Paid Media Manager, Relex
B2B SaaS
Supply chain & retail planning platform
Be an early applicant
Supply chain & retail planning platform
1001+ employees
Be an early applicant
1001+ employees
Company mission
To increase adaptability and efficiency in the consumer goods value chain
Role
Who you are
- You’ll need excellent hands-on knowledge of Google Ads and LinkedIn Campaign Manager, and the ability to turn performance data into clear stories and smart decisions
- 5+ years’ experience in digital marketing, demand generation, or performance marketing
- Proven track record of delivering high ROAS and pipeline impact through Google Ads paid search
- Deep, hands-on expertise in LinkedIn Campaign Manager
- Strong understanding of full-funnel B2B SaaS marketing and how paid channels work together
- Experience with HubSpot and Salesforce is advantageous
- Retail and Manufacturing industry experience is a nice to have but not required
- Highly analytical and confident at presenting data-driven insights to senior stakeholders
- Comfortable working cross-functionally in a global marketing organization
- A genuine interest in AI and how it can drive meaningful change in paid advertising and optimisation
What the job involves
- We’re looking for a Paid Media Manager who can balance paid search & conversion rate optimization (CRO) with long-term demand generation in paid social
- This role sits at the intersection of demand generation and demand capture
- On one side, you’ll own paid search and CRO – driving direct pipeline impact and measurable ROI. On the other, you’ll architect paid social campaigns that build long-term demand and brand momentum
- From a paid social perspective, this role works closely with global campaign managers, field marketing teams, and brand & creative to bring global and localised campaigns to life
- You won’t be operating in a silo; strong collaboration and communication skills is a must
- As the Paid Media Manager, you’ll plan, optimise, and evolve performance marketing programmes that support both long-term demand creation and short-term pipeline goals
- You’ll be trusted to prioritise the right work, challenge assumptions, and continuously improve performance across channels
- While this role is strategic in nature, it’s not hands-off. You’ll stay close to the data and the platforms, and you’ll be expected to own outcomes, not just activity
- Own paid search strategy, execution, and optimisation across Google Ads, with a clear focus on pipeline and ROI
- Lead conversion rate optimisation across paid search landing pages
- Define the audience strategy, campaign structure, and experimentation roadmap for paid social campaigns
- Work closely with global campaign managers, regional field teams, brand & creative, and content, to activate campaigns effectively
- Manage budgets, forecasts, and performance pacing across channels
- Analyse performance data to identify trends, opportunities, and inefficiencies across the funnel
- Turn complex data into clear performance narratives for stakeholders
- Design and run structured experiments across keywords, ads, audiences, creative, and landing pages
- Maintain strong platform governance, tracking accuracy, and measurement consistency
Our take
Relex offers a software platform deployed by retailers to help decide which products to buy and when. By leveraging AI-driven demand forecasts, and by automating retail supply chains, grocers are empowered to meet consumer demand whilst reducing food waste.
Retail food waste accounts for a good chunk of the millions of tonnes of food wasted each year, contributing a significant amount to global greenhouse gas emissions. With Relex, retailers can greatly reduce their own impact to this problem - which is becoming increasingly attractive in the wake of accelerating environmental concerns.
Boasting a valuation in the billions, and serving renowned clientele such as Lidl, Marks & Spencers and WHSmith, it is clear that Relex has found its place in the market. The company has been investing in refining its product so it can better meet retailers’ changing supply chain needs, including with the addition of AI tool Relex-GPT which makes client operations even more efficient.
Freddie
Company Specialist at Welcome to the Jungle
Insights
22% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Feb 2022
$598.2m
GROWTH EQUITY VC
Feb 2019
$200m
GROWTH EQUITY VC
Total funding: $833.9m
Company benefits
- Hybrid, office and fully remote options (hybrid and office as standard)
- Health Insurance, Occupational Health Services and Employee Assistance Programme
- Modern offices with free snacks, drinks and a warm welcome for dogs
- Two paid charity days every year for volunteering
- An annual bonus
- Two paid team days every year
Company HQ
Pasila, Helsinki, Uusimaa
Leadership
Johanna Småros
(Co-Founder & Chief Sustainability Officer)Formerly worked as both Director and CMO for the company. Before this, spent nearly 7 years at Helsinki University of Technology as a Researcher.
Michael Falck
(Co-Founder)Formerly acted as President of the North America branch of Relex. Has experience in Research at both Helsinki University of Technology and Eindhoven University of Technology.
Mikko Kärkkäinen
(Co-Founder & CEO)Previously acted as Project Manager for Helsinki University of Technology and as a Supply Chain Consultant for Sedecon Consulting.
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