Senior Account Executive, Roku
Media & Entertainment
$157-265k
This role is eligible for incentive compensation/commissions and equity awards
Office located in Santa Monica, CA
Convenient and affordable TV streaming players
Be an early applicant
Convenient and affordable TV streaming players
1001+ employees
Be an early applicant
$157-265k
This role is eligible for incentive compensation/commissions and equity awards
Office located in Santa Monica, CA
1001+ employees
Company mission
To provide its users with a more convenient and cost effective way of watching the programs they love.
Role
Who you are
- The ideal candidate thrives on navigating ambiguity and solving new problems
- This is a key hire for Roku and incredible opportunity for the right candidate looking to advance their career with a market leader in an explosive category
- The ideal candidate has worked in digital media and is familiar with the required dedication for multi-tasking duties in a fast-paced environment
- The equivalent of 8+ years of sales experience with buying models based on a CPV, CPCV, CPA, or CPC, either in a managed service or self-service environment focused on media and entertainment
- A demonstrated track record in closing small, medium and large deals with key entertainment partners and their respective agencies
- Demonstrated an ability to create relationships with internal collaborators across teams
- Worked across internal and external parties to sell and execute campaigns
- An understanding of the dynamics of the OTT/SVOD/AVOD space and how Roku advertising solutions drive business goals for advertisers
- An understanding of the digital advertising landscape and industry trends and apply a Roku POV for the organization
- Fluency in the language of success behind performance marketing campaigns, including customer acquisition goals, retention, ROAS or cost-per-acquisition media buying
- Bachelors degree
What the job involves
- The person in this role will work closely with TV and streaming brands directly and their agencies to help build performance solutions that reach this new TV viewer across the entire funnel and drive maximum revenue with Roku’s 1st party targeting, unique ad products, performance analytics and unified reporting
- The candidate will join this growing team and report to a Sales Manager in the Media & Entertainment vertical of our advertising business
- The Advertising Sales team is responsible for driving ad revenue with Advertisers and ultimately enabling our clients to reach their business objectives
- We work together to ensure our clients understand this new world of advertising, that they are making the best possible decisions to support their own goals, and drive advertiser interest and engagement across the board
Our take
According to Nielsen data, the average streamer spends over seven minutes searching for something to watch. Streaming services use customers' viewing history to make suggestions, but these are limited to programs licensed for that particular service.
Roku provides an integrated streaming service that offers TV channels, movies and third-party streaming services, resulting in an all-in-one streaming platform. The service can be accessed through a variety of customized subscription packages and fees.
Roku stands out in the streaming industry by bringing many competitors together in one package. The startup provides further innovative services such as a weekly TV series named 'Roku Recommends' which uses first-party data to recommend essential viewing to users. Alongside funding filmmakers through its "Change Makers Program", Roku also acquired its own original library of shows through its acquisition of now-defunct Quibi's library in 2021. After successful collaborations with TCL and Hisense, the first in-house "Roku Television" was released in 2023, further exemplifying the streaming company's wider ambitions in the media sector.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
-6% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jan 2016
$45.5m
LATE VC
Nov 2015
$45.5m
SERIES H
Total funding: $247.8m
Company benefits
- Medical, wellness and financial benefits
- Unlimited paid time off policy
- Work from home opportunities
- Free snacks and access to the company fitness center
Company HQ
Newhall, San Jose, CA
Articles
Leadership
Anthony Wood
(CEO)Studied Engineering at Texas A&M before founding their first company in 1986. They held VP roles at both Adobe and Netflix.
Salary benchmarks
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