Marketing Manager, Stash

• The ideal candidate will have a digital-first approach, strong creative instincts, and the ability to adapt quickly in a fast-paced environment
• Worked in or with a mid-size marketing team for 4+ years
• Lifecycle marketing experience
• Has built, deployed and measured a campaign in a CRM tool (braze, iterable, etc)
• Can edit html
• Has supported paid/organic growth efforts

Desirable

• We are seeking a highly motivated and detail-oriented Marketing Manager with a background in lifecycle and acquisition marketing to join our dynamic team
• In this role, you will play a key part in developing and executing cross channel marketing campaigns, enhancing engagement strategies, and driving user growth
• Your work will focus on revamping lifecycle touchpoints, crafting compelling campaigns, and supporting paid and organic marketing efforts
• Build and execute lifecycle strategies, including onboarding refreshes, engagement loops, and rescue campaigns to foster deeper customer relationships
• Use Braze or similar platforms to manage and implement campaigns across email, SMS, and push notification channels
• Analyze data to inform strategies, optimizing for retention, engagement, and reactivation
• Support paid and organic channel efforts, including affiliate and social media campaigns
• Contribute to creative development, focusing on visual storytelling, social content, and communication strategies
• Partner with cross-functional teams to ensure cohesive campaign messaging and alignment with brand goals
• Collaborate with external contractors and internal stakeholders to deliver high-quality campaigns on time
• Manage shifting priorities in a fluid environment while maintaining focus on key deliverables