Director of Product & Innovation Marketing, Dandy
$204.8-265k
+ Equity
Fully digital dental lab
Be an early applicant
Fully digital dental lab
1001+ employees
Be an early applicant
$204.8-265k
+ Equity
1001+ employees
Company mission
To become the best digital dental lab for every dentist.
Role
Who you are
- 10–12+ years of experience in product marketing, brand marketing, product strategy, or innovation roles within high-growth environments
- Exceptional storytelling and communication skills -- able to simplify complexity and influence at all levels
- Proven ability to lead in ambiguity, build structure in white space, and drive alignment across teams
- Proven success commercializing innovative products and driving meaningful business outcomes
- Track record of leading, developing, and scaling teams of Product Marketers to drive measurable impact
- Experience owning and marketing multi-product portfolios and navigating complexity
- Strong cross-functional experience with Sales and Product, with accountability for adoption and commercial outcomes
- Comfort operating in fast-growth, founder-led environments with high ambiguity and pace
- Bias for action, test-and-learn mindset, high standards with low ego, and willingness to roll up sleeves
What the job involves
- You will partner closely with R&D, Product, Supply Chain, Marketing, Sales, and Executive leadership to bring category-defining products to market and ensure they deliver measurable impact to dental practices.
- The right candidate is energized by the challenge of modernizing an antiquated industry and harnessing marketing as a strategic lever for transformation
- Obsess over customers, deeply understand their needs and pain points, and ensure our solutions are best positioned to drive impact
- Turn insights into sharp messaging, strong value props, and simple, compelling campaigns
- Spot gaps in the market by tracking trends, unmet needs, and competitors, and surface new product ideas before others see them coming
- Build the product pipeline from concept to launch, partnering closely with Product and R&D to guide decisions and priorities
- Ensure every product drives measurable revenue, be it generating incremental sales pipeline or improvements to customer attach rate
- Drive incremental pipeline and revenue through innovation, launches, and portfolio-level storytelling
- Connect Product, R&D, Marketing, and Commercial so teams execute in sync and deliver outsized results
- Run a consistent, well-oiled NPI process with tight cross-functional alignment and structured feedback loops with the market
- Lead and grow a team that owns ambitious revenue goals
- Foster a culture of curiosity, experimentation, and bias for impact
Our take
Dentistry has long relied on outdated practices. Dandy was created to modernize and simplify dental operations by integrating technology into every aspect of the dental practice. Its goal is to streamline workflows, making dental practices more efficient and easier to manage.
While other startups have tried to bring technology to the dental field, Dandy distinguishes itself by understanding the industry's complexity and respecting the way dentists operate. Rather than overwhelming practitioners with a complete overhaul, Dandy introduces new features gradually, such as digitizing dental labs for procedures like crowns and implants.
Dandy aims to provide a complete "business-in-a-box" solution that allows dentists to focus on patient care while the platform handles administrative and operational tasks. While this vision has the potential to bring immense value to a field in need of innovation, the challenge lies in overcoming dentistry's resistance to change. Patience and persistence will be key as Dandy reshapes how dental professionals run their practices.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
12% employee growth in 12 months
Company
Funding (1 round)
Apr 2019
$4.4m
SEED
Total funding: $4.4m
Company benefits
- Comprehensive health plans: Your health is our top priority. We offer a range of comprehensive medical, dental, and vision plans so you can choose what works best for you. Some plans include employer contributions to Health Savings Accounts (HSAs), and we offer options that cover 100% of employee-only premiums.
- Flexibility, built-in: At Dandy, we flex-first, which means trusting you to own your day and deliver, working where and how you want. We believe that by embracing flexibility, we empower everyone to balance work and life in the way that works best for them. Some roles need to be on-site due to the nature of the work.
- Investing in your wellbeing: Your wellbeing is more than just physical health—that’s why our benefits are designed to support you in all aspects of life. From mental health resources included in our healthcare plans to perks like pet insurance, a gym stipend, and access to discount platforms like Perkspot, we offer a range of programs to help you feel your best—inside and outside of work.
- Shared Success: We believe in shared success—when the business wins, our employees do too. Through performance-based bonuses and equity opportunities, our team shares in the impact we create together.
Company HQ
New York, NY
Leadership
Toni Oloko
(Co-Founder)Previously worked in Special Projects at goPuff. Before that founded PracticeGigs which they went on to sell.
Daniel Hanover
(Co-Founder)Previously worked as a Product Manager at Yelp and as a Software Engineer at Facebook. Studied Management and Technology at Wharton.
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