Website Marketing Manager, Mirakl

• 5-7 years of experience in website management or digital marketing, preferably in B2B SaaS or technology companies
• Expertise in managing websites with CMS platforms like WordPress, HubSpot, or Adobe Experience Manager
• Strong knowledge of SEO principles, web analytics tools (e.g., Google Analytics), and A/B testing
• Experience in driving conversion optimization and lead generation strategies
• Basic understanding of HTML, CSS, and web development principles (coding experience a plus)
• Data-driven mindset with strong analytical skills to interpret metrics and derive insights
• Excellent project management skills with the ability to manage multiple priorities
• Strong collaboration and communication skills to work effectively across teams

• As the Website Marketing Manager, you will own the development and ongoing optimization of our website
• Your role will be critical in ensuring the website accurately represents our brand and serves as a high-performing demand generation engine
• This role will involve close collaboration with product marketing, demand generation, content and design teams
• Develop and execute a comprehensive website strategy aligned with business goals, ensuring it supports lead generation, conversion and engagement
• Own website content strategy, navigation, structure and updates in collaboration with cross-functional teams
• Ensure the website reflects brand positioning and messaging consistency
• Monitor website performance metrics (traffic, conversion rates, SEO rankings, page speed, etc.) and provide insights to optimize performance
• Execute A/B tests to improve user experience, conversion rates, and engagement
• Lead SEO strategy and execution in collaboration with the digital marketing team
• Partner with the demand generation across all regions and products
• Work with the product marketing and content teams to ensure the website effectively communicates the value of our solutions
• Collaborate with design and development teams for website enhancements and troubleshooting
• Manage website-related tools and platforms (e.g. , CMS, analytics, A/B testing tools)
• Ensure data accuracy and tracking in Google Analytics and other reporting tools
• Recommend and implement new technologies to improve website functionality and marketing efforts
• Compliance & Maintenance
• Ensure website compliance with privacy regulations (e.g. , GDPR, CCPA)
• Oversee regular maintenance to ensure security, functionality, and uptime

• 📈 🎓 Career Growth Opportunities - Access to tailored development programs and clear pathways for professional advancement
• 👨‍👩‍👧‍👦 Parental Support - Enjoy enhanced parental leave, including a fully paid month off for the second parent and two sick child days per year, paid at 100% for each employee. An initiative designed to provide a supportive and family-friendly work environment
• 💆‍♀️🧘 Health & Wellness - Benefit from covered health insurance and initiatives promoting well-being
• 🏡 💻 Flexible Work Arrangements - Take advantage of flexible weekly remote work options
• 🥐 🍏 Daily Perks - Start the day with a complimentary breakfast and enjoy your meal voucher card (depending on the country)
• 🚲 🚇 Sustainable Transportation - Mirakl reimburses 50% of public transport subscriptions

Total funding: $948m

Mirakl is a SaaS platform that provides the technology and partner ecosystem needed to launch an eCommerce marketplace. There are a couple of major benefits to this : if a store doesn't hold an item a customer wants in stock, it can be sourced seamlessly through marketplace partners, and it allows eCommerce retailers to hold a lot less inventory especially in less-requested lines.