Senior Product Marketing Manager, Drata

• This role is perfect for a product marketer who thrives on cross-functional collaboration, customer insight, and translating complex capabilities into clear, actionable messaging
• If you're excited by the intersection of GRC innovation and go-to-market excellence — we want to hear from you
• 8+ years of product marketing experience, with at least 4 years focused on SaaS, cybersecurity, or GRC products
• Proven success leading product launches and driving adoption in a cross-functional, fast-paced environment
• Strong command of security, risk, and governance buyer needs—especially within mid-market and enterprise orgs
• Excellent verbal and written communication skills, with the ability to craft compelling, concise messaging
• Familiarity with AI tools (e.g., ChatGPT, Jasper, Notion AI) to streamline workflows and enhance output
• Experience building enablement content and collaborating with Sales, CS, and Product
• Highly organized and self-motivated, able to manage multiple initiatives with clarity and precision

Desirable

• Drata is looking for a Senior Product Marketing Manager to lead go-to-market efforts for our Risk & Governance product line
• This person will be responsible for positioning, messaging, enablement, and launch strategy for vendor risk management and broader governance offerings
• You’ll work closely with Product, Sales, and Customer Success to define how Drata drives business value through modern risk management solutions
• Develop and lead GTM strategies for Risk & Governance products, including vendor risk management and internal risk workflows
• Build differentiated messaging, segmentation, and persona frameworks grounded in user data and industry trends
• Translate complex capabilities into compelling collateral and sales enablement tools for mid-market and enterprise segments
• Own product and feature launches, aligning stakeholders and executing integrated campaigns across Marketing and GTM
• Partner with Product to bring customer insight into roadmap planning and influence prioritization based on market opportunity
• Conduct deep dives into customer feedback, competitive analysis, and usage data to inform positioning and pricing strategy
• Define and track adoption and attach-rate metrics; iterate messaging and tactics based on performance data
• Use AI-powered tools to boost productivity, surface insights faster, and experiment with scaled content creation