Director of Platform Partnerships, Influencer
Maternity Coverage
$105-120k
Influencer marketing platform
Be an early applicant
Influencer marketing platform
1001+ employees
Be an early applicant
$105-120k
1001+ employees
Company mission
To shape the future of marketing by humanizing brands.
Role
Who you are
- 5+ years of experience at an agency or platform
- Ability to be a self starter and to take control of opportunities with strong revenue skills, with an understanding of targets and how to execute against them
- Understanding of platform products, data, and implementation, with the ability to act as a key stakeholder internally and externally, overseeing all capabilities and best practices related to product
- Skilled in client relationship strategy and management, with a proven track record of delivering on client needs via innovative solutions
- Excellent proposal and presentation skills, with the ability to present to both internal and external stakeholders
- Extensive knowledge of the broader competitive landscape, capable of staying on top of relevant market trends and platform updates
- Demonstrated ability to effectively manage multiple projects simultaneously, prioritizing competing demands, and delivering results within deadlines
What the job involves
- This role reports to the VP, Brand Partnerships
- Reporting directly to the VP, Partnerships, you will maintain partnerships status with existing platform partnerships across TikTok, YouTube, Meta, Snap, Pinterest and more
- You will find and drive revenue and innovation opportunities from existing and new platform partners while playing a key role in communicating, operationalizing and educating partnership updates, growth etc, internally
- This is a critical, full-time temporary contract role serving as maternity coverage for the Executive Director of Partnerships
- This position is essential for maintaining momentum and providing seamless support to our key partners
- Measures of success - in the first month, you will have:
- Mastered the “Influencer Way”: Gained a comprehensive understanding of our unique agency capabilities, our proprietary technology, and our specific value proposition to platform partners to maximize mutual success and campaign results
- Established Deep Relationship Continuity: Successfully transitioned and solidified relationships with key contacts at TikTok, Meta, YouTube, Pinterest, and Snap; you are now the trusted "main point of contact" and are proactively managing the partnership pipeline
- Manage existing relationships with platform partners at TikTok, YouTube, Meta, Snap, Pinterest and more, serving as the main point of contact between each platform and the agency
- Build relationships with all platforms to grow a pipeline of potential new partnerships beneficial to the agency’s growth and offerings
- Ensure all criteria for our ‘badged’ status with each of our partners are met with a focus on maintaining a strong working relationship
- Alongside sales lead, track revenue for each platform partner and report on progress to the VP of Sales and Group Director of Client Services
- Support a verticalized Sales team with new opportunities and relationship management across all platform partners
- Educate the US team on partnership, process or innovation changes occurring with our partners through developing resources, leading educational sessions, specific decks to support the relationships and platform narratives, and more
- Collaborate with internal global stakeholders to ensure consistency across partnership throughout the full Influencer global ecosystem
- Partners cross functionally in pre and post sale to ensure platform partner insights are up to date, support on product questions, invoicing, and overall feedback on partnership opportunities
- Provide regular market feedback to our product and marketing teams to aid in the development of our offering and to ensure alignment with our platform partnerships
- Collaborate with platform marketing teams to develop and execute joint marketing plans, including co-branded events, webinars, and thought leadership content that elevate the agency’s profile and reinforce our 'badged' partner status
- Oversee development of all platform partner case studies which includes partnering with marketing and client services to receive reporting data and work with design to ensure completion
Our take
Influencer is a technology platform that simplifies influencer marketing for both advertisers and creators. Connecting global brands with a network of vetted macro and micro creators, ensuring authenticity, quality, and creativity.
Once a connection is made, brands collaborate with creators to promote their products organically through creative content. Alongside this, the platform also provides brands with in-depth analytics on both the creators and campaign performance.
As an Official Global Marketing Partner with Meta, TikTok, YouTube, Twitch and Snapchat, Influencer has delivered award-winning campaigns for global brands like Xbox, NatWest, Amazon, Coca-Cola, Google, ASOS, and Spotify. With the growing shift towards influencer marketing, the company is poised to capitalize on this trend and extend its global reach.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
26% employee growth in 12 months
Company
Funding (1 round)
Sep 2019
$3.7m
SERIES A
Total funding: $3.7m
Company benefits
- Private Healthcare: We've got you covered for a range of healthcare needs
- Enhance Parental Leave: We support our people with big life changes
- Employee Assistance Programme (EAP): We provide confidential counselling for our people as well as financial and legal support
- Hybrid Working Model: We understand that your best work doesn't need to be in our offices. That's why we offer our people the option to work from home for two days a week
- Enhanced Annual Leave/Paid Time Off: So you can enjoy more time on personal interests and with family
- Flex National Holidays: We have a globally diverse team, so you have the choice of swapping national holidays to align with those that matter to you
- End of Year Closure: Enjoy our gift to you with paid time off at the end of the year, in addition to your annual leave
- Flexible Working: Start and finish times that can be flexed to support you
- Work from Anywhere Policy: Enjoy the freedom to work from where you want
- Dog Friendly Office: Your four-legged friends are always welcome in our office
- Influencer Tenure Programme: We appreciate the loyalty of our people by offering rewards based on the time spent working with us
- Regular Team Socials, Summer & End of Year Parties: To celebrate our success and all the amazing work our people do to achieve these
- Recognition Platform: A space for our people to celebrate each other and award points that can be converted to discounted purchases and experiences
- Learning & Development Budget: Development training to support all of our people to feel confident in their growth at any stage of their career
Company HQ
Soho, London, UK
Leadership
Ben Jeffries
(Co-Founder & CEO)Award winning Entrepreneur, Co-Founder of Breeze Clothing.
Caspar Lee
(Co-Founder)Investor and Youtuber. Co-Founder of MVE and Creator Ventures.
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