Account Based Marketing Specialist, Snowflake

$96-126k

Additionally, this role is eligible to participate in Snowflake’s bonus and equity plan

Figma

Salesforce

Canva

Demandbase

Adobe Experience Manager

Junior, Mid and Senior level

Denver

New York

San Francisco Bay Area

3 days a week in office

AI Data Cloud for data sharing and app building

Open for applications

AI Data Cloud for data sharing and app building

1001+ employees

B2BArtificial IntelligenceData storageEnterpriseAnalyticsMachine LearningSaaSData AnalysisCloud ComputingData Sharing

Open for applications

$96-126k

Additionally, this role is eligible to participate in Snowflake’s bonus and equity plan

Figma

Salesforce

Canva

Demandbase

Adobe Experience Manager

Junior, Mid and Senior level

Denver

New York

San Francisco Bay Area

3 days a week in office

1001+ employees

B2BArtificial IntelligenceData storageEnterpriseAnalyticsMachine LearningSaaSData AnalysisCloud ComputingData Sharing

Company mission

On a mission to mobilize the world's data.

Job

Company

Role

Who you are

To be successful in this role, you should have a strong background in ABM, full-cycle sales, field marketing, field ops, sales ops, rev ops, product marketing, and/or demand generation – including experience in planning, message development, integrated marketing, ROI tracking, and campaign analysis
This role is ideal for a high-achiever with a proven ability to solve problems and develop B2B marketing programs at both a strategic and tactical level
1+ years of prior ABM experience, or 3+ years of experience in other types of roles listed above
The ability and passion to think creatively and generate ideas for unique 1:few and 1:many campaigns – including messaging, targeting, and bespoke programs
The ability to evolve marketing programs based on performance data analysis, feedback from sales and cross-functional partners, and understanding of our business and nuances of enterprise accounts
Familiarity with Salesforce, Adobe Experience Manager, Bombora, DemandBase, Canva, Figma, or equivalent tools
The ability to be a resourceful self-starter who can work successfully in an ever-changing environment with competing priorities
Exceptional attention to detail, strong project management, and time-management skills
Familiarity and/or an interest in exploring and applying AI-driven marketing programs and use cases to enhance ABM effectiveness

What the job involves

Snowflake is seeking a motivated Account Based Marketing Specialist to join our Acquisition ABM team
In this role, you'll apply your passion for marketing and data to plan and execute campaigns targeting our Enterprise Acquisition segment
You will gain experience in best-in-class integrated ABM by running strategic 1:few and 1:many campaigns
As a highly engaged account-based marketer, you will manage a portfolio of impactful, creative, and multi-channel marketing programs that support our pipeline and revenue goals across all stages of the customer lifecycle
. You will be a key partner to our sales team, helping them productively target their most important accounts for expansion and constantly optimizing for performance
Collaborate closely with sales, field marketing, solutions product marketing, sales development, and demand generation teams to design and execute high-impact programs, including:
Crafting tailored messaging by account and target audience to drive new business, accelerate deals, or support cross-sell/upsell initiatives
Managing targeted advertising, mailers/swag, and contact discovery efforts
Developing multi-threaded, custom digital landing pages
Coordinating account-specific research, events, prospecting, and follow-up with cross-functional teams

Our take

Developed as a fresh alternative to the archaic systems of data governance and information silos, Snowflake is a frictionless cloud data platform that removes the barriers preventing organisations of all sizes from unleashing the true value of their data.

The company equips organizations with a single, integrated platform that offers the only data warehouse built for the cloud; instant, secure and governed access to their entire network of data; and a core architecture to enable many types of data workloads, including a single platform for developing modern data applications.

Major competitors include Azure, SQL and AWS, and Snowflake has managed to keep ahead of the competition, cementing itself as a global force. Across its 1300+ partners, the company's cloud manages over 250PB of data (with more than 515 million data workloads running every day). Its continued focus on product R&D and partnership expansion have Snowflake well-positioned to manage itself amidst the competition.

Freddie

Company Specialist at Welcome to the Jungle

Company

Funding (last 2 of 9 rounds)

Feb 2020

$479m

SERIES G

Oct 2018

$450m

LATE VC

Total funding: $1.4bn

Company benefits

Comprehensive health insurance plans
Health savings accounts
Robust retirement plans
Life and disability insurance
Weekly online lunch and learns
Virtual workout classes
Ergonomic work-from-home equipment
On-demand mental health and wellness programs
Fertility benefits and family planning resources
Generous time-off and various leave plans
Onsite and Remote Work
Employee discounts and pre-tax selections
New hire equity + Employee Stock Purchase Plan (ESPP)
Quarterly bonus or commission program

Company HQ

Menlo Park, CA

Leadership

Benoit Dageville

(Co-Founder & President of Product)

Benoit, a leading expert in parallel execution and self-tuning databases, founded Snowflake after 10+ years at Oracle as a lead architect. He holds a PhD in Computer Science and has 270+ patents.

Thierry Cruanes

(Co-Founder)

Thierry is a leading expert in query optimization and parallel execution. He has a PhD in Computer Science with a focus in Database Systems and is a named inventor on 200+ patents.

Sridhar Ramaswamy

(Chief Executive Officer)

Sridhar joined Snowflake in 2023 via the Neeva acquisition as SVP of AI and later became CEO. He co-founded Neeva and previously led Google’s Ads business, growing it from $1.5B to $100B.

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