Paid Search Marketing Manager, Location3
$50-80k
Salary depending on experience
More information about location
Digital marketing agency
Job no longer available
Digital marketing agency
21-100 employees
Job no longer available
$50-80k
Salary depending on experience
More information about location
21-100 employees
Company mission
To improve the findability and performance of consumer and retail brands through enterprise-level and local digital marketing solutions.
Role
Who you are
- Bachelor’s degree in marketing or related field
- 1-2 years’ experience in PPC management (mid-level)
- 4+ years’ experience in PPC management for direct response, performance-based ROI campaigns (senior level)
- Minimum 1 year experience working in direct response, performance-based ROI campaigns
- Experience in display and paid social a plus
- Acute attention to detail
- Excellent written and verbal communication skills
- Strong Excel skills, particularly in the use of formulas and vlookups
- Strong analytical skills and ability to sort through data and find solutions to challenges
- Self-starter who is able to work both independently and collaboratively in a team environment
- Extensive knowledge of Google & Microsoft Ads
- Previous agency experience a plus
- Relevant industry certifications a plus
- Experience utilizing Search Ads 360 a plus
- Must have experience in Local Inventory Ads
What the job involves
- We are looking for seasoned and dynamic Paid Search experts who will be accountable for channel strategy and day-to-day management of client campaigns
- These positions will be responsible for the overall portfolio performance and will aid in the integration of Pay-Per-Click data into other services across the account team
- Day-to-day optimization and monitoring of assigned accounts, with a specialized focus on direct response and performance
- Ongoing recommendations for campaign growth, enhancement, and innovations
- Responsible for implementing client PPC strategy and identifying tactics necessary for the proper management of campaigns
- Assists in managing client relationships by balancing their day-to-day needs and their long-term objectives
- Compilation of performance results on a weekly, monthly and quarterly basis with analysis for client presentations
- Remaining on top of the search industry
- Collaborating with other departments within the company
- Establishing priorities and providing detailed goals, expectations and performance standards
- Relates important decisions and actions to the big picture
- Client facing experience
- Presentation skills
- Tracks, analyzes, and reports on performance against client business objectives and KPIs (senior level)
- Considers all Google Ads best practices and recommendations to maintain our Google Premier Partner status (senior level)
- Management experience (senior level)
Our take
Digital marketing is inherently an international advertising strategy, with marketing budgets growing by the year as social platforms and content consumption grow at a rapid rate. Location3 is a local marketing and data management platform specifically designed for franchise and multi-location brands.
Setting itself apart from many competitors, Location3 is an end-to-end solution supporting clients right from the data discovery and understanding of businesses audiences right through to the implementation of well strategised marketing campaigns and plans.
The company launched its LOCALACT platform in 2017, offering unified and localised digital advertising with organic listing and search management. An app was launched for the platform in 2024, matching data-driven tech and user-friendly functionality to transform the local marketing landscape. Location3 certainly offers a plethora of services and this speaks to why it has managed to serve an impressive 50,000+ clients to date. The company holds a deep understanding and expertise in the sector and we’re excited to see how it continues to grow on the upward trajectory it has shown so far.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- Life insurance
- Professional development
- Health insurance with vision and dental benefits
- Stocked kitchen, beer on tap
- Community volunteer opportunities
- Commuter discounts on public transportation
Company HQ
Central Business District, Denver, CO
Articles
Leadership
Andrew Beckman
(Chairman)Previously and Account Executive at both Dockside Internet and DoubleClick.
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