Director of Growth Marketing, MongoDB
$115-226k
Developer data platform
Be an early applicant
Developer data platform
1001+ employees
Be an early applicant
$115-226k
1001+ employees
Company mission
To empower innovators to create, transform, and disrupt industries by unleashing the power of software and data.
Role
Who you are
- 10+ years of experience in acquisition marketing for a high-growth B2B or subscription-based business, ideally with experience in PLG environments targeting developers or technical audiences
- Proven track record of scaling acquisition programs and innovating in rapidly evolving, high-growth markets
- 4+ years of experience building, mentoring, and managing teams while fostering cross-functional partnerships across product, marketing, and sales organizations
- Exceptional analytical skills with the ability to build sophisticated frameworks, identify actionable insights, and optimize campaigns for measurable outcomes
- Strong decision-making skills, agility, and adaptability in a fast-paced environment
- A deep understanding of enterprise technology and the ability to communicate complex ideas clearly and persuasively to technical and non-technical audiences
- Experience with developer-focused marketing strategies is a plus
What the job involves
- As the Director of Acquisition Marketing at MongoDB, you will lead a high-performing team responsible for driving new customer acquisition and engagement through cutting-edge digital marketing strategies
- Sitting within the Global Demand Center, this team plays a pivotal role in growing MongoDB’s Product-Led Growth (PLG) business and fueling integrated marketing efforts that target developers and IT decision-makers across key audience segments
- In this role, you will collaborate closely with teams across the Global Demand Center—including global campaigns, email programs, translation, webinars, and partner marketing—while also partnering with our Product, Brand, MOps, Field Marketing, Sales, and Growth Marketing teams to create cohesive and scalable acquisition strategies that drive both sales-sold and self-serve revenue
- Develop and implement forward-thinking strategies for acquiring and engaging new customers, leveraging paid media, SEO, SEM, display, social, and syndication
- Experiment with emerging channels, optimize existing ones, and refine approaches for scalable and efficient growth to support MongoDB’s growth trajectory
- Continuously evolve and expand the analytical and attribution models to measure the effectiveness of campaigns and channels
- Architect an integrated prospect journey by aligning inbound and outbound marketing tactics with cross-channel touchpoints
- Partner with cross-functional teams to optimize landing pages, ad creatives, and customer conversion paths to improve user experience and engagement
- Oversee MongoDB’s media buying agency relationships and in-house team to ensure best-in-class performance and ROI
- Lead strategy and execution for digital advertising, ensuring alignment with broader marketing objectives
- Build, mentor, and inspire a team of top-tier acquisition marketers
- Establish hiring needs, define career growth paths, and foster a culture of collaboration, innovation, and accountability
- Work hand-in-hand with demand generation, brand, and growth marketing teams to deliver programs that align with sales and marketing goals
- Partner with Product, Design, Data Analytics, and Experimentation teams to drive continuous improvement in ad creative, landing page performance, and overall acquisition tactics
- Lead efforts with content and technical teams to advance MongoDB’s SEO strategy, ensuring alignment with both technical requirements and content marketing goals
- Regularly report on performance, insights, and progress to senior leadership, highlighting key drivers and opportunities for continued growth
Our take
MongoDB is an open-source, cross-platform, document-oriented database system. It stores data as JSON-like documents and is written in C++, Go, JavaScript and Python.
Essentially, the company develops tools and blueprints to help businesses and organisations modernise their legacy applications, migrating them to the MongoDB database and the MongoDB Atlas cloud database. With this initiative, MongoDB is particularly taking aim at Oracle customers with ageing applications running on the Oracle relational database system.
Since its release, MongoDB has become one of the most popularly used NoSQL database systems due to its ease of use and efficiency. It is also the fastest-growing database ecosystem, and boasts hundreds of millions of downloads. Recently, the company announced a partnership with Patronus AI, an automated evaluation and security platform, through which it will bring automated LLM evaluation and testing capabilities to enterprise customers.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 8 rounds)
Jan 2015
$80m
SERIES G
Oct 2013
$150m
SERIES F
Total funding: $311.1m
Company benefits
- Rich health insurance coverage
- Virtual & on-site fitness classes
- Health screenings & telemedicine
- Access to transgender-inclusive health insurance coverage
- Global and internal mobility opportunities
- Equity & Employee Stock Purchase Program
- Pension & retirement programs
- Income Protection
- Flexible PTO is offered to every US employee & competitive time off policies for non-US employees
- Employee Assistance Program
- Mental health counseling
- Free meditation app access
- Fertility & adoption financial assistance
- Parental counseling for new parents
- 20 weeks of fully paid gender neutral parental leave & flexible work arrangements
- 4 weeks of emergency care leave
Company values
- Think Big, Go Far
- Build Together
- Embrace the Power of Differences
- Be Intellectually Honest
- Own What You Do
- Make it Matter
Company HQ
Theater District, New York, NY
Articles
Leadership
Dwight Merriman
(Co-Founder)Previously CTO and Co-founder at DoubleClick for 10 years, and Chairman at AlleyCorp for 15 years.
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