Senior Product Marketing Manager, Norm AI

• Enterprise Product Marketing: leading platform or developer‑focused product marketing for SaaS or AI companies; owned complex, technical launches at high‑growth, sales‑led organizations
• Fluent in AI concepts: comfortable explaining agents, LLMs, and orchestration layers to technical and non‑technical stakeholders
• Big Deals, High Stakes: Experience with high-ACV, multi-threaded deals. Track record of producing enablement and sales assets that actually get used and closed deals
• Data‑driven & customer‑obsessed: Use customer interviews, win/loss analysis, and sales feedback to shape positioning, not just instinct
• Collaborative & influential: Comfortable collaborating across Product, Sales, and execs with the judgment to influence without authority
• Client-Ready: Concise writer and confident presenter trusted in executive and client-facing contexts

Desirable

• As Sr Product Marketing Manager, Platform, you will own the narrative for Norm Ai’s underlying platform: its primitives, capabilities, and extensible components
• You will work hand‑in‑hand with Engineering and Product to translate technical capabilities into frameworks the entire company and our Fortune 500 clients can grasp
• In parallel, you’ll partner with closely with GTM teams to package bespoke, high‑value solutions that showcase Norm Ai’s breadth and power
• This role is for someone who has a deep understanding of AI and enterprise software and the ability to use that understanding to package and clearly communicate our platform narrative to enterprise clients
• Refine Product Messaging & Positioning: Develop and maintain a unified platform narrative that defines how the Norm Platform works and why it matters
• Drive Launches & Adoption: Shape and execute go‑to‑market plans for new platform capabilities, APIs, and more, and align internal and external comms around clear success metrics
• Enterprise Solution Packaging: Collaborate with GTM and Sales to assemble platform capabilities into tailored solutions for Fortune 500 prospects and create deal‑winning collateral
• Enablement & Education: Build internal playbooks, reference architectures, and training sessions that help GTM teams articulate platform differentiation with confidence
• Market & Competitive Intelligence: Track AI‑platform trends, competitor strategies, and enterprise buyer needs; update positioning frameworks and battlecards accordingly
• Narrative & Campaigns: Collaborate with Brand and Demand Gen on high‑signal market moments, reports, webinars, conference storylines, that reinforce platform leadership
• Solution Performance: Track adoption, revenue contribution, and customer feedback; recommend GTM and product tweaks to hit growth targets
• What Success Looks Like - 30 days
• You can clearly explain Norm’s platform primitives, architecture, and AI approach, including agents, legal engineering, and extensibility, and how they enable differentiated solutions across use cases
• You develop a clear point of view on the platform narrative, identifying what is hard to understand today and how to simplify it without losing technical truth
• You partner closely with Product and Engineering to translate near-term platform capabilities into clear external framing, aligning on what can be communicated, to whom, and why it matters
• What Success Looks Like - 60 days
• Establish a coherent platform narrative that Sales, Product, and Marketing use consistently to explain how Norm works and why it is different from generic AI platforms
• Deliver platform-focused enablement and reference materials that help GTM teams confidently position Norm’s architecture, extensibility, and technical depth in enterprise conversations
• Prepare and support the launch of a new or expanded platform capability, ensuring technical accuracy, narrative clarity, and alignment across internal and external communications