Business Development Director, Welocalize
Digital Marketing
$100-120k
+ Commission
Multilingual content transformation services
Open for applications
Multilingual content transformation services
1001+ employees
Open for applications
$100-120k
+ Commission
1001+ employees
Company mission
To accelerate the global business journey by enabling brands and companies to reach, engage, and grow international audiences.
Role
Who you are
- Must have Business Development experience and be able to demonstrate success in a similar industry and position, ideally focused on selling Services rather than pure Technology sales
- Experience working in Sales within the Digital Marketing industry (SEO, Paid Media, Paid Search, etc.)
- Experience working in Sales within the Localization Experience vertical would be an advantage
- Must have current experience working with a sales quota on a monthly/yearly basis
- Must have an understanding and proven track record working with Salesforce or related CRM
- Has a track record of procuring leads on his or her own while “owning” the business
- Has a track record of finding, closing, and maintaining business including new and existing accounts
- Experience and knowledge of the challenges around Digital Marketing and Internationalization
- Strong computer skills
- Excellent written and verbal communication skills
- Detail oriented
- Positive attitude
- Outstanding problem-solving skills
- Ability to work well with others and independently in a multi-cultural atmosphere
- Bachelor’s degree (BA), or equivalent work experience
What the job involves
- The Business Development Director will work as a part of the global Sales Team and is responsible for generation of new leads, closing of new business and up-selling within the current client accounts
- While often working on her/his own initiative, the role requires large degree of co-operation amongst all stakeholders involved in the sales cycle process. Some traveling will be necessary
- Development of an effective understanding of the Company’s business and services
- Paid Media Advertising Services (including Paid Search and Paid Social Advertising)
- Programmatic Advertising
- Search Engine Optimization (SEO) Services
- Content Marketing Services
- Web Analytics Services
- Conversion Optimization Services
- Promotion of Welocalize’s & Adapt’s competitive value and expertise in the Multilingual Digital Marketing Industry
- Researching and analyzing industries in order to identify new business opportunities
- Establishing and maintaining client relationships
- Working knowledge of our contact database, invoicing system, and project management software
- Working with the Program Directors, Solutions, Account Directors, and/or Account Managers to create account plans, RFPs, SOWs, and quotes, and ensuring that administrative details are handled efficiently and effectively
- Working effectively as a team with digital marketing operations teams to exceed client expectations
- Working in a global team defining the underlying value proposition and service offerings for your existing clients and new client targets
- In conjunction with your manager, take responsibility and accountability for designated clients and projects
- Collaboration with your manager and global team to define internal and external expectations and align those to specific deliverables
- Attending and participating in weekly department meetings
- Identifying and resolving client concerns
- Participation in industry conferences to network, acquire industry education, build new leads and sustain current client relationships
- Generating profitable sales that meet territory objectives through meeting and/or exceeding established sales targets
- Cultivating and building strong business relationships with key decision-makers
- Management of the complete sales cycle from prospecting through to closing
- Prospecting via phone, e-mail, and other mediums; follow-up calls, and emails
- Demonstrating and educating the value of the service to the buyer
- Obtaining and provision of territory information regarding market intelligence and penetration
- Accurate planning and reporting of all sales-related metrics
- Generation of a qualified pipeline for new business and existing clients
- Completing of required sales reporting and ensuring accurate 90-day, 60-day, and 30-day forecasts are updated weekly
Our take
According to the CSA, while only 16% of the global population speaks English as their native language, approximately 60% of the top 10 million websites are in English. With over 250 language options, Welocalize enables companies to unlock business opportunities at a global scale by transforming and localizing its clients’ online websites and content.
The company has made an impressive number of strategic acquisitions over the years, widening its reach across a range of industries including digital content marketing, litigation support, and healthcare, and is a trusted multilingual solution for 2,000+ global company clients (including Disney, Uber, Dell, TNT, and Blackboard).
Founded in 1997, the company is currently the 4th largest language service provider in North America and the 9th largest provider globally. Welocalize is well-positioned to see continued growth as it furthers its market-leading presence, including by making moves to strengthen its leadership team moving forward.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (1 round)
Nov 2010
$34m
GROWTH EQUITY VC
Total funding: $34m
Company HQ
Midtown South, New York, NY
Articles
Leadership
Smith Yewell
(Co-Founder)Advisory Board Member at The Color Me a Cure Foundation (Co-Founder) and The Aslan Foundation (Chairman).
Julia Yewell
(Co-Founder)Co-Founder of The Color Me a Cure Foundation.
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