Senior Growth Marketing Manager, Shippeo
North America
Supply chain visibility platform
Job no longer available
Supply chain visibility platform
201-500 employees
Job no longer available
201-500 employees
Company mission
To inspire the world’s shippers and carriers to run more collaborative, automated, sustainable, profitable and customer-centric supply chains.
Role
Who you are
- We’re seeking a Senior Demand Generation Marketer with an entrepreneurial spirit, a creative mind, and a passion for data analysis
- Bachelor's degree in Marketing, Communications, Journalism, or a related field, or equivalent experience, with a preference for B2B SaaS background
- 8+ years of hands-on experience effectively orchestrating demand generation, lead generation, and content marketing strategies across digital channels, as well as organizing events and webinars
- Strong writing and editing skills to create engaging content across various formats such as blog posts, whitepapers, scripts, and social media updates
- Proficient experience with marketing automation platforms such as HubSpot, Marketo, and Pardot
- Collaborative spirit and adaptability to thrive in a global, cross-functional environment,
- Profound familiarity with data analysis tools like Google Analytics and Tableau as well as expertise in SEO strategies and utilizing paid advertising platforms such as Google Ads, LinkedIn Ads, and Facebook Ads
- Expertise in web analytics, A/B testing methodologies, and conversion rate optimization (CRO) techniques
What the job involves
- As our pioneering marketing hire in the US, you’ll be entrusted with diverse responsibilities. From crafting content and orchestrating integrated marketing campaigns across various digital platforms to coordinating events and webinars, your efforts will be pivotal in generating qualified leads and driving revenue growth
- You will shape our go-to-market strategy for this region
- Drive the development and execution of dynamic digital demand generation strategies and campaigns, encompassing a wide array of channels such as content marketing, email marketing, and paid advertising across SEM, display, and social media platforms
- Identify industry-relevant events, awards, and webinar opportunities, and manage these campaigns to drive engagement with our target audience
- Lead the ideation, creation, and promotion of high-quality, engaging content, ranging from PR, blog posts to whitepapers, case studies, infographics to videos, meticulously tailored to resonate with target personas and stages of the buyer's journey with the support of the content and the product marketing team
- Collaborate with global cross-functional teams, including sales and product marketing, and marketing operations ensuring alignment of demand generation initiatives with business objectives and target audiences
- Drive continuous improvement by analyzing campaign performance metrics (lead quality, conversion rates, cost per lead, etc.) and optimizing strategies for maximum impact and ROI
- Streamline the lead nurturing process to facilitate a smooth handover from marketing to sales
- Conduct market research, competitor analysis, and keyword research to identify new opportunities and shape campaign approaches
- Forge strong partnerships with partner organizations to amplify joint campaign efforts
- Stay up-to-date with the latest digital marketing trends, tools, and technologies to continuously improve demand generation strategies
Application process
- Preliminary call with our Talent Acquisition Manager
- 1st interview with the Hiring Manager
- Business Case
- Final Interview
Our take
Shippeo is a shipping software and services company, with a platform that integrates hundreds of transportation management systems. Beyond tracking shipments, Shippeo's visibility platform gives supply chains data-driven transparency to meet customer demands even in uncertain and challenging market conditions.
Shippeo sits between retailers and consumers, helping sellers ship goods to buyers quickly and, it promises, inexpensively. The startup works with shipping partners around the world and plugs into the merchant worlds of Amazon, Shopify, Wix and others. Shippeo's customer base includes the likes of Coca-Cola HBC, Yamaha, Kuehne+Nagel, Total and Hager.
In 2022, Shippeo partnered with Everysens to enhance its multimodal transport visibility offering and launched its Carbon Visibility solution for tracking emissions. The company continues to grow, undertaking a huge expansion supported by its $30 million strategic funding round raised in 2025.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
5% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jan 2025
$30m
LATE VC
Oct 2022
$40m
LATE VC
Total funding: $137.3m
Company benefits
- Full remote possible
- Laptop
- Strong team spirit and regular team building events
- 401 k matching plan
Company HQ
Porte-Saint-Denis, Paris, France
Leadership
Pierre Khoury
(CEO & Co-founder)Experience as Partner at Vermeer Capital for 16 years. Co-founded Shippeo in 2015.
Lucien Besse
(COO & Co-founder)Experience as Private Equity Analyst at Vermeer Capital, and is an active investor at Numeral.
David Barré
(CTO & Co-founder)Worked at Sopra Steria Consulting as a Consultant/Manager for 11 years, before co-founding Shippeo.
Brice Hua
(VP of Product & Co-founder)Experience as an Intern at CDC Enterprises and Deutsche Bank.
Thibaut Morlot
(VP of Operations & Co-founder)Experienced in investment banking at Natixis and Societe Generale Corporate and Investment Banking.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 4 more jobs at Shippeo