Senior Analytics Engineer, Klaviyo
Go-To-Market Strategy & Programs
$116-174k
Offers bonus and equity
3 days a week in office (Downtown Boston, MA)
The only CRM built for B2C
Open for applications
The only CRM built for B2C
1001+ employees
Open for applications
$116-174k
Offers bonus and equity
3 days a week in office (Downtown Boston, MA)
1001+ employees
Company mission
Klaviyo is the only CRM built for B2C brands. Powered by its built-in data platform and AI insights, Klaviyo combines marketing automation, analytics, and customer service into one unified solution, making it easy for businesses to know their customers and grow faster.
Role
Who you are
- 3-5 years of professional experience in an analytics / business operations / consulting role
- 2-3 years of data or software engineering experience, including expertise in SQL, DBT, and object-oriented programming languages (Python, Java, or C++)
- 2-3 years of experience working in GTM systems: CRMs, TMS, LMS, CMS, MAPs, PLMs, etc
- (Preferred) BA/BS degree in Computer Science, Engineering, or a related field
- Able to work through complex data models that relate to the contextual needs of the business in areas of: Finance, Customer Success, Support, Sales, Marketing, and Product
- Demonstrated understanding of reporting tools such as Tableau/Looker/Thoughtspot
- Demonstrated knowledge of data engineering best practices (data discovery, data documentation, infrastructure development/deployment, and information security)
- Demonstrated understanding of data governance best practices and the ability to implement those practices in scaling organizations
- Experience managing the deployment of new tools and technologies
- Systematic thinker who enjoys finding creative technical solutions to hard problems by collaborating closely with your team
- Strong communication and organizational skills, a demonstrated ability to partner with business leaders, and experience communicating technical concepts to non-technical executive audiences
- Balance attention to detail with swift execution, including the ability to deliver on tight timelines and navigate ambiguity
- Proven track record of taking ownership and driving results
- Self-motivated and have the ability to work independently
What the job involves
- The Klaviyo Go-to-Market (GTM) organization is responsible for revenue delivery and customer satisfaction across our fast-growing global customer base
- In our ongoing journey to optimize and innovate, we are actively seeking a Senior Analytics Engineer to help drive technical solutions and governance that underpins the data infrastructure that provides foundational data for GTM modeling and analytics
- This role will oversee the creation of backend data models used to power centralized metrics and models used across the GTM organization
- You will develop and maintain the “source of truth” data environment used to measure the health of the business and GTM programs
- You will build systems for monitoring ETL pipelines and resulting reporting while evaluating progress towards strategic objectives and potential risks to strategic goals
- Data models and insights: Develop data models and deliver actionable insights to power predictive recommendations, marketing attribution, GTM real time reporting, strategic analysis, and financial forecasts to support the decision-making within the organization
- Data governance: Implement governance structures to ensure data integrity. Provide comprehensive documentation in order to help the analytics community self-serve their needs
- Monitoring: Create systems for monitoring ETL pipelines and resulting reporting while evaluating progress towards strategic objectives and potential risks to strategic goals
- Manage data scale: Facilitate use of petabyte scale databases optimized for business analytics
- Cross functional alignment: Effectively collaborate across disciplines such as GTM Operations, Product, Business Intelligence, and Finance to identify sources of data, and optimize analytical approaches
- Project scoping: Inform project data requirements in cross functional project, including work in the upstream systems (Salesforce, Zendesk, etc) of GTM, API buildout, auditing, and reporting as needed
- Data quality: QA/QC of code written for production by multiple organizations throughout the Klaviyo analytics community
- Repository maintenance: Collaboratively maintain the GTM DBT repository of data models becoming the subject matter expert on the the lineage of information in our data warehousing tools
- Subject matter expertise: Become a subject matter expert on Go-To-Market data and analytics and disseminate best practices to the broader GTM Analytics community
- Continuous improvement: Apply a continuous improvement lens to project processes and outcomes, contributing to the overall effectiveness and efficiency of the GTM organization
Our take
Klaviyo is a marketing firm helping growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing campaigns. From personalised newsletters to automated emails when customers abandon their shopping carts, the marketing automation platform makes it easy for businesses to capture, store, analyze, and predictively use their own data to drive measurable, high-value outcomes.
