Strategy & Planning Associate, Upway
$90-150k
+ Equity
Reconditioned e-bike marketplace
Job no longer available
Reconditioned e-bike marketplace
201-500 employees
Job no longer available
$90-150k
+ Equity
201-500 employees
Company mission
To accelerate e-bike adoption and reduce waste.
Role
Who you are
- Analytical Skills: Demonstrates strong analytical and problem-solving abilities, adept at extracting actionable insights from data
- Project & Stakeholders Management: Excels in planning and executing initiatives of varying durations and scales while effectively managing stakeholders
- Innovation and Autonomy: Displays proactive, innovative, and self-reliant qualities in identifying and implementing process improvements and standard methodologies
- Adaptability: Ability to adapt to a dynamic and evolving business environment, demonstrating flexibility and resilience
- Experience: 4-7 years of experience in business strategy, project management, or related roles.
- Data Mastery: Proficiency with data analysis tools (GSheets, SQL) is a must
- Language Proficiency: Fluent English language skills are essential for this role
What the job involves
- As our operations continue to grow rapidly in the US, we are seeking exceptional individuals to join our team and shape the future of light electric mobility
- Business Planning: Strategize, forecast, and create robust business plans for Upway US, constantly evaluating and recalibrating against results, ensuring adaptability and agility as needed
- Performance Oversight: Monitor, understand, and interpret key financial and operational metrics to shape strategic direction and actionable plans. Deepen the comprehension of the elements influencing our business
- Marketing Strategy: Act as a thought partner for the GM & the marketing team, support and drive key initiatives in order to track and optimise our marketing investments and broader capital deployment
- Pricing Strategy: Refine and enhance Upway's pricing model, integrating and optimizing essential variables to ensure accessibility while aligning with business goals
- Cross-functional Collaboration: Foster collaborative relationships across teams, driving projects and initiatives forward, guaranteeing alignment with the organization's overarching strategic objectives
Our take
Upway is a second-hand marketplace for electric bicycles, offering a more affordable alternative to new models. The company purchases e-bikes from both private sellers and e-bike companies, refurbishing them and reselling at a discount, a model that appeals to those looking for quality e-bikes at a lower cost.
The electric bike market in Europe is booming and expected to double in value over the next decade. Upway capitalises on this growth by addressing consumer concerns about the quality of second-hand bikes. Through its refurbishment process, it ensures customers can confidently purchase pre-owned bikes, reducing both costs and environmental impact.
In addition to its expansion into key European markets, Upway has recently formed a strategic partnership with Rad Power Bikes. Through this collaboration, customers of Rad's US retail locations can trade in their old e-bikes for discounts on new models, supporting a circular economy. Paired with its $60 million funding round in 2025, Upway is consolidating its position as a leader in sustainable mobility.
Steph
Company Specialist at Welcome to the Jungle
Insights
107% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Nov 2025
$60m
SERIES C
Nov 2023
$30m
SERIES B
Total funding: $121m
Company benefits
- Competitive Package: Attractive salary plus equity participation
- Perks & Benefits: Corporate Benefits program, phone allowance, Deutsche Bahn ticket, and regular team offsites
- Global Collaboration: Work with an ambitious, international, and collaborative team spread across Paris (HQ), Berlin, Antwerp, Los Angeles, New York City, and more
Company HQ
Gennevilliers, France
Leadership
Toussaint Wattinne
(Co-Founder & CEO)Before co-founding Upway, spent eight years at Uber in a variety of roles, including Director and Regional General Manager.
Stéphane Ficaja
(Co-Founder & COO)Engineer with experience at AirFrance and FinTech company Misys. Like co-founder Toussaint Wattinne, worked at Uber for eight years in a number of Directorial and Regional Management roles.
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