Senior Product Marketing Manager, Amplience
£70-80k
More information about location
1-2 days a week in office
The AI Content Company
Job no longer available
The AI Content Company
101-200 employees
Job no longer available
£70-80k
More information about location
1-2 days a week in office
101-200 employees
Company mission
We uniquely help merchants and developers generate persuasive content for every shopping experience in context that increases customer conversion, spend and loyalty at the competitive speed of business.
Role
Who you are
- 7+ years of experience in Product Marketing at a fast-moving B2B SaaS-based company offering AI products or capabilities
- Clear understanding of the digital commerce and AI landscapes
- Proven ability to drive a variety of go-to-market strategies and release readiness processes with product management, marketing, sales, partners and others
- Be able to distill highly technical concepts into persuasive marketing content for diverse audiences
- Ability to engage with and earn the respect of both deeply technical industry experts and business leaders alike
- Strong verbal and written communication skills with ability to work cross-functionally across sales, marketing & product management organizations
- Highly collaborative; proactively seeks out a range of opinions and perspectives
- Strong analytical mindset, with the ability to draw business-relevant inferences and determine strategies and tactics from data and insights
- Ability to rapidly prioritize and react to changing market dynamics
- Demonstrate upstanding character, leadership, consistent execution, and commitment to customer satisfaction
- Global mindset and willingness to work across international time zones
- BA or BS or higher in marketing, business, computer science, engineering or related field
- English language skills (business fluency) are a must-have, other languages are a plus
- Ability to travel up to 30% of time
- A good sense of humor and a work hard, play hard attitude!
What the job involves
- This position will report to the Vice President of Product Marketing
- You will work closely with product management to understand the product strategy and market fit, understand how to position against competitive offerings, and articulate value propositions for our AI Content releases
- You will become the expert on all relevant target personas and their buying journey, driving studies that provide detailed insight and guidance based on them
- You will drive GTM launch plans for AI Labs, Beta and GA releases that are fully synced with business & revenue goals and aligned with pipeline generation targets
- You will leverage analytics and insights to help with pricing and packaging decisions, conversion motions, and optimizing pricing and sales incentives to achieve growth goals
- You will collaborate with marketing teams to ensure integrated, market-tuned awareness and demand-generation programs for our AI Content Platform are building the pipeline that will help achieve our goals
- You will deliver compelling messaging and feature benefits that lead to Amplience’s differentiators and truly resonate with our target audiences
- You will manage the creation of a wide variety of high-impact marketing, sales and product-led content including web pages, in-product messaging, presentations, sales training, videos, and more
- As a product, customer and industry expert, you will prepare and give presentations & demos to customers, press and analysts, and at community events
Application process
- Application Deadline
- Stage 1: Applied
- Stage 2: Review Application
- Stage 3: Recruitment Interview
- The initial phone screening will be with someone from our Talent Team. This is a non technical, exploratory conversation for us to learn more about you, your values and motivations and for you to tell us what you are looking for
- Stage 4: Technical Interview
- Stage 5: 2nd Technical Interview
- Stage 6: 3rd Interview
- Stage 7: Hired
Salary benchmarks
Our take
The success of modern marketing campaigns relies on high-quality digital content, and managing large quantities of content curation can be tough. This problem is particularly significant when facing the challenges of creating consistent omnichannel marketing experiences, which when done manually can take time away from managers who could be otherwise optimising campaigns.
Amplience provides a commerce marketing and content management platform, including the delivery APIs and integrations necessary to facilitate consistent and organised omnichannel marketing experiences. The platform leverages search optimisation to make digital assets simple to locate and collaborate with, in addition to providing a Dynamic Content environment for the modelling and creation of marketing experiences.
Whilst there is no denying that marketing content management is a saturated market, Amplience stands out through its flexible and modular approach, whilst still following the principle of low-code solutions. It has also been the recipient of impressive funding, to date raising $249 million in total. Amplience's 2025 round is being used to enhance its platform and grow its market share in a competitive space.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-1% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Mar 2022
$100m
SERIES D
Oct 2019
$10m
EARLY VC
Total funding: $176.2m
Company benefits
- Your Birthday Off!
- Company-wide Recharge Days
- Flexi Friday
- Sick Leave
- Compassionate Leave
- Volunteer Leave
- Employee Referral Program
- Flexible Work Environment
- Awesome Amplience swag when you start
- Jury Duty Leave
- Company Pension Scheme
- Enhanced Maternity & Paternity Policies
- Extra holidays once you've been with us for a while
- The option to purchase additional holidays
- Volunteering Time Off
- Ride to Work Scheme
- Season ticket advance loans
- Study Leave
- Tech Scheme
- Cycle to Work Scheme
Company HQ
Covent Garden, London, UK
Leadership
John Williams
(Co-CEO & CTO)Member of the technology council for the MACH Alliance. Former CTO and Head of Technology at LBi.
Anthony Lye
(Consultant of the Board of Directors)Also the CEO of Quid. Previously CEO of Amplience, Operating Advisor of Bessemer Venture Partners, Advisory Boardmember at MACH Alliance and worked as the Global Head, Apollo and Product led Growth Business Unit at Palantir Technologies.
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