SEO Strategist, Retool
$67.1-158.9k
Salary range dependent on candidate location
The application layer for AI
Job no longer available
The application layer for AI
201-500 employees
Job no longer available
$67.1-158.9k
Salary range dependent on candidate location
201-500 employees
Company mission
To create the future of internal software by making software development for engineers simpler and more accessible.
Role
Who you are
- 5+ years of marketing experience, preferably in developer-focused companies
- 3+ years of SEO experience
- Expert with SEO tools such as Ahrefs, Semrush, Conductor, Brigthedge, SEOClarity, Google Search Console, ScreamingFrog, Google Analytics, etc
- Excellent written and verbal communication, with the ability to educate the company on SEO
- Excellent project management skills, with an uncanny ability to keeping multiple work streams and cross-functional partners and vendors in sync around timelines
- Strong collaboration and analytical skills
What the job involves
- The Growth Marketing team helps connect Retool’s products with customers and prospects in new and unique ways, and sets us up to achieve our long-term mission
- This role will be crucial in driving our top of funnel traffic by owning our overarching organic traffic strategy and execution
- In this role, you will be reporting to our Head of Growth and Demand Gen, working closely with our small but mighty web and content team
- You’ll be the SEO expert to help define and prioritize our SEO initiatives, helping to improve Retool.com’s page speed, site performance, ranking, and more
- Own overall keyword strategy
- Drive organic search traffic to Retool.com by defining and owning our overall organic strategy
- Optimize our website content for ranking to drive traffic, signups, and engagement
- Partner with a range of cross-functional teams – content, engineering, web developers, growth marketing, product marketing, developer experience, and product to not only increase our relevance, but also think outside the box to expand our SEO footprint with new types of landing pages and resources
- Drive technical SEO strategy, conducting regular indexing, site crawling, and rendering to identify areas of opportunity
- Help plan the creation of new content for our technical audience and support launching new website pages
- Stay up to date on the latest algorithm updates and SEO trends
- Produce regular reporting to both marketing and the staff team on the impact of our SEO efforts
Our take
Retool allows developers to build internal applications quickly using a complete set of ready-made building blocks. These internal applications can be used to display company data from a range of sources, including Redis, Salesforce, Google Cloud, and Slack.
For a monthly fee, the platform enables companies to save time that they would have otherwise spent on developing their own internal applications. Retool brands itself as 'low-code,' meaning that it is easy to use and customize. There is a huge demand for systems that allow teams to analyze the data they already have. Retool already counts brands such as Amazon, Philips, Peloton, NBC, and Mercedes-Benz as customers.
Founded in 2017, the company is now valued at over $3.6B. Founded by Oxford graduate David Hsu, the management team includes ex-Stripe and ex-Airbnb employees with plenty of experience in taking a company from a start-up to a global brand.
Steph
Company Specialist at Welcome to the Jungle
Insights
38% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Jul 2022
$45m
SERIES C
Dec 2021
$20m
SERIES C
Total funding: $165.3m
Company benefits
- Your health: Our healthcare plans include flexible, competitive options for medical, vision, dental, life insurance, and disability benefits.
- Your fuel: Fully snack-stocked kitchens at every turn, with breakfast, lunch and dinner provided at our San Francisco and New York offices.
- Your growth: We provide a $1,200 annual stipend that can be utilized for all learning-related expenses, including books, conferences, classes, and more.
- Your family: Access to comprehensive family planning services, generous paid parental leave for new parents, and a remarkable $10,000 lifetime benefit towards fertility support.
- Your time: Flexible freedom for a healthier you: take the time off that you need, when you need it! Discover flexible PTO and our 4 week Work From Anywhere policy to rejuvenate on your time.
- Your sidekick: Bring your favorite sidekick to work and enjoy our dog-friendly offices!
- Your future: Plan for your future. We offer enrollment and matching up to 4% for our US-based employees.
- Your wellbeing: Enjoy a suite of perks and memberships that enable you to thrive both personally and professionally.
Company HQ
Mission District, San Francisco, CA
Leadership
David Hsu
(Founder & CEO)David studied Philosophy and Computer Science at the University of Oxford, before founding Retool in 2017. He has served as CEO ever since.
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