Demand Generation Manager, SpyCloud
Campaign Ops
Cybercrime analytics platform
Open for applications
Cybercrime analytics platform
201-500 employees
Open for applications
201-500 employees
Company mission
To protect businesses and consumers from the stolen identity data criminals are using to target them now.
Role
Who you are
- Located in Austin, TX (preferred)
- 6+ years of experience Marketing, either in campaign management, ABM, marketing operations, or a similar execution-focused role in a B2B tech or SaaS environment
- Experience leveraging intent / ABM platforms (6sense, Demandbase, or similar)
- Proficiency with CRM systems (Salesforce) for reporting
- Strong project management skills with experience using tools like Asana
- Ability to succeed in a collaborative environment and operate as a team player
- Experience in B2B cybersecurity or SaaS marketing preferred
What the job involves
- The Demand Generation Manager, Campaign Ops sits at the heart of our growth engine, orchestrating campaigns in partnership with our campaign producer, paid media, field marketing, and content teams to deliver pipeline
- Reporting to the Sr. Director of Growth Marketing, we are looking for a detail-oriented, execution-focused marketer who understands complex B2B funnels and will accelerate our omni-channel campaign efforts
- Manage campaign calendars to ensure on-time delivery of key messages to specific audiences
- Leverage segmentation and targeting logic to ensure campaigns reach the right buyers
- QA campaign assets
- Test and iterate tactics across ABM/intent platforms
- Translate winning strategies from one channel into repeatable, cross-channel playbooks
- Report on campaign performance and suggest optimizations and performance insights proactively to Marketing and SDR leaders to ensure prioritization of in-market accounts
- Conduct A/B tests on subject lines, CTAs, landing page copy, and audience segments and carry learnings forward
- Own intake process to Marketing Operations for audience builds across campaigns, including account-based marketing plays, webinars, pre- and post-event outreach
- Partner with the content team to match campaign assets to buyer stage and persona
- Maintain campaign intake processes and repeatable campaign playbooks for high-frequency programs
- Manage dependencies across programs to ensure campaigns are connected across the full marketing calendar
- Serve as the Marketing team’s operational point of contact
- Identify and resolve bottlenecks, conflicting priorities, and dependencies
Our take
Mainstream browsers are heavily monitored to help combat cybercrime, but these browsers are generally not used by digital criminals. The 'dark web' operates outside of the legal web, with criminals using such platforms to sell login details and other sensitive information.
SpyCloud provides a web plugin that monitors websites and forums on the dark web to inform companies of when sensitive data that matches their credentials is located. This allows companies to identify and take action upon a data breach before any harm can be done.
There are many fraud and cybercrime detection software companies on the market but SpyCloud's specialization in monitoring the dark web has carved it out a distinct niche. This has seen it attract an impressive client list of over 500 enterprises, as well as significant funding that supports further platform development.
Freddie
Company Specialist at Welcome to the Jungle
Insights
23% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jun 2024
$35m
GROWTH EQUITY VC
Aug 2023
$110m
LATE VC
Total funding: $203.5m
Company benefits
- Health benefits: From medical to dental, we’ve got you covered.
- Work/life balance: We offer generous PTO and a remote-friendly culture.
- Compensation: Our talented employees enjoy competitive salaries and equity.
- 401k matching: Investing in the future of our employees is a no-brainer.
- SpyCares: We’re only as strong as the communities we’re a part of and giving back is in our DNA.
Company HQ
Bouldin Creek, Austin, TX
Leadership
Ted Ross
(Co-Founder & CEO)Ted worked in Security Systems for the US Air Force before working in Engineering at West Corporation, Wal-Mart and Extreme Networks. He also worked at HP for 4 years in Threat Intelligence before co-founding SpyCloud in 2016.
Alen Puzic
(Co-Founder & CIO)Prior to SpyCloud, Alen co-founded PwnedList and served as the CTO for 5 years. He also served as the VP of Development at InfoArmor and as a Security Engineer at Click Security and TippingPoint. Before this, he spent 4 years at IBM as a Software Engineer.
Ronak Patel
(CTO)Ronak joined SpyCloud in 2018 as a Director of Engineering, he then moved into the role of VP of Engineering in 2019 and CTO in 2023. Prior to SpyCloud, he was a Lead Software Engineer at ReIntent, a Lead Platform Engineer at Waterfall and an IT Specialist at IBM.
Damon Fleury
(CPO)Damon joined SpyCloud in 2022 as VP of Strategy, moving into the role of CPO that same year. Previously, he worked as a Security Product & Service Strategy Consultant at Argyle Technologies and served as the CTO of Ataraxis Cyber.
Brad Rouse
(CRO)Prior to joining SpyCloud in 2025, Brad served as the CRO at Protegrity and Qrypt. He also spent 6 years at Entrust as a Director of SSL Sales Americas, Entrust Certificates Services and as the Global VP of SSL Sales.
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