Senior Growth Marketing Manager, Zen Educate
£70-80k
OTE
+ Equity
Senior and Expert level
London
4 days a week in office
Education recruitment platform
Be an early applicant
Education recruitment platform
201-500 employees
B2BMarketplaceEducationRecruitment
Be an early applicant
£70-80k
OTE
+ Equity
Senior and Expert level
London
4 days a week in office
201-500 employees
B2BMarketplaceEducationRecruitment
Company mission
To make a positive impact and bring about meaningful change within the education recruitment sector.
Role
Who you are
- Strategy = Systemisation. You don't just have good ideas; you build the systems that make those ideas repeatable without you
- High Standards & Ownership. You take full accountability for the number. If the pipeline is light, you take it personally and fix it
- Customer-first mindset. You ask the right questions and approach your work through the lens of the schools we serve
- Player/Coach Mindset. You are happy to roll up your sleeves and write copy or build a workflow, but you do it with a view to scaling it
- If you're excited to play a critical part of Zen’s UK growth, make an impact fast, and help define how we position ourselves to schools, I’d love to hear from you
- You are the Architect, not just the Operator. You aren't inheriting a perfect playbook to execute. You have the mandate to look at our current setup, tear down what doesn't work, and build the systems that will scale us for the next 5 years
- You define what great looks like. We have momentum, but we need maturity. You get to set the standard for how a world-class Revenue Marketing function operates, from the tech stack to the messaging
- True Commercial Ownership. This isn't a support function sitting in the corner making brochures. You sit at the table with Sales Leadership, owning the revenue number and driving the commercial strategy for the UK
- High Autonomy in a High-Growth environment. You will have the freedom to test, break, and build things quickly, without layers of bureaucracy slowing you down
- Mission-Critical Impact. You are solving a genuine crisis in the education system. Every efficiency you build puts money back into classrooms and gets teachers where they are needed most to help students thrive!
- Proven Builder: You have set up marketing automation and sales enablement functions from scratch or significantly upgraded them
- Commercial Fluency: You view Marketing as a revenue function. You understand deal cycles, you sit in sales meetings, and you optimise for closed-won business, not just vanity metrics
- Technical Independence: You are hands-on with the stack. Whether it's Customer.io, CRM automation, or data analysis, you can build your own workflows and dashboards without waiting for an ops/ data team
- High Agency: You thrive in ambiguity. You don't need a roadmap handed to you; you are the one who draws the map. If you see a gap, you fill it without waiting for permission
What the job involves
- Hi, I’m Ahmed, VP of Marketing at Zen Educate. I’m hiring for a key role in my team to lead our schools marketing function. We need a builder: someone who can architect the strategy, build the scalable systems to deliver it, and drive the execution that fuels our sales team
- You won't just be running campaigns; you will be defining what great looks like and building the marketing machine that allows us to scale efficiently. You will bridge the gap between high-level strategy and ground-level execution, ensuring our ABM, content, positioning, and sales enablement are world-class
- The team is lean, so we need someone who thrives in a hands-on environment and is comfortable building while doing
- You’ll own the ABM strategy and drive our B2B acquisition engine across the UK. This is a high-influence role focused on building our presence through targeted outbound campaigns and robust sales enablement. You’ll be responsible for how schools engage with Zen, directly impacting our lead flow, conversion rates, and overall market dominance
- 1. Architect the Growth Engine (Systemisation)
- Move us from manual effort to a scalable machine. Build and optimise the automations, lead scoring, and workflows that drive MQLs to Sales with a big focus on Account Based Marketing
- Own the martech stack and data flow for schools, ensuring we have visibility on what works and why
- Design the Standard Operating Procedures (SOPs) for the function to ensure high-quality execution at scale
- 2. Drive Commercial Impact & Sales Alignment
- This is not a brand awareness role; it is a revenue role. You will work lock-step with Sales Directors to ensure lead quality and conversion
- Own Sales Enablement: You will identify gaps in our pitch/collateral before Sales does. You will build the battlecards, case studies, and localised messaging that help them win
- Review and upgrade the current operational output of the marketing function
- 3. Strategic Positioning
- Define how we win in the market. Refine our narrative to cut through the noise
- Lead our multi-channel strategy (Email, Paid, Partnerships), ensuring every channel has a clear ROI and a playbook with a focus on Account based Marketing
Application process
- We believe in moving fast and respecting your time. Our interview process is broken down into 3 stages, with all interviews in a given stage scheduled simultaneously. Once all interviews in a stage are complete, we aim to get back to you within 36 hours
- Stage 1:
- Intro call with our recruiter: we’ll cover basics like your background, salary expectations, and timelines
- Stage 2:
- Intro call with me: we’ll dig into your experience and how you approach growth, automation, and cross-functional work
- Stage 3:
- Task & review: you’ll complete a short take-home task and then present your thinking to me and a team lead
- Sales leadership call: you’ll speak with one of the leaders from the Sales team
Salary benchmarks
Our take
With UK schools under immense financial pressure, Zen Educate is providing a smarter approach to education staffing. Recruitment in schools often relies on inefficient and expensive practices. Zen Educate is focused on tackling the pain points in the industry and providing a way to ensure schools get the best teachers possible.
