Marketing Operations Specialist, Uplight
$55-75k
+ Bonus
Clean energy technology partner
Be an early applicant
Clean energy technology partner
501-1000 employees
Be an early applicant
$55-75k
+ Bonus
501-1000 employees
Company mission
To fuel the transition to clean energy in order to build a more sustainable future.
Role
Who you are
- If you’re interested in learning marketing and e-commerce from the ground up, plus you have a passion for sustainability and teamwork, this job may be for you!
- You are a master multi-tasker and can pivot from one task to the next to meet aggressive deadlines and juggle the demands of multiple clients
- You are great at prioritizing your to-do list based on level of importance
- You have strong attention to detail
- You love a good puzzle and can think through all the angles
- You’re committed to learning and adhering to copyright, CAN-SPAM and other marketing-related legal requirements and best practices
- You enjoy following (and improving!) operational processes
- You are an active communicator who can keep internal team members informed of new developments and contribute behind the scenes to client satisfaction
- You are a go-getter. You take responsibility and run with it
- You love to take on new challenges and are not afraid to teach yourself new things
- You thrive in unstructured environments and use that flexibility to your advantage
- Familiarity HTML/CSS, preferred
- Familiarity with Campaign Monitor, Marketo, SalesForce Marketing Cloud, and/or other like email, marketing automation and e-commerce software, preferred
What the job involves
- Responsibilities include supporting our marketing operations team and utility clients through website and campaign configuration, review and approvals management, data management, quality assurance and deployment across our online Marketplace websites and digital marketing channels
- You will work as a member of our Agile marketing team to deliver ongoing marketing operations for our Marketplaces, increase on-site conversions and execute highly targeted marketing campaigns with an emphasis on email marketing
- In this role you’ll use your extreme attention to detail and your technical aptitude to build and deploy flawless campaigns to utility customers across a number of different accounts
- Conduct day-to day marketing operations tasks, including configuration, customization, quality assurance testing, data/list management and deployment of website content, marketing campaigns and post-purchase messaging
- Manage and track utility approvals for new products, promotional participation and marketing content
- Support planning, operations and website updates for sales and promos
- Write tickets and project briefs for work to be completed by Marketing, E-Commerce, Reporting, Engineering and Product squad members
- Support new client integrations with setup work in Salesforce Commerce Cloud and Salesforce Marketing Cloud
- Maintain hygienic email lists and develop customer segments to support a robust targeting and personalization strategy. Support utility-specific list transfers and opt-out management
- Employ and analyze A/B and multivariate testing of different content strategies
- Collaborate with internal team members from Marketing, E-commerce, Partner Success and Customer Support teams on projects and issues
Our take
Uplight provides end-to-end technology solutions that aim to increase efficiency within energy ecosystems. The company's tech solutions consist of energy personalization systems to motivate customers to use energy more efficiently, in addition to energy reports, marketplaces, and other API microservices. They're currently working with more than 80 of the world’s leading electric and gas utilities.
Uplight’s software gives these utility companies granular data about how customers consume energy in their homes and businesses and offers ways to reduce their base power demand. They also offer a consumer marketplace for finding rebates and deals on energy-efficient appliances and electric vehicles.
The company has grown rapidly, reaching Unicorn status in 2021, despite only being founded two years previously. Uplight is entering its next phase of growth, focusing on significantly scaling its software solutions to further expand globally. It acquired Virtual Power Plant provider Autogrid in 2023 to embolden these aims.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Company benefits
- Medical & Dental
- Flexible PTO
- 401k Match
- Parental Leave
- Peer Recognition
Company HQ
Boulder, CO
Leadership
Luis D'Acosta
(CEO (Not Founder))Previously Executive Vice President at Schneider Electronics, CEO at SEL, Director General of Mexico for Schweitzer Engineering Laboratories and Power Systems Manager in Mexico for ABB.
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