Klaviyo's CEO, Bialecki, believes that the main problem with e-mail marketing today is that there is a divide between two kinds of tools: analytics tools that help you understand what people are doing on a website, such as what products they are considering, and messaging tools that send them a marketing e-mail. Operating primarily within the retail and eCommerce industry, Klaviyo aims to solve this by offering a tool that brings together analytics and messaging. This allows companies to bring all of their first-party data into a single platform to get a deep understanding of their customers and then activate that data to deliver highly-targeted, personalised communications through email and SMS. In the process, Klaviyo's customers get a deep understanding of their consumers.
Klaviyo is a fast-growing company mainly due to its business model - the firm offers a concrete ROI for Klaviyo’s clients if the software persuades customers to make purchases by treating different types of customers differently. An IPO in 2023 has led to Klaviyo's release of Klaviyo AI, which empowers businesses to unlock revenue-driving opportunities and deliver exceptional customer experiences across channels. Still in its early days of public listing, it will be interesting to see how Klaviyo fares in the years to come.
Freddie
Company Specialist at Welcome to the Jungle
Meet the team
2 people
Meet Blake, Manager of New Hire Onboarding
Our mission
Base Camp provides a best in class onboarding program, fueled by 'just in time' learning throughout a new hires' first 100 days.Insights
Company
Employee endorsements
Opportunities to learn
"Not only we have a good stipend to spend on learning but we also have development days every quarter, where we can switch off and focus on the areas..."
Company benefits
- Private health care cover
- All full time employees receive equity
- Commuting allowance for when you do travel to the office,
- A very generous education allowance every year for you to spend on learning and development.
- Participation in Klaviyo ESPP
- Personal lifestyle allowance
- Flexible holiday scheme
Company values
- Put customers first: We prioritize our customers > customers’ customers > team > ourselves. We empathize deeply with our customers by walking in their shoes and solving their greatest pain points. We start with what’s best for the customer, not what’s best for us, and work backwards, delivering experiences our customers will talk about.
- Win together: We’re one team, we get to know each other, we’re okay with conflict and willing to disagree and commit. We are honest, direct, transparent, and respectful. We seek and incorporate diverse perspectives and assume good intent.
- We’re 1% done: We’re just getting started – our greatest products, work, and achievements are in front of us. We have a beginner’s mindset – we see the opportunities to build and improve and have the ambition to go after them. We benchmark against the best, aim to beat them, and celebrate when we do.
- Know the score: We’re clear about what success is for each project and how it ladders to our overall success. Results are what matter. Working hard is required, but it’s not success. We use data and past performance to motivate our future strategy.
- Be meticulous in your craft: We seek to do work so good that people rave about it. We are rigorous, thorough and prepared. We are or expect to be the experts everyone in the world turns to.
- Move fast, no shortcuts: Speed matters. We set ambitious deadlines, we like short cycles and being first to market. We don’t skip critical steps or requirements to make a date. We’re comfortable living in the grey and making judgment calls to decide what’s required and what’s not.
- Drivers wanted: No passengers — we’re proactive and engaged, and if we see something wrong it’s our responsibility to fix it or raise the issue to its owner. Have a vision and make sure it’s compelling. No job is beneath us. If it needs to get done, we’re happy to pick it up. We use and spend resources like they’re our own.
- Stay hungry, stay humble: We are insatiably curious learners; our slopes are very high. If we don’t know something, we’re world- class at figuring it out. We take calculated risks and sometimes make mistakes — we’re not perfect. When we fail, we learn from it and improve going forward. Feedback is a gift, even if it hurts sometimes. We don’t tolerate brilliant jerks.
Company HQ
Dublin, Republic of Ireland
Articles
Leadership
Andrew Bialecki
(CEO)Previously CTO at RockTech, Senior Engineer at Performable, Lead Engineer at Applied Predictive Technologies and an SDET Intern at Microsoft
Ed Hallen
(Chief Product Officer)Currently an Advisor at Team Engine. Previously worked in Enterprise Business Development at Google, Summer Associate at Accel-KKR and Principal at Applied Predictive Technologies.
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