Product Marketing Manager, Treefera
£75-95k
Offers Equity + Bonus
1+ day a week in office
AI-enabled data fabric that synthesizes and originates insights on the first mile
Be an early applicant
AI-enabled data fabric that synthesizes and originates insights on the first mile
21-100 employees
Be an early applicant
£75-95k
Offers Equity + Bonus
1+ day a week in office
21-100 employees
Company mission
To provide the data products and workflow needed to deliver continuous monitoring, assurance and risk evaluation to its clients.
Role
Who you are
- 5+ years’ experience in product marketing or a closely related discipline, with a deep understanding of go-to-market strategies and customer engagement
- Skilled in developing clear, compelling messaging and thought leadership content tailored to diverse audiences
- Proven ability to create high-impact marketing assets, including engaging product demo videos and concise, persuasive pitch decks
- Comfortable using data and insights to inform strategy, with a strong track record of setting goals and delivering on performance-based marketing KPIs
- Excellent written and verbal communication skills, with the confidence to collaborate across departments and present to key stakeholders
- A highly collaborative team player who thrives in cross-functional environments and can influence across teams
- Solid grasp of customer personas, their workflows, and pain points, with the ability to tailor messaging accordingly
- Demonstrated success in working closely with Product, Sales, and Customer Success teams to drive alignment and increase product adoption
- Enjoys working in a fast-moving, growth-stage environment, capable of managing multiple priorities and meeting tight deadlines
Desirable
- Experience building demo tours
- Experience supporting sales enablement initiatives, including playbooks, talk tracks, and competitive intelligence
- Data-driven mindset – able to analyse adoption metrics and adjust marketing strategies accordingly
What the job involves
- As a Product Marketer at Treefera, you will play a pivotal role in launching and driving the adoption of our AI-driven solutions
- You’ll collaborate across Product, Sales, and Customer Success to develop compelling messaging, create high-impact content, and engage directly with customers to showcase the value of our technology
- Your work will directly influence go-to-market execution, ensuring that our audience clearly understands how Treefera accelerates supply chain resilience and decarbonisation
- Product Marketing: Assist in crafting and executing go-to-market strategies for new product introductions
- Product Launches & Releases: Collaborate with cross-functional teams to support successful product launches
- Messaging & Positioning: Develop clear, compelling messaging that aligns with Treefera’s unique value proposition
- Content Creation: Produce a variety of content, including one-pagers, slides, demo tours, blogs, and FAQs, to drive product awareness and adoption
- Product Newsletter: Draft and distribute a quarterly product newsletter to keep internal and external audiences informed
- Beta Program Engagement: Work closely with customers during beta programs to collect insights that shape product positioning and messaging
- Explainer Videos & Demo tours: Develop engaging product explainer videos and demo tours to simplify complex AI-driven concepts
- Write product-specific blogs to drive awareness, adoption, and engagement
- Customer Case Studies: Interview customers and create compelling case studies showcasing the real-world impact of Treefera solutions
Salary benchmarks
Our take
Nature-based assets are increasingly vital for decarbonising the economy, as they are the most efficient means of removing carbon dioxide from the atmosphere. However, the lack of accessible, understandable, and trustworthy data hinders enterprises from investing in these assets at the necessary scale. This issue, along with regulatory changes like the EU Deforestation Regulation (EUDR) and the demand for supply chain transparency, is creating a positive tipping point that underscores the need for reliable nature-based data solutions.
Treefera is an AI-enabled data fabric platform that enhances transparency and accuracy in nature-based asset reporting. It provides 360-degree visibility into the first leg of commodity supply chains by integrating satellite, drone, and ground truth data via advanced AI algorithms. Working across commodities and carbon capture, it collates and organises large data sets into actionable, risk-mitigating insights. Treefera provides essential data products and workflows for continuous monitoring, assurance, and risk evaluation at a fraction of the computing power used in other AI tools and makes previously unseen information concerning real-world assets transparent, usable and defensible.
Serving a diverse clientele, including project developers, biochar producers, carbon credit market players, and bioenergy companies, Treefera covers jurisdictions across multiple regions and over 500 registered forest projects and harvest sites. The platform consolidates extensive environmental and forestry data and integrates with client analytics through an API, ensuring seamless access to critical information. As a global enterprise with operations in the US, UK, Europe, LATAM, and Asia, Treefera is committed to making the true power of nature-based solutions visible to all.
Kirsty
Company Specialist at Welcome to the Jungle
Company
Employee endorsements
Intelligent people
"It takes both solid theoretical knowledge and pragmatism to build a first-class product with limited resources in a start up. Spend too much time on..."
Funding (last 2 of 3 rounds)
Jun 2025
$30m
SERIES B
Apr 2024
$12m
SERIES A
Total funding: $44.2m
Company benefits
- Unlimited leave
- Company Macbook
- Quarterly team activities
- Medical insurance (including optical & dental)
- Pension scheme
- Group life insurance
- Group income protection
- Cycle to work scheme
- Flexible working hours
- Snacks and drinks in office
Company values
- Curious
- Rigorous
- Frugal
- Emersed
Company HQ
London, UK
Articles
Leadership
Jonathan Horn
(Co-Founder & CEO)Former Managing Director at J.P. Morgan and Citi - driving digital innovation globally. Experience in implementing data mesh to support a distributed, data-driven organisation.
Caroline Grey
(Co-Founder & CRO)Previously a Chief Customer Officer at UiPath. She has experience scaling a tech start-up to $1bn in revenue and has IPO-ed at $70b valuation.
Diversity, Equity & Inclusion at Treefera
- At Treefera, we are committed to building a diverse, equitable, and inclusive workplace. We believe that a variety of perspectives and experiences drives innovation and enhances our ability to address complex environmental challenges. Our mission to bring transparency and accuracy to nature-based asset reporting is strengthened by a team that reflects the diverse world we serve. We welcome individuals from all backgrounds and identities, recognising that inclusivity fosters creativity and resilience. We strive to create an environment where every team member feels valued, supported, and empowered to contribute fully. Through equitable practices and continuous learning, we aim to ensure that all employees have the opportunity to thrive and grow. At Treefera, diversity, equity, and inclusion are not just principles; they are integral to our success and our impact on the planet.
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