Data Scientist, Kikoff
Growth/Marketing Analytics
$212-469k
+ Equity
More information about location
Personal finance & credit building platform
Be an early applicant
Personal finance & credit building platform
101-200 employees
Be an early applicant
$212-469k
+ Equity
More information about location
101-200 employees
Company mission
To provide refreshingly fair, effective and simple pathways to meet your financial goals.
Role
Who you are
- An ideal candidate should have robust knowledge of consumer lifecycle and behavior analysis, customer segmentation, digital campaigns, attribution model
- Bachelors’ or above in quantitative discipline: Statistics, Applied Mathematics, Economics, Computer Science, Engineering, or related field
- 3-5 years experience using analytics to drive key business decisions in growth/marketing analytics
- Proven track record of being able to work independently and proactively engage with business stakeholders with minimal supervision
- Expert knowledge of SQL and python
- Deep understanding of statistical analysis, experimentation design, and common analytical techniques like regression, decision trees
- Strong verbal and written communication skills
What the job involves
- You will be leading the growth data science area to boost our user growth, working closely with product data scientists and marketing team
- You will develop deep understandings of user behaviors and build attribution models to understand our marketing campaign efficiency
- Inform customer acquisition strategies and support growth marketing decisions
- Experienced in solving the attribution puzzle and understanding the incrementality of marketing channels and campaigns. Able to assess the true impact of marketing efforts and refine strategies for maximum ROI
- Customer Journey Analysis: Deep understanding of customer journey phases, from awareness to conversion, and expertise in analyzing key business metrics across the funnel to identify opportunities for growth and optimization
- Expertise in Experimentation Design: Proficient in designing and executing a variety of experiments, including A/B testing, matched market testing, and causal inference techniques to optimize marketing strategies and measure the impact of marketing efforts on key business outcomes
- Identify key trends and build automated reporting & executive-facing dashboards to track the progress of acquisition, monetization, and engagement trends
- Create personalized segmentation strategies leveraging propensity models to enable campaign personalization
- Translate complex concepts into implications for the business via excellent communication skills, both verbal and written
- Drive innovation in data tooling and frameworks to support deeper and scalable insights
Our take
Having a solid credit history is a fundamental building block for financial health and there is a large market of people looking to build or rebuild their credit scores. Roughly half of all American adults have subprime credit or no credit whatsoever, and it’s safe to say there is a demand for credit products tailored to beginners and builders.
Kikoff is a credit-building platform aimed at Millennials and GenZ. Their signature product helps consumers without a credit history to positively influence several key aspects of their credit score. This includes their payment history, how much they owe, and the length of their account history.
Kikoff's goal is to help customers across their entire financial journeys and create a simple and positive banking relationship: from stabilizing cash flows to accumulating savings, and building towards long-term goals such as a mortgage. The company plans to build out its technology and team, across all function areas, to bring new products to market in the future.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Jun 2021
$30m
SERIES B
Jul 2020
$10m
SERIES A
Total funding: $42.5m
Company benefits
- Medical, dental, and vision coverage - Kikoff covers the full cost of health insurance!
- Stock Options
- Generous unlimited vacation policy to help you recharge
- Regular team building events to help you get to know the Kikoff team and soo much more!
Company values
- Extreme ownership
- Clear communication
- A strong sense of craftsmanship
- The desire to create lasting work and work relationships
Company HQ
Financial District, San Francisco, CA
Articles
Leadership
Cynthia Chen
(Co-Founder & CEO)An experienced Chief Revenue/Risk Officer, Cynthia has worked at OnDeck, LendingHome and Figure. Co-founded Figure in 2018, and Kikoff in 2019.
Christophe Chong
(CTO)Experience as a Software Engineer at Facebook from 2016-2019, and Head of Growth at Lime between 2018-2019. Co-founded Kikoff in 2019.
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