Ad Operations Manager, LiveScore Group
Salary not provided
Offers Company Performance Bonus
Tableau
Looker
Mid and Senior level
London
More information about location
4 days a week in office
Real-time sports scores and free-to-air live stream service
Be an early applicant
Real-time sports scores and free-to-air live stream service
501-1000 employees
B2CGamblingDigital MediaSaaSSports
Be an early applicant
Salary not provided
Offers Company Performance Bonus
Tableau
Looker
Mid and Senior level
London
More information about location
4 days a week in office
501-1000 employees
B2CGamblingDigital MediaSaaSSports
Company mission
To grow the world's leading sports ecosystem.
Role
Who you are
- We know that job descriptions can sometimes seem daunting and you might not feel you tick every box. But, if you’re passionate about the role and have relevant experience, we want to hear from you!
- We're seeking a seasoned ad operations expert with deep Ad Operations knowledge and a passion for innovation. You'll need to be strategic, analytically driven, and capable of managing high-stakes campaigns while developing scalable processes that support our continued growth
- Proven experience with Google Ad Manager (GAM) and programmatic advertising platforms
- Deep understanding of the programmatic and direct campaign management
- Proficiency with ad serving technologies, tracking pixels, and campaign measurement methodologies
- Advanced analytical skills with experience in data visualization tools (Tableau, Looker, or similar)
- Proven ability to manage multiple stakeholders and high-pressure campaign deliveries
- Experience with mobile app monetization and in-app advertising optimization
What the job involves
- Leading our advertising technology initiatives and campaign optimization strategies, this is an exceptional opportunity for an experienced ad operations professional to drive revenue growth and operational excellence
- You'll spearhead complex programmatic campaigns, mentor junior team members, and work strategically with our account management, sales, and product teams across our diverse portfolio of global advertising partnerships
- Lead end-to-end campaign management in Google Ad Manager (GAM), including complex programmatic deals setup
- Architect and implement advanced trafficking solutions for premium direct, programmatic guaranteed, and private marketplace deals
- Troubleshoot and optimize ad code implementation, including GPT (Google Publisher Tags), ad path configurations, and creative rendering issues across web and mobile environments
- Diagnose and resolve complex ad serving problems, including passback chains, ad unit hierarchy conflicts, targeting parameter mismatches, and creative approval workflows
- Implement and troubleshoot advanced ad code integrations, including SafeFrame configurations, lazy loading implementations, and cross-domain tracking solutions
- Resolve ad path and inventory mapping issues, debug JavaScript errors, and optimize ad request parameters to maximize fill rates and minimize latency
- Develop and maintain sophisticated reporting dashboards using GAM, Google Analytics 4, and third-party analytics platforms to drive data-driven optimizations
- Execute comprehensive campaign performance analysis, identifying optimization opportunities across viewability, CTR, completion rates, and revenue metrics
- Drive revenue optimization through advanced yield management, price floor strategies, and inventory forecasting
- Lead quality assurance protocols across all digital touchpoints, including mobile apps, web platforms, and emerging channels
- Line manage junior ad operations staff and establish best practices for campaign setup, testing, and optimization procedures
Salary benchmarks
Our take
Livescore Group is a union of sports streaming, digital media, and online betting companies that includes Livescore (founded in 1997), Livescore Bet, and Virgin Bet. With streaming services predicted to spend over $10B on sports rights in 2024 alone, the Livescore Group is located in the heart of a lucrative industry, and that’s before the gambling side of their group is even considered.
Livescore Group makes considerable revenue from selling its advertising space, and with streaming becoming an increasingly popular way to engage with sports, it’s unsurprising that in 2022 the company received large sums of venture capital.
Livescore Group is using this funding to accelerate growth in Central and Eastern Europe, further bolstering its 35 million worldwide active monthly users.
