SEO Specialist, tastytrade
$75-95k
+ Stock Purchase Options + Discretionary Performance Bonus: 5-10% of base salary based on individual and company performance
Options trading, futures & stock trading brokerage
Be an early applicant
Options trading, futures & stock trading brokerage
201-500 employees
Be an early applicant
$75-95k
+ Stock Purchase Options + Discretionary Performance Bonus: 5-10% of base salary based on individual and company performance
201-500 employees
Company mission
To help traders succeed through sophisticated technology, favorable pricing and exceptional customer service.
Role
Who you are
- This is a great opportunity for someone to build foundational expertise in website management and organic growth as part of a collaborative, data-driven organic growth team
- Bachelor's degree in marketing, communications, IT, data analytics, computer science, web development, or related field
- 1-3 years of experience in website management, SEO, or digital marketing
- Proficiency with content management systems (Contentstack preferred), HTML, CSS, tag management, and basic web technologies
- Familiarity with keyword research tools, SEO performance metrics, and an interest in GEO/AI search trends
- Exposure to technical SEO concepts (crawling, indexing, site architecture) and tools like Google Search Console a plus
- Understanding of responsive design principles and good user experience
- Strong analytical skills with experience using Google Analytics and other web analytics platforms
- Ability to translate SEO and GEO insights into actionable content and website recommendations
- Experience with website accessibility standards and regulatory compliance a plus
- Detail-oriented with excellent project management and communication skills
- Self-motivated learner who thrives in a fast-paced, collaborative environment
- Ability to listen, understand, assess, and assist with any customer issues, asking questions as needed and giving detailed directions in response
- Familiarity with Figma and Jira helpful
- Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they have every single qualification. Our team is dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role, but your experience doesn’t align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles!
What the job involves
- Reports To: Organic Growth Manager
- As a SEO Specialist, you will play a key role in optimizing and maintaining our IG North America websites while driving organic growth through search engine optimization (SEO) and generative search optimization (GEO)
- Working alongside our Web & CRO Lead and the broader growth team, you'll implement website updates, conduct keyword and performance analysis, and execute strategic initiatives that improve organic visibility across both traditional and AI-driven search
- Manage day-to-day operations for IG North America websites, including content updates and organic performance monitoring
- Support the development and execution of a comprehensive SEO and GEO strategy to improve organic visibility, search rankings, and presence in AI-generated search results
- Partner with the Web & CRO Lead to ensure SEO and GEO initiatives align with broader website optimization and conversion goals
- Conduct keyword research and ensure effective, natural keyword integration across web pages and content
- Conduct technical SEO audits covering crawlability, indexability, XML sitemap hygiene, canonical tags, and redirect management, partnering with developers to resolve issues
- Monitor Core Web Vitals and site performance metrics, flagging issues that may impact organic search visibility and user experience
- Support backlink profile monitoring and competitor gap analysis to identify link-building and outreach opportunities
- Implement and maintain structured data (schema markup) and international SEO elements, such as hreflang tags, to strengthen search and AI visibility across regions
- Audit and optimize existing content to improve organic performance, engagement, and alignment with SEO and GEO best practices
- Help establish content guidelines for web writing, including tone, structure, length, and SEO/GEO best practices
- Structure and organize content strategically to support crawlability, topical authority, and citation by generative search engines
- Manage digital asset libraries, ensuring all content is SEO-optimized, ADA-compliant, and properly organized
- Assist with website troubleshooting and coordinate with technical teams to resolve issues quickly
Our take
With the aim of "making investing fun”, Unicorn-verified tastytrade has amassed a following in the hundreds of thousands, delivering technology and support for "do-it-yourself" investors.
Founded in 2011, the company supplies not only a trading platform but trading education resources as well. It has launched dozens of podcasts and online video channels focusing on investment strategies and trading, as well as learning courses for those looking to get their start in the space.
Acquired by IG Group, a global player in trading, in 2021, tastytrade has since employed this added strength to scale up its business and expand into international markets. This increasing visibility - at a time when markets are especially unpredictable and its platform an invaluable asset - has enabled tastytrade to continue its upward momentum, reporting record demand in 2025. This strong performance highlights the growing importance of its platform in an ever-evolving market.
Freddie
Company Specialist at Welcome to the Jungle
Insights
23% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Jun 2018
$20m
SERIES C
Jun 2013
$7m
EARLY VC
Total funding: $47m
Company benefits
- 3 Medical Plans Choice
- Dental & Vision Benefits
- Generous Paid Time Off
- Paid Holidays - All Market Holidays Off
- 401(k) with Company Match
- Generous Parental Leave
- Disability Leave & Disability Insurance
- Commuter Benefits
- Pet Insurance
- Wellness & Mental Health Programs
- Performance Bonuses
- Subsidized Engineering Training Program
- Stock Purchase Options
- Gym Membership Reimbursement
- Charitable Donation Matching
- Healthcare FSA
- Two Paid Volunteer Days Off
- Daily Catered Lunch
- Fully-stocked Kitchen with Snacks and Drinks
- Onsite Gym
- Casual Dress
- Sustainable Work Day
- CTA stop a block away, Shuttle to/from Metra
- Shared rooftop with greenery overlooking the city
- West Loop Location - Chicago's Tech Center
Company HQ
Fulton Market, Chicago, IL
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