Radar connects digital experiences to the real world by supplying companies and brands with real time location data on their users. Developers integrate Radar into their apps and then create geofences around physical locations. These trigger notifications for users when they enter.
Unlike most of its competitors who monetise the data collected, Radar prices its platform based on the number of active users. It has attracted investors from a number of impressive funds including Accel. The platform itself was built with the highest form of privacy and security controls, at the same time educating users around building location-based experiences the right way.
At a time when privacy is paramount, this focus has propelled Radar's growth to dizzying heights, and the company has secured good levels of funding. This has been invested in scaling operations, expanding its team, improving platform capabilities and broadening its reach across key verticals.
Kirsty
Company Specialist at Welcome to the Jungle