Senior Business Intelligence (BI) Analyst, Omaze UK
3 days a week in office (Holborn, London)
Charity fundraising with life-changing prizes
Job no longer available
Charity fundraising with life-changing prizes
21-100 employees
Job no longer available
3 days a week in office (Holborn, London)
21-100 employees
Company mission
To create life-changing experienced while making a positive impact on the world.
Role
Who you are
- 5+ years of experience in a data focused role, with a strong background using GA4 and Looker
- Extensive knowledge and hands-on experience with GA4, including implementation, event tracking, conversion funnel tracking, and custom reporting
- A track record of building a high level of data maturity within a growing business
- The ability to create powerful and compelling stories through the use of data and insight
- A proactive drive to be leading and influencing the direction of the business
- We actively seek out diversity of thought and experience to drive innovation. We welcome differences of background, identity, and perspective and work hard to ensure that all people can bring their authentic self to work at all times
What the job involves
- We’re seeking someone to be at the forefront of shaping our company's strategic direction through data-driven insights
- You will play a pivotal role in gathering, analysing, and translating complex data into actionable strategies, empowering Omaze to make informed decisions and drive growth
- Collect and analyse data from various sources to identify trends, patterns and opportunities that will influence the business roadmap
- Transform complex data into clear, concise reports and presentations
- Proactively identify opportunities to drive faster growth and maximise customer LTV
- Collaborate with teams across the business to understand their data needs and provide actionable insights
- Design and execute A/B tests, and other experiments, to validate hypotheses and derive insights
- Stay up to date with industry best practices and emerging trends in business intelligence and data analytics
Salary benchmarks
Our take
Omaze is a charity fundraising platform that offers donors the chance to win high-value luxury items through donations. Each sweepstake benefits a particular non-profit and offers a prize such as a mansion, holiday, or sports car. Omaze has found success by pioneering a new model for fundraising that combines philanthropy with the chance of winning a life-changing prize.
The platform initially started with celebrity-backed campaigns where bidders could win once-in-a-lifetime experiences with celebrities. But they pivoted towards high-ticket items that they could select and control more easily. The company has had recent success fundraising for more than 350 causes, including Teen Cancer, Meals on Wheels, Comic Relief, and Make-A-Wish.
Other platforms exist in the space, including Prizeo, but these have maintained their focus on celebrity experiences whilst Omaze no longer offers this service. Since its success, Omaze has been criticized for only donating around 17% of the money raised to the charitable cause – but the company has responded by saying that the rest of the money is used to purchase the item, market the prize draw, and manage the company's overheads. Looking forward, Omaze aims to generate $1 billion for charity and plans to expand into Europe and Asia.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-56% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Sep 2021
$85m
SERIES C
Aug 2020
$30m
SERIES B
Total funding: $127m
Company benefits
- 30 days' annual leave + bank holidays
- Private medical and dental insurance
- 9% employer pension contributions, when you contribute at least 2%
- Individual learning and development budgets
- Enhanced family leave policies
- Life assurance of 4x your salary
- Group income protection
- Critical illness cover
Company HQ
Holborn, London, UK
Leadership
Matthew Pohlson
(Co-Founder & CEO)After working at Fox, Matthew took an MBA at The Wharton School and worked for the Clinton Foundation for 7 months. In June 2012, they co-founded Omaze, serving since as CEO.
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