It provides an online platform as an alternative to recruitment agencies, which is the only online platform accredited by the UK's Department of Education, helping schools fill staffing needs quickly and cost-effectively. Schools using the platform have reportedly saved 20-30% on supply cover costs.
On top of this, the company has also raised significant funding to support acquisitions in the UK and the US, plus the expansion of its operations and offering.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Top investors
Company
Funding (last 2 of 7 rounds)
Aug 2025
$17.7m
SERIES B
May 2024
$37m
SERIES B
Total funding: $103m
Company benefits
- Macbook and tech equipment provided
- Regular "lunch 'n' learns" every month on a range of topics
- Investment in your professional development
- Regular socials
- Ownership in the company
- Pension scheme
- 25 days of holidays + all UK public holidays off
- Central London dog-friendly office with perks like fresh fruit, bike parking, showers, and an on-site gym and café
- Life insurance
- Vitality health insurance and benefits
- Cycle to Work Scheme
- Electric Car Scheme
Company values
- Commit to the mission- We commit to our mission, our customers, and our teams. We work hard because we care more
- Choose greatness over comfort- Greatness and comfort rarely coexist. We seek greatness. We understand success takes grit & determination so we seek colleagues that possess it
- Act like an owner- We all take responsibility for driving the company forward and making it a success. If we see something that could be better, we fix it. We offer stock options to all employees
- Help each other be better- Every person at Zen is someone we can respect and learn from
- A culture of trust- We hire people who are great at their jobs and we let them get on with it while being there to lend a hand when needed
- Challenge the status quo- We take action when we can see opportunities for improvement. We are in it to make our customers' lives better and to fix a broken system
- Embrace learning over perfection- We make decisions quickly and we don't hesitate. We may disagree with a decision, but we support the team and the mission by committing to it. We embrace making unknowable mistakes and learning from them
Company HQ
HQ, London
Articles
Leadership
Slava Kremerman
(Co-Founder & CEO)Previously a member of the Leadership Team at Nutmeg a FS startup, they also worked at Barclays and Aon.
Oren Cohen
(Co-Founder & Chief Customer Officer)Ran the UK office of Optimizely, a Silicon Valley tech company. Prior to this, they worked at G-STAT and Intel.
Diversity, Equity & Inclusion at Zen Educate
- At Zen, we strive to build a culture of equity and inclusion, where everyone is respected, valued and appreciated for their unique traits, experiences and perspectives. We are committed to creating a safe, inclusive and equitable environment where our team can thrive, regardless of age, ethnicity, race, gender identity, sexual orientation, socio-economic status, disability, religion or beliefs. We value our differences and believe that practices of Diversity, Equity and Inclusion help us create a fairer, more compassionate environment for all
- We welcome applicants with diverse backgrounds and different experiences and perspectives — just like the staff who teach through Zen and the children at the schools we work with. We believe in hiring the best people from the widest pool and creating an inclusive culture where people’s voices are heard and all our team can look forward to coming to work
- We are committed to building a team that reflects the diversity of our community and promoting an equitable and inclusive environment for all. We seek out diverse opinions, beliefs, and experiences because they collectively make us stronger; we’ve had former teachers, pilots, fundraisers, engineers, lawyers, marketers, social media experts and more join our team
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