Marketing Manager, Kikoff
SEO
$90-150k
+ Offers equity
Personal finance & credit building platform
Be an early applicant
Personal finance & credit building platform
101-200 employees
Be an early applicant
$90-150k
+ Offers equity
101-200 employees
Company mission
To provide refreshingly fair, effective and simple pathways to meet your financial goals.
Role
Who you are
- 3-5+ years of experience working in SEO with a proven track record, preferably within a B2C environment
- Mastery of SEO tools like SEMRush, Ahrefs, Google Analytics, and Google Search Console
- Deep understanding of SEO principles, best practices, and Google algorithm changes
- Exceptional analytical skills with the ability to translate complex data into actionable strategies
- Understanding of site management, web development principles, and SEO A/B testing
- Strong writing and editing skills and a passion for story-telling
- Ability to move fast and flexibly, juggling multiple projects with the trustworthiness to execute on schedule at high-velocity and attention-to-detail
- Strategic thinker able to breakdown and organize problems, assess opportunity areas, and develop big ideas and priorities to move the business forward
- Excellent written and verbal communication skills, comfortable presenting to senior leadership, strong relationship builder with a collaborative, inclusive working style
- Experience in a fintech business, or a D2C industry, video SEO and SQL proficiency is a bonus
What the job involves
- We’re looking for a Marketing Manager, SEO to accelerate our user acquisition efforts by identifying, prioritizing, and executing initiatives that deliver incremental traffic and revenue to Kikoff
- We’re looking for a data-driven problem solver with a growth mindset, willing to stretch their comfort levels, evolve best practices within SEO and content marketing, and move quickly with attention to detail to do big things
- We have an ambitious mission to educate folks about the importance of their credit scores and encourage them to unlock their financial access
- Spearhead the development, implementation, and management of on-page, off-page, and technical SEO strategies to improve organic search rankings, traffic, and conversion rates
- Set and execute on a strategic needle-moving SEO roadmap, helping develop a scalable content program against keyword targets, traffic, and acquisition goals – proving out the value of the activities you’re delivering and build the case for future investment in SEO
- Collaborate with cross-functional teams including content marketing, analytics, engineering, paid search marketing, landing page optimization, and agency partners
- Conduct thorough SEO audits, competitor analysis, and keyword research via SEO tools and platforms
- Monitor, analyze, and report on SEO metrics, leveraging insights to optimize strategies
- Stay abreast of industry trends and algorithm changes, translating these into actionable strategies
Our take
Having a solid credit history is a fundamental building block for financial health and there is a large market of people looking to build or rebuild their credit scores. Roughly half of all American adults have subprime credit or no credit whatsoever, and it’s safe to say there is a demand for credit products tailored to beginners and builders.
Kikoff is a credit-building platform aimed at Millennials and GenZ. Their signature product helps consumers without a credit history to positively influence several key aspects of their credit score. This includes their payment history, how much they owe, and the length of their account history.
Kikoff's goal is to help customers across their entire financial journeys and create a simple and positive banking relationship: from stabilizing cash flows to accumulating savings, and building towards long-term goals such as a mortgage. The company plans to build out its technology and team, across all function areas, to bring new products to market in the future.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
37% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Jun 2021
$30m
SERIES B
Jul 2020
$10m
SERIES A
Total funding: $42.5m
Company benefits
- Medical, dental, and vision coverage - Kikoff covers the full cost of health insurance!
- Stock Options
- Generous unlimited vacation policy to help you recharge
- Regular team building events to help you get to know the Kikoff team and soo much more!
Company values
- Extreme ownership
- Clear communication
- A strong sense of craftsmanship
- The desire to create lasting work and work relationships
Company HQ
Financial District, San Francisco, CA
Articles
Leadership
Cynthia Chen
(Co-Founder & CEO)An experienced Chief Revenue/Risk Officer, Cynthia has worked at OnDeck, LendingHome and Figure. Co-founded Figure in 2018, and Kikoff in 2019.
Christophe Chong
(CTO)Experience as a Software Engineer at Facebook from 2016-2019, and Head of Growth at Lime between 2018-2019. Co-founded Kikoff in 2019.
Salary benchmarks
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