Senior Demand Manager, Aha!
Content
$120-160k
Offers equity
Product development software
Be an early applicant
Product development software
101-200 employees
Be an early applicant
$120-160k
Offers equity
101-200 employees
Company mission
To help companies build lovable software.
Role
Who you are
- You have at least seven years of experience driving awareness for a sophisticated B2B audience and have owned large multichannel content or organic growth programs end to end. (Familiarity with the product development domain is important.) You are passionate about how content gets discovered across social platforms, search engines, communities, and trusted third parties. And you are highly analytical — closely monitoring performance data to evaluate what is working and why
- You combine strong writing skills with deep expertise across SEO, AI optimization/GEO, content repurposing, backlink efforts, and authority-building. You also have experience designing and running an integrated content growth strategy — not just executing individual tactics. And you stay curious about emerging channels and proactively adapt your approach as platforms and algorithms evolve
- You are comfortable leading work across teams that do not report to you and interacting with company leaders. You excel when there is a clear strategy, priorities, and plans. You work well in highly collaborative environments and welcome direct feedback. You understand that exceptional content distribution requires both strong domain knowledge and disciplined execution — and you take pride in doing the work well. You are proactive and resourceful, working closely with writers, editors, designers, and product marketers to achieve the best outcomes
- If the Sr. Demand Manager (content) role sounds appealing, we would love to hear from you
What the job involves
- Helping drive the strategy for organic growth and content distribution across search, AI, social, email, and the website
- Working proactively to deepen your understanding of our market, customers, and products
- Defining and maintaining the SEO and AI discovery roadmap — including topic strategy, keyword strategy, content structure, and optimization for both search engines and AI-driven systems
- Owning how content functions as an acquisition path in partnership with the product marketing and website teams — including templates, internal linking, navigation patterns, and conversion paths
- Leading organic growth performance analysis and using it to drive changes in priorities, plans, and investments
- Working with the campaigns team to align paid and organic acquisition strategies
- Developing and maintaining partnerships and third-party distribution to grow authority and reach
- Using social listening, SEO, and AI tools to inform content direction and distribution strategy
- Working closely with writers, editors, designers, product marketers, and the website team to turn strategy into coordinated execution
- This is a highly visible role with the opportunity to deeply impact how organic growth works at Aha! over the long term
Our take
Product managers and company builders have been somewhat left out regarding the collaborative and visual tools normalised in most work areas. Seeing a gap in the market, Aha! was founded to help product builders create specialised product development software, empowering them to transition from discovery to delivery seamlessly.
Aha! offers a suite of product roadmap and marketing planning software, allowing teams to set strategies, capture customer ideas, create visual roadmaps, and manage marketing programs. Its suite includes Aha! Roadmaps, Aha! Builder, Aha! Discovery, Aha! Ideas, Aha! Whiteboards, Aha! Knowledge, Aha! Teams and Aha! Develop. It's Aha! Knowledge training programmes help product teams gain expertise and develop new templates for products.
Although one of the first movers in the product development software space, Aha! doesn't lack competitors. However, Aha! stands out for its position as one of the best-rated remote companies to work for, its customer service and the frictionless customisation of its workflows, allowing its platform to be used for any product development methodology imaginable. This has led to its use by more than 1 million product builders from leading tech and software companies, and its steady growth into a profitable venture. Aha! intends to keep up this momentum by adding extra products - such as the 2026-released Aha! Builder - to its suite and expanding its marketing reach.
Steph
Company Specialist at Welcome to the Jungle
Insights
79% employee growth in 12 months
Company
Employee endorsements
Hard working team
"My experience at Aha! has been unmatched. Reasons include: 1- Useful product that is the #1 in the industry. 2- Team is filled with intelligent,..."
Company benefits
- Generous base salary plus profit sharing, and we contribute a percentage of your total pay each month toward your retirement
- Up to 200 hours of paid time off a year to spend however you want
- 30 to 90 days of paid parental leave and five to 10 days of paid care and bereavement leave
- Up to $1,000 annually for third-party education, along with paid time off to immerse yourself in learning
- Undergo a comprehensive 5-8 week onboarding program from day one, focusing on market, product, and company immersion
- Attend bi-annual onsites at luxurious destinations to foster team connection, reflecting on achievements and planning future endeavors
- Volunteer opportunities throughout the year
- Work from where you are happiest, as we operate as a fully remote company.
- Medical, dental, and vision plans — for many teammates, we cover 100 percent of the premiums 🇺🇸
Company values
- Integrity - We hire folks who are as good as their word and respect others, even when they disagree. That means no drama and no dysfunction. There is no wiggle room when it comes to being honest and having strong moral principles
- Skill - Hard effort + experience = skill. We hire experts who continually work to perfect their craft. Skill development is a conscious journey — we embrace opportunities to grow individually and as a team
- Effort - Having a plan is a start. But doing anything well is hard work. Who says work cannot be just as fulfilling as all the other parts of our lives? Our team loves pursuing audacious goals and achieving them together
- Ambition - We are natural achievers and want the opportunity to do something important. We set ambitious goals and always have plan to get there. We want to look back and say, "I helped build one of the greatest software companies."
- Learning - We are a learning organization. This looks like direct feedback, internal coaching programs, annual education stipends, and paid time off to enroll in professional classes. And we always strive to promote from within
- Team spirit - When you believe in what you are trying to accomplish, it is possible to achieve greatness together. It requires a clear vision and the ability to put the organization's goals on the same level as personal aspirations
Company HQ
Downtown Menlo Park, Menlo Park, CA
Articles
Leadership
Brian de Haaff
(CEO)After roles at RouteScience, Netli, and Network Chemistry, they co-founded Paglo in 2007. After this was acquired by Citrix, joined the company as VP of Product Line. Left this role to co-found Aha!.
Chris Waters
(CTO)They started their career by founding Celsius Research in 1995 and serving as CTO of Network Chemistry and Paglo Labs. They left their position as Principal Architect of Citrix to co-found Aha! with Brian.
Diversity, Equity & Inclusion at Aha!
- We are committed to hiring, promoting, and compensating employees based on their qualifications and demonstrated ability to perform job responsibilities. As an equal opportunity employer, Aha! welcomes all employees and applicants, without regard to age, race, color, national origin, physical or mental disability, gender, religion, sexual orientation, gender identity, marital or veteran status, condition of pregnancy, or any other legally protected characteristic. Learn more about diversity and inclusion at Aha!
Share this job
View 12 more jobs at Aha!