Senior Strategist, Circle
Website
$160-207.5k
Google Analytics
Webflow
Senior and Expert level
Remote in US
Digital dollars for global prosperity
Be an early applicant
Digital dollars for global prosperity
1001+ employees
FintechB2BCryptocurrencyBankingPaymentsDeep TechFinancial ServicesSaaSBlockchainWeb 3.0
Be an early applicant
$160-207.5k
Google Analytics
Webflow
Senior and Expert level
Remote in US
1001+ employees
FintechB2BCryptocurrencyBankingPaymentsDeep TechFinancial ServicesSaaSBlockchainWeb 3.0
Company mission
To raise global economic prosperity through the frictionless exchange of value.
Role
Who you are
- Experience: You have 8+ years of relevant experience in any combination of: digital marketing, product, analytics, Web3 marketing, B2B consumer finance
- Organization: You’re a self-starter who thrives in unstructured environments and consistently drives radical clarity around narrative, goals, and timelines
- Leadership: You have the ability to lead by example and organize cross-functional groups
- Technical Skills: You have proficiency with analytics and marketing tools like GA4, Superset, Mutiny and Webflow, with knowledge of AI and SEO tools and best practices
- Communication: You’re a world-class communicator – including presentation and writing skills – able to simply share and land complex ideas
- Willingness to Learn: You’re a natural researcher with an appetite for learning about the future of digital currency and blockchain
- Multistakeholder - you have dedication and commitment to our customers, shareholders, employees and families and local communities
- Mindful - you seek to be respectful, an active listener and to pay attention to detail
- Driven by Excellence - you are driven by our mission and our passion for customer success which means you relentlessly pursue excellence, that you do not tolerate mediocrity and you work intensely to achieve your goals
- High Integrity - you seek open and honest communication, and you hold yourself to very high moral and ethical standards. You reject manipulation, dishonesty and intolerance
What the job involves
- Circle is seeking a Senior Strategist to optimize Circle’s digital presence, specifically on our website properties
- The ideal candidate will be responsible for managing roadmaps, goal setting, tracking progress, overseeing work streams, and supporting creative development initiatives
- This role requires a blend of strategic thinking, technical expertise, project management skills, and creative collaboration to enhance user experience, drive engagement, and achieve goals
- Define and manage the website roadmap in alignment with company goals. Identify opportunities for website enhancements and new feature development. Prioritize projects based on business impact, resource availability, and strategic objectives
- Establish clear goals for website performance, user engagement, and conversion rates. Align website initiatives with broader campaigns and product launches
- Oversee multiple concurrent website projects, ensuring timely delivery and quality standards. Coordinate cross-functional teams including designers, writers, producers, product marketers, and external partners
- Utilize sprint planning to improve efficiency and adaptability. Facilitate regular stand-ups, planning sessions, and retrospectives
- Leverage AI tools to drive internal efficiency or support website goals, and advocate for new tooling when relevant
- Use analytics tools (e.g., Google Analytics, Superset) to monitor website performance. Generate regular reports and insights to inform decision-making
- Work closely with creative teams to develop engaging website content and visuals. Provide input on design elements, branding consistency, and content strategy
- Ensure the website is optimized for search engines to improve organic traffic. Collaborate with teams to enhance SEO and implement best practices
- Monitor industry trends and competitor websites to inform strategic decisions
- Work with legal, policy, compliance teams to ensure website content meets regulatory and company requirements
- Collaborate with leadership to ensure website strategy supports overall business goals. Communicate roadmap updates and progress to stakeholders
- Help lead and mentor a cross-functional website team across performance marketing, marketing operations, creative, and content
Our take
Circle is a financial technology firm looking to enable businesses to harness the power of digital currencies and public blockchains for payments, commerce, and financial applications. The company’s USD Coin (USDC) has become the fastest growing, regulated, and fully reserved dollar digital currency.
The company is backed by the world’s largest asset manager, BlackRock, as well as crypto exchange company Coinbase, and has been proactively preparing for possible upcoming federal regulations. Regardless of the current crypto downturn, this means that Circle is still well-placed to see steady long-term growth.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Top investors
Company
Funding (last 2 of 8 rounds)
Apr 2022
$400m
GROWTH EQUITY VC
May 2021
$440m
GROWTH EQUITY VC
Total funding: $1.1bn
Company benefits
- We offer flexible paid time off — so you can thrive at work, and at rest
- No matter where you live, we offer a market competitive suite of health benefits to help keep you and your loved ones safe
- Work Remotely: Do your best work from home. With a company laptop, stipend for business equipment, and access to WeWork locations, Circle remote jobs empower our employees to do their best work.
- All U.S. employees enjoy 401(k) benefits with company matching, and can become owners in Circle through our equity program
Company values
- Multistakeholder - We must organize, incentivize and measure ourselves against meeting the needs of all of our stakeholders
- Mindful - We seek to be present and aware, to be respectful, active listeners (with each other and with our customers alike), and pay attention to detail
- Driven by Excellence - We relentlessly pursue excellence, we do not tolerate mediocrity, we reward based on merit, and we work intensely to achieve our goals
- High Integrity - We seek open and honest communication, and hold ourselves to very high moral and ethical standards
Company HQ
South Boston Waterfront, Boston, MA
Articles
Leadership
Jeremy Allaire
(CEO)Founder & former Chairman and CEO of Brightcove. Former Entrepreneur in Residence at General Catalyst Partners, CTO of Macromedia, and Co-Founder & former CTO of Allaire Corporation.
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