Senior Marketing Manager, Kaizo

Kaizo provides a Workforce Performance Management (WPM) platform specializing in improving customer support teams through gamification, encouraging staff to track their sales success through "missions". Through this self-tracking approach, businesses are able to capture coachable moments for staff, integrate QA into work processes, and save time on manual reporting.

WPM platforms are nothing new, but Kaizo has taken a unique approach by tapping into the fulfilling feeling that comes with gamification, using this to encourage self-reporting and workflow improvement, whilst providing the data for coachable performance analytics. The company claims that this method allows businesses to improve their customer satisfaction rates by 5%, reduce resolution time by 60%, and save 4-8 hours on reporting every week.