Product Marketing Manager, 8am
$85-115k
+ Equity + Bonus
Professional business platform for client-focused professionals
Be an early applicant
Professional business platform for client-focused professionals
501-1000 employees
Be an early applicant
$85-115k
+ Equity + Bonus
501-1000 employees
Company mission
To empower professionals with the most trusted, innovative technology to deliver world-class outcomes for their clients and exceptional financial results for their business.
Role
Who you are
- 3–6 years of experience in product marketing, solutions marketing, or cross-functional go-to-market roles within B2B SaaS
- Demonstrated experience driving operational execution of complex, cross-functional product or partner-integrated launches
- Strong ability to translate defined positioning and product capabilities into clear, field-ready messaging and enablement assets
- Highly organized with proven project management skills, attention to detail, and the ability to manage multiple concurrent initiatives
- Analytical mindset with comfort tracking performance and optimizing execution
- Excellent written and verbal communication skills with the ability to create clarity across diverse stakeholders
- Demonstrated experience leveraging AI tools and technologies to improve workflows and enhance efficiency
What the job involves
- We are seeking a Product Marketing Manager to operationalize go-to-market strategy and drive disciplined launch execution across our solution portfolio and partner ecosystem
- Partnering closely with vertical PMMs, Product leaders, and cross-functional stakeholders, you will translate portfolio strategy and positioning into structured launch plans, field-ready messaging, and measurable business impact
- This role focuses on execution excellence, messaging activation, and cross-functional coordination to ensure new capabilities and partner-integrated solutions are brought to market with clarity, consistency, and readiness
- Lead go-to-market execution for product launches, feature releases, packaging updates, and integrated solutions, managing launch plans, timelines, readiness milestones, and cross-functional coordination across Product, Sales, Marketing, Partnerships, and Customer Success
- Operationalize partner and integration launches, ensuring alignment with partner tiering, positioning standards, and co-marketing strategies while maintaining clear launch documentation and communicating risks, dependencies, and status
- Activate messaging and positioning, translating strategic narratives into field-ready solution stories, launch kits, sales assets, and outbound messaging aligned to portfolio positioning and target audiences
- Enable sales and customer-facing teams by developing launch materials, delivering training in partnership with Sales Enablement, and ensuring teams are equipped to support acquisition, retention, and expansion
- Track launch performance and drive continuous improvement, monitoring KPIs such as pipeline contribution, adoption, and asset utilization, gathering field feedback, and refining launch frameworks, messaging, and workflows
Our take
Many professionals find their time taken up by administrative tasks and operational processes, leaving them fewer hours to focus on the work they love. 8am (formerly AffiniPay) supplies finance, payments and management software to make these processes swifter and easier, saving users precious time.
The company has a wide range of products including payments and reporting for accountants, legal case management software, and operations assistance for nonprofits. This broad scope allows 8am to serve a myriad of professionals across legal, accounting, construction, design and association.
The company has seen significant investment which has allowed it to grow, innovate and extend its suite of solutions. Its rebrand to 8am followed a series of acquisitions through which it expanded its scope - with the various products now delivered under one unified brand.
Steph
Company Specialist at Welcome to the Jungle
Company
Company benefits
- Wide range of affordable, company-supported medical, dental, vision, and disability plans
- Reimbursements for whatever helps you bring the WOW, whether that’s health and wellness or learning
- Mental health support and an Employee Assistance Program
- Access to cutting-edge conferences, professional manager coaching and ongoing professional development
- Bonuses and unit options as part of our total rewards packages
- Team meetings, company-wide all-hands, and offsite events
- Office, remote & hybrid work options
Company HQ
Davenport Ranch West, Austin, TX
Leadership
Dru Armstrong
(CEO)Advisor for Women@Austin and Board Member at YPO. Former CEO of Grace Hill, and co-founded and was CEO at Lily Pod.
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