Senior Product Manager, Fi
$150-210k
Offers equity
Smart dog collars
Be an early applicant
Smart dog collars
501-1000 employees
Be an early applicant
$150-210k
Offers equity
501-1000 employees
Company mission
To translate everything we've always wished our dogs could tell us, so we have peace of mind knowing they're as safe and healthy as possible.
Role
Who you are
- 5+ years of product experience with a track record of shipping impactful products and moving the needle on engagement or retention
- Ability to move between long-range planning and hands-on execution without losing the thread. Ambiguity doesn't slow you down
- Comfort digging into data yourself. You know the difference between an AI hallucination and an actionable insight
- Deep mobile product experience across iOS and Android, including API constraints and common design patterns
- An AI-native workflow. Claude Code, Cowork, and modern AI tooling are part of how you work daily
- Strong customer instincts. You know how to talk to customers and pull out buildable insights. Dog people preferred
What the job involves
- Fi is looking for a Senior PM to a small, high-leverage PM team reporting to the VP of Product
- This role sits at the center of Fi's growth - you'll work across product, engineering, design, hardware, data, operations, and go-to-market to drive the initiatives that activate new sales channels, deepen customer loyalty, and strengthen the core Fi experience
- You'll own meaningful surface area from day one, carry it from strategy to launch, and your work will directly shape how millions of dog parents engage with Fi
- Define the vision and roadmap for the experiences you own, influencing key decisions and carrying initiatives from concept to launch on a weekly shipping cadence
- Work shoulder-to-shoulder with engineering, design, hardware, data, support, and marketing to align teams and turn strategy into shipped product
- Use analytics to find opportunities, diagnose friction, and measure impact. Set the bar on metrics that count and run experiments that move them
- Own the customer journey from onboarding through long-term retention, identifying where the experience breaks down and designing solutions that feel obvious in hindsight
- Lead launches that move satisfaction, growth, and subscription retention while raising the quality bar with every release
Our take
For a long time, dog collars and leashes have remained largely unchanged. Fi was set up by a product team drawn from the ranks of Uber, Square, and Google to disrupt the stagnant dog collar space.
Fi's smart collars include tracking and monitoring features that give owners peace-of-mind. They can monitor, for example, the sleep and health of their furry friends. Plus, real-time escape notifications have already saved the lives of dogs.
With a tracking range that far exceeds that of its competitors, the company has seen promising levels of adoption for its collars. Fi continues to innovate, for example with the launch of the Fi Series 3+ which is the world's first AI-powered smart dog collar.
Freddie
Company Specialist at Welcome to the Jungle
Insights
30% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Feb 2021
$30m
SERIES B
Oct 2019
$7.1m
SERIES A
Total funding: $41.9m
Company benefits
- Flexible PTO
- Full medical, dental, and vision insurance
- Free access to One Medical, Kindbody, and Talkspace
- BarkBack Program ($500 annual donation to a dog charity of your choice)
- Free Fi Membership for your furry best friend(s)
- Gifting program to share the Fi magic with loved ones
Company HQ
NoHo, New York, NY
Leadership
Jonathan Bensamoun
(CEO & Co-founder)Previously worked as VP Product & Engineering at ShopKeep, and was a Product Manager at Square.
Loren Kirkby
(CTO & Co-founder)Previously worked as Lead Engineer at DivX, and was Chief Architect at Dropcam (acquired by Google's Nest Labs).
Salary benchmarks
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