Event Marketing Coordinator, NextRoll

Temporary Position

Salary not provided

Minimum hourly rate of $19.88 to maximum hourly rate of $30.80

Tableau

Salesforce

Marketo

Asana

Junior and Mid level

New York

San Francisco Bay Area

Remote from US

Data-driven marketing technology

Job no longer available

Data-driven marketing technology

201-500 employees

B2BMarketingMachine LearningSaaSAdvertisingData AnalysisSales

Job no longer available

Salary not provided

Minimum hourly rate of $19.88 to maximum hourly rate of $30.80

Tableau

Salesforce

Marketo

Asana

Junior and Mid level

New York

San Francisco Bay Area

Remote from US

201-500 employees

B2BMarketingMachine LearningSaaSAdvertisingData AnalysisSales

Company mission

To level the playing field for businesses of all sizes by creating a reliable and understandable platform.

Job

Company

Role

Who you are

1-3 years of experience in business-to-business experiential marketing, end-to-end event management, production, or related roles
Strong project management skills, with the ability to manage multiple projects simultaneously and deliver best-in-class results within deadlines and budget constraints
Strong knowledge of Salesforce, Asana, Splash (or similar event platforms), Marketo, and Tableau, including campaign management and reporting
Excellent communication and interpersonal skills, with the ability to collaborate effectively cross-functionally
Strategic thinker with a creative mindset and a passion for delivering innovative and memorable experiences
Excellent analytical and problem-solving skills
Ability and willingness to travel to events, as needed

What the job involves

As the Event Marketing Coordinator, you will join our Revenue Marketing team, supporting our global portfolio of owned and paid event campaigns. In this role, you will be responsible for the successful management, execution, and tracking of our event campaigns, including webinars, third-party conferences, and high-touch field events. This is a 6-month temporary position
You will work closely with the Marketing and Revenue teams to create event strategies, themes, and tools to drive sales, brand awareness, and customer experiences that meet business objectives. Your primary focus will be on the logistical management of event campaigns, collaborating with cross-functional teams, and providing detailed reporting on the success of these campaigns
Work in alignment with the Sr. Field Marketing Manager to ensure end-to-end management of all event marketing projects, including ideation, planning, execution, and post-event recaps, to maximize lead generation and pipeline growth
Ensure that all logistical information for event attendees is clearly communicated and organized, including event schedules, locations, registration details, speaker onboarding, and any additional relevant information to facilitate a seamless event experience
Collaborate cross-functionally to support owned event activations for GTM, ABM, Co-Marketing/Partnerships, and Customer Advocacy
Ensure smooth data synchronization across systems, reducing data inconsistencies and enhancing operational efficiency across all event marketing campaigns
Conduct post-event evaluations, report progress towards goals, and recommend optimization strategies
Evaluate third-party opportunities and build vendor relationships to enhance market exposure, reduce costs, and ensure quality deliverables

Our take

NextRoll is a marketing technology company consisting of two business units, AdRoll and RollWorks. Aiming to provide a reliable and easy-to-use platform, it allows both B2C and B2B companies to manage their marketing and advertising campaigns within a single software suite.

NextRoll isn't alone in the MarTech space and is facing intense competition from major players such as Klaviyo, Criteo and Google's marketing platform. That said, the company is more than holding its own, picking up high profile customers such as Oracle and Personify and winning a number of industry recognitions.

One reason for this is its access to an unparalleled amount of data, which its machine learning algorithms use to produce over 150 billion buyer predictions daily. This gives it a major edge over the competition, and its strong position has attracted a high degree of investment. This will enable it to maintain its momentum as it continues to develop and grow.

Steph

Company Specialist at Welcome to the Jungle

Insights

Led by a woman

Top investors

Glassdoor (3.8)

Company

Funding (last 2 of 3 rounds)

Apr 2014

$70m

SERIES C

Jul 2012

$15m

SERIES B

Total funding: $89m

Company benefits

Healthcare
Paid Time Off
Up To 12 Weeks Paid Parental Leave
Wellness Programs
Comprehensive Learning & Development Program
Home Office Setup Support as Needed

Company HQ

Mission District, San Francisco, CA

Leadership

Roli Saxena

(CEO)

Former Chief Customer Officer for Brex and VP of Revenue, Support, Partnerships and Strategy at Clever Inc. Before that, they were Head of North America Sales at LinkedIn.

Salary benchmarks

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