Director of Customer Marketing, OneTrust
$168.8-253.1k
Data privacy & compliance platform
Open for applications
Data privacy & compliance platform
1001+ employees
Open for applications
$168.8-253.1k
1001+ employees
Company mission
The mission at OneTrust is to help companies use trust as a competitive advantage.
Role
Who you are
- 10+ years leading and building customer marketing function and driving measurable impact for B2B SaaS companies
- Creativity combined with an infectious passion for your craft
- A grounding in how to balance design with pragmatism, budgets, and business requirements
- Excellent project management, resource management, and planning skills, with the ability to balance multiple priorities and meet deadlines
- Impeccable attention to detail, demanding excellence in every deliverable with a mentality of constantly raising the bar
- Player-coach and team builder who leads by example, and can get the most out of your team while helping them develop and improve over time
- Outstanding written and oral communication skills; a natural storyteller and creative problem solver; a collaborator with constant curiosity and learning mentality
- A desire to be part of building something truly amazing
What the job involves
- Customers and their success is at the heart of everything we do at OneTrust
- As the Director of Customer Marketing, you will be responsible for developing and leading a comprehensive customer marketing strategy that elevates our successful customers and drives advocacy, engagement, and customer value
- You will be a strategic partner to marketing, sales, product, and customer success, ensuring alignment on customer-centric initiatives that support OneTrust's growth objectives
- You will own the overall customer marketing vision, leveraging data-driven insights and innovative tools to amplify our brand and cultivate a thriving community of OneTrust advocates
- Develop and execute a comprehensive customer marketing strategy aligned with OneTrust’s overall business goals, focusing on driving advocacy, retention, and growth
- Define and prioritize key customer marketing initiatives, ensuring alignment with sales, product, and customer success strategies
- Build and maintain relationships with key customer advocates, motivating them to participate in OneTrust marketing activities for mutual benefit
- Ensure a steady stream of customer stories that can be amplified across all marketing channels, and that field teams can be trained on so that we always lead with stories of customer success and business value
- Keep OneTrust in top position on sites like G2 and Gartner Peer Insights
- Manage and lead customer events, including customer advisory boards and user groups, that build engagement with both executive and practitioner audiences
- Operate a scalable customer reference program that connects prospects with customers who can reassure them about the benefits of joining the OneTrust community
- Lead a high-performing team as a player/coach, getting the best out of team members while coaching and developing them
- Find creative ways to measure the impact of customer marketing on our business, and share these with key stakeholders on a regular basis
Our take
Eye-watering fines for privacy and compliance violations have pushed data privacy and data management high up on the agenda of the world's biggest companies. OneTrust's privacy platform exists to help these companies ensure they are compliant with local laws wherever they operate, with a suite of tools to speed up compliance processes and build "privacy by design".
The company has set about making its offering the most comprehensive on the market, largely through acquisitions such as that of Climate Action and Carbon Management Platform Planetly. Successfully cementing itself as the leading body in trust intelligence - as well as gaining accolades such as ranking in the 2022 Forbes Cloud 100 - has ensured it the reputation to pursue further expansion, as it adds further innovative capabilities such as Certification Automation to its ecosystem.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Jul 2023
$150m
LATE VC
Apr 2023
$50m
LATE VC
Total funding: $1.1bn
Company benefits
- Workstyle Flexibility - The option to work in the office, fully remote, or on a hybrid flex schedule based on their role and responsibilities.
- Career Development - Become an expert by earning industry certifications paid for by us through our learning & development program.
- Employee Recognition - Our people are invited to attend employee appreciation social events, participate in ticket giveaways, and celebrate one another through shout outs.
- Focus on Wellbeing - We have unlimited PTO globally. You’ll also have access to ClassPass memberships, generous company holidays (including your birthday off), and paid sick days.
- Medical/Prescription Drug - We offer company-paid employee healthcare premiums, parental leave, and access to mental health benefits and employee assistance programs.
Company HQ
Perimeter Center, Sandy Springs, GA
Leadership
Kabir Barday
(CEO)Previously Director of Product Management at at VMWare.
Salary benchmarks
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