Head of B2B Data & Analytics, Canva
+ Equity packages
Publishing and design platform
Job no longer available
Publishing and design platform
1001+ employees
Job no longer available
+ Equity packages
1001+ employees
Company mission
To empower the world to design.
Role
Who you are
- You have demonstrable experience leading data specialists, defining team strategy, and data roadmaps, ideally in the B2B SaaS world
- You’ve got experience working closely with Sales Operations, speaking the same ‘language’ and already coming to the space with a deep mental model of how Sales Led Growth and Product Led Growth offer different advantages
- You have experience working with Account Based Marketing, combining Marketing-, Sales-, and Product-Qualified Leads into one pipeline for the Sales team
- You have experience working with enrichment data, buyer intent data, and other 2nd- or 3rd-party sources
- You have a solid mental model of data flows between data warehouses, production services and Salesforce
- You have demonstrated experience bringing in new Sales intelligence tooling and integrating into data systems
What the job involves
- Coaching a team of approximately 15 data specialists, composed of sales analysts, data scientists, and analytics engineers. This role will act as a driver of both data and commercial strategy in this space
- Forming ideas and acting as a key strategic partner to product teams as we define roadmaps, and create your own closely-aligned, but separate data roadmap. You’ll be the person closest to the data and have a unique perspective on how we can better inform our Sales team with the right leads, the right people to speak with, how to approach them, and timely data being piped between different areas of Canva
- Closely coordinating with collaborators across Canva to shape analysis and recommendations. Nobody tells you what to do; you identify the opportunities and proactively rally people around the solutions
- Managing project intake, pipeline, prioritise, and manage staffing against key initiatives
- Owning projects, data models, dashboards, and other artefacts and keep them up-to-date and of high quality in a hypergrowth environment
- The mission of the Head of B2B Data & Analytics role is to help Canva develop and scale the company’s B2B data strategy, complement our teams with analytical and data-driven insights to provide recommendations, and streamline data pipelines
- This leader will support and partner with our Head of Sales Ops, Head of Sales, and Head of B2B Marketing to drive initiatives and lay the foundations for scalable growth of the Canva Enterprise business
- We already have some fantastic sales analysts, analytics engineers and data scientists that know the data but we’re looking for someone to bring in a more holistic approach to Sales Intelligence, partnering up with key stakeholders to bring in a new era for Canva
Application process
- Please note that interviews are conducted virtually
Our take
Launched in 2013, Canva is a free online visual communications and design platform. It features a vast range of templates including presentations, websites, and social media graphics, plus a huge library of fonts, stock photography, illustrations, video footage, and audio clips.
With the aim to empower 100% of the world to communicate in ways that were once limited to the 1%, Canva was founded on the belief that people shouldn’t need to understand complex software to unlock their creativity. Simplicity is central to Canva’s offering, its straightforward drag-and-drop user interface avoiding complex tools that require training. This approach has been hugely popular and has been key in setting the company apart in the market, with over 90% of the Fortune 500 now using the site.
More recently, Canva has broadened its offerings through a number of acquisitions and now offers a full visual communications platform, featuring stock content, innovative editing features, and data visualization. Zeetings, Pexels & Pixabay, Kaleido, Smartmockups and Flourish have all joined Canva, and the business is well set to continue leading and innovating in the space.
Freddie
Company Specialist at Welcome to the Jungle
Insights
56% employee growth in 12 months
Company
Funding (last 2 of 12 rounds)
May 2024
$400m
GROWTH EQUITY VC
Sep 2021
$200m
LATE VC
Total funding: $968.6m
Company benefits
- Equity packages — we want our success to be yours too
- Inclusive parental leave policies supporting all parents & carers
- An annual Vibe & Thrive allowance supporting wellbeing, social connection, and office setup
- Flexible leave options empowering you to recharge and thrive
Company HQ
Surry Hills, NSW
Leadership
Cameron Adams
(Co-Founder & CPO)Cameron studied at the University of Melbourne before working as a Developer and Designer for Eclipse and Google for a combined 5 years. They then founded Fluent.io in 2011, and Canva in July 2012.
Melanie Perkins
(Co-Founder & CEO)Having studied at the University of Western Australia, Melanie first founded Fusion Books in 2007 and and co-founded Canva in 2012. Melanie is now CEO of Canva.
Cliff Obrecht
(Co-Founder & COO)Having studied at the University of Western Australia, Cliff spent 5 years as Managing Director of Fusion Books. They left this role in 2013, having co-founded Canva with Melanie and Cameron the previous year.
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