Head of Growth, FoodLabs
D2C Health & Wellness Start-Up
Venture studio and investor
Be an early applicant
Venture studio and investor
21-100 employees
Be an early applicant
21-100 employees
Company mission
To have a positive impact on the future of food, nutrition, and health.
Role
Who you are
- 5–8 years in growth, performance, or digital marketing - ideally in D2C, health, or consumer goods
- Proven success running and scaling paid acquisition channels with strong ROI
- Deep understanding of full-funnel performance and lifecycle marketing
- Experience with CRO, website optimisation, and e-commerce tools (Shopify preferred)
- Comfortable managing agencies, freelancers, and cross-functional projects
- Analytical mindset with a strong grasp of growth metrics, experimentation, and attribution
- Excited to roll up your sleeves and build systems that scale
- You’re hands-on and data-obsessed - you love testing, iterating, and finding signal through noise
- You act like an owner - balancing commercial impact with brand integrity
- You thrive in high-growth, fast-moving environments and value speed over perfection
- You’re curious, creative, and collaborative, and you care deeply about the product and customer experience
What the job involves
- We’re looking for a hands-on Head of Growth to own acquisition, retention, and lifecycle performance across the entire D2C funnel
- You’ll partner closely with the founders and product teams to define and execute the growth roadmap - building the playbooks, systems, and creative engine that drive measurable results
- This is a high-impact role for someone who loves data, experimentation, and making things happen fast
- Own key D2C growth metrics - revenue, CAC, LTV, and contribution margin
- Lead and optimise paid channels - Meta, Google, TikTok, YouTube, influencer, and affiliate marketing
- Scale lifecycle and retention marketing - drive performance through email, SMS, packaging, and content
- Own the digital experience - manage CRO, website optimisation, and product merchandising (Shopify)
- Launch and optimise new products, bundles, and pricing strategies - from concept to go-live
- Partner with product and brand to define the growth roadmap and align campaigns with launches and customer insights
- Use data to guide decisions - build dashboards, track performance, and forecast growth
- Collaborate with leadership on growth reporting and investor updates
- Build and lead a small, high-performance team - managing freelancers, agencies, and creative partners to scale execution
- Shape and scale the growth engine of a proven, science-backed health brand
- See the direct impact of your work - on business results and on people’s wellbeing
- Work closely with an experienced founding team in a high-trust, fast-paced environment
Salary benchmarks
Our take
FoodLabs is a Venture Capitalist investor and venture studio that focus on intellectual property and scalable business models toward a more sustainable food industry.
The company has adopted its mission after its founder felt the food industry was treated as one of the most relevant industries for human health but as one of the most irrelevant industries to the climate. The food industry’s contribution to greenhouse emissions is huge, hence this mission is as urgent as ever.
FoodLabs also closed its new early-stage fund called Food Fund, which will help European innovators create positive change. It also releases important reports such as "Food For Climate" in 2023, which explores the impact of FoodTech startups on the environment. There are countless other opportunities for FoodLabs to help improve food sustainability and the company will do so with its purpose-for-growth approach.
Steph
Company Specialist at Welcome to the Jungle
Company
Company HQ
Mitte, Berlin, Germany
Leadership
Christophe Maire
(Founder & Managing Partner)Previously founded txtr and gate5 AG, acting as CEO, and High Tech Center, acting as Managing Director.
Share this job
View 4 more jobs at FoodLabs