Customer Engagement Manager, Mixpanel

• We’re looking for a relationship-driven marketer with a niche for creating premium, data-backed experiences that engage product and data leaders
• You thrive in a fast-paced startup environment and are skilled at translating customer success into influence, impact, and growth
• 4–5 years of experience in Customer Engagement, Customer Advocacy, or Customer Marketing roles
• A proven track record of creating and scaling programs that nurture customer relationships and foster brand advocacy
• Experience engaging product and data leaders and aligning programming to their business objectives
• Strong writing and storytelling abilities with a knack for bringing customer narratives to life
• A creative mindset with a passion for experience design, personalization, and customer delight
• Experience developing customer rosters for analyst interviews (e.g., Forrester Wave), PR, and speaker bureaus
• Ability to track and communicate program influence on expansion, retention, and overall customer satisfaction
• Previous experience partnering with Demand Gen to create customer-led marketing campaigns
• A self-starter attitude, able to thrive in fast-paced, cross-functional environments
• Based in San Francisco or New York, with the ability to travel for customer-facing programs

Desirable

• Mixpanel is seeking a Customer Engagement Manager to elevate how we connect with and celebrate our most strategic customers across the Americas
• In this role, you will help bring our customer-first values to life by building white-glove experiences that deepen relationships, spotlight success stories, and foster advocacy
• You’ll work cross-functionally with our Account Management, Product Marketing, Partner Marketing, and Global Customer Programs teams to lead initiatives ranging from executive roundtables and user groups to compelling gifting and storytelling strategies
• You’ll also partner on customer recruitment for webinars, eBooks, analyst interviews, and public speaking opportunities—helping customers champion their own stories while advocating for Mixpanel
• Design and execute strategic, high-impact experiences for key customers, including executive roundtables, curated user groups, and regional activations
• Source and develop compelling customer case studies that showcase impact, innovation, and product outcomes
• Partner with our Global Customer Program Manager to grow and manage our Customer Ambassador Program—identifying advocates and ensuring a seamless engagement experience
• Collaborate with our Partner Marketing team to develop a robust customer roster for analyst relations (e.g., Forrester Wave), PR features, and executive briefings
• Develop and maintain a pipeline of customers for public speaking opportunities—conferences, webinars, panels—to represent Mixpanel and highlight shared success
• Support Account Managers with QBRs and customer briefings by providing tailored collateral and relationship insights
• Lead our customer gifting strategy, ensuring it's thoughtful, timely, and brand-aligned
• Partner closely with Demand Gen to recruit customers for upsell campaigns, webinars, and eBook features—driving pipeline acceleration and revenue expansion
• Articulate the value of your programs through data—demonstrating influence on customer satisfaction, retention, and expansion opportunities
• Track, measure, and communicate the impact of customer engagement initiatives against key business goals
• Contribute to the development and execution of a customer-led programming calendar, including virtual and in-person events, surprise-and-delight campaigns, and ambassador moments