Head Of Product Marketing, Scribe
$180-225k
Plus equity
Automatic step-by-step guide generation
Job no longer available
Automatic step-by-step guide generation
201-500 employees
Job no longer available
$180-225k
Plus equity
201-500 employees
Company mission
To unleash and uplevel the world's know-how.
Role
Who you are
- Takes a data-driven approach and constantly strives to measure the metrics impact of your efforts
- Demonstrates the ability to reason from first principles, not just pattern matching
- Enjoys creative brainstorming and coming up with out-of-the-box ideas
- Prioritizer who can not only get stuff done, but also can decide what not to do
- Operational and performance driven mindset and who hold yourself and your team to the highest standards
- Track record of positioning both a self-serve and sales led motion
- Demonstrated success in crafting clear and emotionally resonant product messaging
- Experience driving product marketing initiatives in a fast-paced, growth-stage startup environment
- Experience crafting user journeys to guide users and create value
- If you dig into user insights and your mind starts racing with website messaging possibilities, campaign ideas and copy experiments, we want to hear from you!
What the job involves
- We are looking for a Head of Product Marketing who is creative and excels at storytelling
- We are so fortunate to be building something special at Scribe, alongside incredible users and talent
- We’re looking for a special marketer to tell this story — and join us in doing the best work of your career
- This is a truly unique opportunity to build out Scribe’s narrative, positioning, and messaging, from the ground up. Your fingerprints will be all over the experience that 3M+ users enjoy with Scribe. This role has two direct reports, and is based in San Francisco
- Conduct market research to enable the Product team to build high impact features by providing clarity about our users, their problems, their use cases, and their journey
- Develop and refine our user personas and define their customer journeys
- Define Scribe’s product positioning for our target market across our single user and multi-user plans
- Translate Scribe’s positioning into clear and compelling messaging that resonates with our target market at a functional and emotional level
- Ensure Scribe’s messaging turns into resonant website copy, social content, sales collateral, blog content and emails across the customer journeys
- Conduct competitive research to enable the User Acquisition (growth) team with competitor messaging and pricing and packaging suggestions
- Lead and measure product launches in close partnership with the Product team, User Acquisition team (growth), and Sales team
- Support go-to-market planning, execution and reporting including the development of channel and direct sales tools, sales training and enablement, marketing campaign assets, and customer adoption assets
Our take
Knowledge workers spend, by some reports, around one-fifth of their time simply working out how to do their job. Where historically this might have demanded lengthy, labour-intensive user guides and training manuals, Scribe has brought to market an efficient new alternative, where all users need to do is record their screen whilst carrying out a task.
From there, the company creates text descriptions and interactive screenshots for each step, which can be shared with a simple link. Scribe has accrued an impressive customer base since it launched in beta back in 2020, with over 600,000 companies, including Adobe, Facebook, Tesla, and EA using its product and 94% of Fortune 500 businesses. Demand looks likely to continue, with hybrid workforces still widespread post-pandemic.
Founder Jennifer Smith is versed in the inefficiencies of knowledge-sharing within companies from a stint at Mckinsey, and her co-founder Aaron Podolny was previously CTO at automated customer service and sales tools company, Onward. With strong funding secured, Scribe’s impressive success to date looks only set to continue as it scales its team and invests in R&D to propel the development of its platform.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
307% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Nov 2025
$75m
SERIES C
Feb 2024
$25m
SERIES B
Total funding: $130m
Company HQ
Potrero Hill, San Francisco, CA
Leadership
Jennifer Smith
(Co-Founder & CEO)Has worked as an Engagement Manager at McKinsey and Head of Business Development at Greylock Partners.
Aaron Podolny
(Co-Founder & CTO)Worked as a Senior Analyst at Cornerstone Research after graduating from Yale. Was CTO of Onward, and then joined Google's Engineering division.
Salary benchmarks
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