Programmatic Media Manager, Accenture
$58.5-169.8k
Salary is dependent on location
Global professional services company
Job no longer available
Global professional services company
1001+ employees
Job no longer available
$58.5-169.8k
Salary is dependent on location
1001+ employees
Company mission
To deliver on the promise of technology and human ingenuity.
Role
Who you are
- Minimum 4 years of experience in digital/programmatic marketing, ad operations, and/or Ad Tech at a media agency or media roles in-house or within an integrated agency
- Minimum 2 years of experience buying and actively optimizing programmatic media campaigns using major DSPs (e.g., DV360, The Trade Desk, Amazon, etc.)
Desirable
- Bachelor's degree or equivalent (minimum 12 years) work experience
- Experience managing a team or junior team members, vendors, client relationships & as a client lead
- Solid understanding of the how paid media channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel
- Passionate about media, data, analytics and technology (ex: avid consumer of TED talks and Wired Magazine)
- Experience with large client-facing projects, ideally in consulting, agency or other business-related services
- Experience performing advanced analytics on digital data sources (e.g., digital analytics data, digital advertising data, DMP data, audience data, social data, search data, etc
What the job involves
- Subject matter expert in programmatic media buying
- Lead end-to-end programmatic engagements where Accenture is actively managing a Client’s media budget
- Own and manage the complete programmatic campaign lifecycle inclusive of architecting the programmatic media strategy, building media plans, conducting audience and media research, establishing partnerships with media and adtech vendors, executing programmatic buys, creating performance reports, and implementing optimizations
- Create, activate, and manage campaigns across major DSPs (e.g., DV360, The Trade Desk, Amazon, Walmart, etc.) and maintain a deep understanding of campaign management and optimization strategies
- Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis, provide detailed account analysis, and campaign updates on an ongoing basis to ensure that our advertisers are satisfied with their performance goals
- Perform evaluation of inventory sources, data, analytics solutions, and technology platforms options in the marketplace and develop roadmaps to help clients establish and achieve their programmatic media objectives
- Lead consultative engagements by collaborating with internal Accenture colleagues, our Clients, and their marketing agencies to transform the marketing and analytics organization
- Partake in business development, RFP responses, and new business opportunities
- Research the latest digital media content trends and stay up-to-date with the landscape. Contribute to POVs and thought leadership
Our take
Previously working as the tech consultancy wing of Arthur Andersen accounting firm, Accenture, now a professional services company, was part of the 1950s team responsible for the first-ever computer installation in Louisville Kentucky. After its split from Andersen in 2001, Accenture took its new moniker, blending the phrase “accent of the future” as a statement of intent.
Accenture has certainly lived up to its name in the last 20+ years, acquiring and developing a large portfolio of cybersecurity, cloud platforms, and technology companies, leading to its value of $177 billion and placement on the Fortune Global 500 company list. In late 2022, Accenture further invested in the frontiers of digital by acquiring BehaVR, a mental health treatment system that utilises virtual reality. It also has an eye on the climate crisis, investing in KETOS, a data intelligence company that helps monitor and address water efficiency and quality.
Through its investments, Accenture has retained a relevance and an importance as a major global player. In January 2023, Accenture partnered with Microsoft and the World Economic Forum to deliver a presentation about investments in the metaverse and its growing importance in business and culture. Accenture’s new metaverse platform, CEO Julie Sweet claims, will help social workers, case workers, firefighters, and the general public train for challenging situations.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
6% employee growth in 12 months
Company
Company benefits
- Employees have a choice of national plans (PPO, EPO, HDHP) covering a wide range of medical services and prescription drugs
- Employees have access to dental PPO and dental maintenance organization (DMO) plans, as well as a routine vision care plan
- Wellness program: The program includes an app for tracking fitness, nutrition and resiliency which provides cash rewards quarterly
- Accenture Medical plan participants have access to telemedicine, free second opinion services, and digital weight loss programs.
- Fertility and adoption navigation support, as well as reimbursements for adoption and surrogacy fees
- 16 weeks paid maternity leave for birth parents
- 8 weeks paid time off for other parents
- Subsidized back-up dependent care, as well as a concierge service, is available for children, spouses or elderly family members
- Flexible work arrangements help employees achieve work/life balance while also meeting Accenture’s business needs
- Primary caregivers, both men and women, may work locally for one year following their return from the birth or adoption of a child
- PTO encompasses traditional vacation time along with paid sick leave; days vary based on level and tenure from 17 to 27 per year
- We provide 8 paid standard holidays and 2 culture days (for any days you choose), in addition to the PTO program
- A variety of programs exist to allow employees to take leave when life calls you away from your work
- Employees can immediately contribute and, after meeting eligibility requirements, receive the $1 for $1 match up to 6% of contributions
- Eligible Accenture employees can contribute up to 10 percent of their salary to purchase Accenture shares at a 15 percent discount
- Accenture provides you with a basic level of coverage and you can purchase more coverage for yourself and your family
- Accenture continues a portion of your salary for up to 180 days if you are disabled and can’t work. LTD insurance is also available
- You can use pretax dollars to pay for eligible health care and dependent day care expenses
Company HQ
City of London, London, UK
Leadership
Julie Sweet
(CEO (Not Founder))Previously CEO of North America for Accenture and Partner at Cravath, Swaine & Moore LLP.
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