Field Marketing Director, Prove
$180-200k
+ Plus variable commission / company bonus and Equity Plan
Identity verification platform
Be an early applicant
Identity verification platform
201-500 employees
Be an early applicant
$180-200k
+ Plus variable commission / company bonus and Equity Plan
201-500 employees
Company mission
To enable a digital world where every consumer and company can transact with trust.
Role
Who you are
- 7–10+ years of B2B field marketing or demand generation experience within a high-growth SaaS or technology environment
- Proven success owning regional field marketing strategy and driving measurable pipeline and revenue impact
- Experience leading complex event portfolios including tradeshows, executive events, and ABM-driven field programs
- Prior people-management experience, with a track record of coaching and developing high-performing marketers
- Strong understanding of B2B sales cycles and close alignment with Sales and SDR teams
- Data-driven mindset with experience using CRM and marketing automation platforms (e.g. Salesforce, HubSpot/Marketo)
- Excellent stakeholder management, communication, and executive-level presentation skills
- Highly organized, proactive, and comfortable operating in a fast-paced, evolving environment
- Willingness to travel for key field events as required
What the job involves
- We’re seeking a strategic and commercially minded Director, Field Marketing manager to own and evolve our field marketing strategy across priority regions. This role is accountable for driving pipeline, accelerating revenue, and scaling high-impact field programs, while directly managing and developing our Field Marketing Managers
- This is a senior, hands-on role for someone who can move seamlessly between strategy and execution, act as a trusted partner to Sales and Marketing leadership, and bring rigor to how we measure and optimize field ROI
- Regional Strategy & Revenue Impact
- Own the regional field marketing strategy, aligned to pipeline, revenue, and account-based growth objectives
- Act as the primary marketing stakeholder for Sales leadership, with clear accountability for field-sourced and field-influenced pipeline
- Translate GTM priorities into scalable, high-impact field programs that support demand creation, deal acceleration, and customer expansion
- Field & Event Leadership
- Oversee the end-to-end strategy and execution of flagship events, tradeshows, executive roundtables, customer events, and virtual field programs
- Balance large-scale programs with high-touch ABM motions (1:1, 1:few) focused on priority accounts
- Continuously test and evolve event formats, channels, and technologies to improve engagement and ROI
- People Management & Team Development
- Directly manage and mentor Field Marketing Managers, providing clear direction, coaching, and development support
- Set priorities, operating rhythms, and performance expectations for the field function
- Build repeatable processes, templates, and best practices to support future team growth
- Cross-Functional Partnership
- Partner closely with Sales, Product Marketing, Partner Marketing, and Demand Gen to ensure consistent messaging and integrated execution
- Collaborate with SDR and Sales teams to enable effective pre- and post-event follow-up
- Influence senior stakeholders with clear insights, recommendations, and business cases
- Budget, Measurement & Optimization
- Own the regional field marketing budget, ensuring disciplined investment in high-ROI initiatives
- Define success metrics and analyze pipeline, revenue impact, and conversion performance across the funnel
- Use data and insights to continuously optimize programs and inform future strategy
Our take
Prove's identity-proving solutions allow businesses to enable their customers to verify their identities with just a phone. It is used by more than 1,000 global enterprises and 500 financial institutions across multiple industries.
With more and more activity taking place online and via mobile devices, Prove offers companies speed and security while processing transactions. The identity verification space is buoyant, with many other companies providing services. But despite this competition, Prove has grown to be a leading and award-winning platform.
Prove's phone-centric tokenisation and passive cryptographic solutions have had tremendous corporate momentum. The company has been named to Deloitte’s prestigious Technology Fast 500 list several times and is well set to further its hold on the market.
Freddie
Company Specialist at Welcome to the Jungle
Insights
17% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Oct 2023
$40m
LATE VC
Jun 2020
$100m
LATE VC
Total funding: $252.1m
Company benefits
- 401k Match
- Parental Leave Policy
- Stock Options
- Health benefits
- Wellbeing reimbursement
- Work From Home Opportunities
- Bonus Scheme
- Generous Vacation Time
Company HQ
NoMad, New York, NY
Leadership
Rodger Desai
(Founder & CEO)Studied at Harvard Business School after working as an Engineer for Exxon Mobil, General Electric, and Accenture, as well as co-founding several venture-backed startups.
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