This individual contributor role will come in and have an immediate impact on the business
- Collaborate strategically with Product and PMM teams to package and position Pendo's offerings as powerful solutions for Enterprise clients
- Own and maintain clear, concise, and impactful solutions messaging specifically for the Enterprise market
- Conduct in-depth market research to define, understand, and articulate the distinct needs and opportunities within the Enterprise landscape for Pendo
- Forge strong partnerships with the Enterprise Sales team to deeply understand their requirements, challenges, and accelerate revenue growth
- Act as a key conduit, delivering valuable feedback from the Enterprise go-to-market teams back to our Product organization
- Elevate and accelerate our overall Enterprise marketing strategy and execution
- Participate in strategic Enterprise deals to provide product and solutions expertise
- Develop compelling content and collateral (e.g., presentations, white papers, case studies) that resonates with Enterprise audiences
- Represent Pendo as a thought leader through public speaking engagements at industry events
- Contribute strategically to competitive intelligence, pricing considerations, and enablement programs tailored for the Enterprise market
Our take
Developing a new software application is a complex process, often fraught with challenges such as bugs and user dissatisfaction. Without a standardized system for feedback, developers may struggle to identify and address issues effectively, relying solely on dissatisfied emails from customers.
Pendo offers a digital platform designed to analyze user experiences, gather bug reports, and engage with consumers to ensure customer retention. With a suite of tools including product journey analytics, surveys, and user feedback, Pendo empowers developers to enhance software usability and resolve issues efficiently.
Amidst a competitive software landscape, Pendo has demonstrated significant growth in 2022, boasting a 40% increase in customers paying over $100,000 annually and securing 17 new Fortune 500 clients. Despite navigating global economic uncertainty with a renewed focus on fiscal efficiency, the company continued to invest in product innovation and customer success, reinforcing its positions as a leading platform for software experience management.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-19% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Nov 2021
$110m
GROWTH EQUITY VC
Jul 2021
$150m
SERIES F
Total funding: $468.3m
Company benefits
- Happier workdays: Add a little fun to your work day with Pendo board game night, team karaoke, ping pong, weekly catered lunch, or a local brew on our rooftop deck
- Health and wellness benefits: Generous health and wellness plans designed to meet the needs of you and your family, including medical, dental, vision, and mental health benefits
- Paid parental leave: Up to 16 weeks of paid parental leave, and a flexible schedule upon your return to help you make the most of those special moments
- Learning and development: In-house management development classes, guest speaker lunch and learns, and select conferences help keep talent sharp
- Flexible work hours and PTO: Enjoy the benefits of a flexible time off policy, flexible work hours, and paid parental leave
- Global offices: Work across the globe in the cities that we love: Raleigh, San Francisco, New York, Herzliya, Tokyo, Sydney, London, and Sheffield
Company HQ
Downtown, Raleigh, NC
Leadership
Todd Olson
(Founder & CEO)Todd studied at Carnegie Mellon before spending 7 years as an MBNA Developer and co-founding Cerebellum. After 5 years, they served as VP of Product Development at TogetherSoft and worked at Borland and 6th Sense Software. They left their role of 4 years at Rally Software Development to found Pendo.io in January 2014.
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