Kirsty
Company Specialist at Welcome to the Jungle
Meet the team
23 people
Kamayani Ghatak, Director of CRM
Insights
Company
Company benefits
- Fridays Off: Say goodbye to Friday meetings and hello to a three-day weekend! This benefit is part of a trial, to be reviewed in 2026
- Company Performance Bonus
- Flexible Working Agreements where applicable
- Private Healthcare Scheme + Employee Enhanced Assistance
- Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay
- Subsidised Gym Membership
- Annual Travel Card Loan & Ride to Work Scheme
- Life Assurance (x3 salary)
- Contributory Pension Plan
- Virgin Family: Giving you access to exclusive Virgin offers and experiences
- Thursday drinks in the office and regular socials
Company values
- ADAPTABLE 🔄 We compete in fast-paced, ever-changing industries. We're agile, able to switch tactics mid-game, and embrace change. We know this makes us more resilient, dynamic and successful. We're open minded, always learning, and trust in making big decisions for the right reasons.
- AMBITIOUS 🚀 We define ambition as the collective desire for us all to do and be the best we can. We set big goals, aspire to maximise our potential, and deliver quality work that we’re all proud of. And although success is never instant, our competitive spirit ensures we take initiative and proactively push for continual growth.
- CHAMPIONS OF SPORT 🏆 Sport has the power to change the world. It’s unparalleled highs, occasional heartbreak and pure passion for fans. It’s what motivates us to create authentic, immersive experiences which give our users the feeling of being a part of the action, even when they're not. And we believe that championing sport, the values it upholds, and its positive impact on fans' lives helps us connect with and earn their trust.
- EVER-CURIOUS 📚 Our curiosity encourages us to always question if we can do better. We're not afraid to approach tasks differently, to look for smarter ways to work, and try new things. We never settle, we refuse to accept the status quo, and continually look for opportunities to learn, improve and optimise.
- FAN DRIVEN 🎉 Fans are at the heart of everything we do. We want to fuel their passion and enjoyment for sport. Which means always listening to and understanding what they want. A user-centric approach is fundamental to every decision we make and the service we offer.
- RESPONSIBLE ✅ Beyond the conventional definition, we embrace responsibility as a guiding principle in every single decision we make. We recognise our profound responsibility to our customers, particularly with regards to Responsible Gambling. It’s more than compliance; it's about going above and beyond to ensure our customers have a safe space to play. A focus on building a sustainable, conscientious and ethical business. And contributing to the greater good in the communities and industries we operate.
- TEAM PLAYERS 🤝 Win or lose, we're all in this together. We all work to build a company where everyone feels included, respected and trusted to do their best work. We believe that collaboration, communication and accountability are crucial. Everyone's opinions matter and we actively encourage differing views and healthy debate.
Company HQ
Soho, London, UK
Leadership
Sam Sadi
(CEO)Previously CEO of Gamesys, and Director of Bwin Labels at Bwin.party Digital Entertainment, Founding Partner Trendee Europe and Owner of Sport One Online Gambling Consultancy.
Diversity, Equity & Inclusion at LiveScore Group
- The I.D.E.A (Inclusion, Diversity, Equality, Awareness) Forum: LiveScore Group is committed to diversity and inclusion, which we recognise as critical to our business and fundamental to everything we do. The I.D.E.A Forum programme includes systemic and holistic initiatives at both strategic and operational levels across all our entities. Our programme is supported by policies and practices providing an integrated approach to inclusion, opportunity, equality and diversity at LiveScore Group.
- LiveScore Group recognises that actions speak louder than words. Though sports and gaming typically lack a representative workforce, we are focussed on creating a more balanced employee base that reflects the diversity of our audiences as well as developing products and features that have wider appeal. We are committed to recruiting and fostering the development of a people from varied backgrounds to bring diversity of experience and promote thought-diversity within our teams. We passionately believe that you have the right to ‘live your truth’ each day, and we are working on reducing barriers to entry (and upward mobility) – particularly for those from underrepresented communities.
- One of the aims of the I.D.E.A Forum is to eliminate practices of unconscious bias and discrimination from our ways of working as well as creating opportunities for diverse talent to thrive. We are not yet perfect, but our whole group – executives and employees alike – are dedicated to becoming better, and we invite you to join in on our collective journey to inclusiveness as we believe and invest in a more equitable society for all.
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