Senior Product Marketing Manager, Encord
+ Equity
3+ days a week in office
Data platform for AI training
Open for applications
Data platform for AI training
21-100 employees
Open for applications
+ Equity
3+ days a week in office
21-100 employees
Company mission
To solve AI alignment by tackling the real bottleneck: data quality.
Role
Who you are
- Ideal candidates will have a proven record in product marketing and experience working on technical products
- You would have a strong understanding of Data & AI platform offerings, have worked on creating messaging and positioning of technical products targeted at the enterprise market, and can build strong working relationships with stakeholders to deliver joint messaging and GTM plans
- You also have experience creating compelling product and product-related thought leadership content to support customers on their learning journey and for Growth/Demand marketing to use for audience, use case, or vertical-specific campaigns
- 5+ years of product marketing experience at an enterprise software company, preferably including PMM experience in early-stage AI startups
- Excellent writing skills for succinct messaging targeting AI/ML engineers and AI executivesAbility to thrive in a fast-paced, dynamic, team-oriented environment
- Deep understanding of Data and AI spaceExperience building compelling technical and business content
- Works collaboratively with sales, growth marketing, and product teams
- Comfortable owning and running direct customer engagements
- Strong public speaker and technical aptitude to become the end-to-ent expert on the
- Encord platform to be able to effectively demo at events and to prospectsPreferred technical academic background (BS in computer science or related discipline)
What the job involves
- As our second product marketer, you will lead the marketing of the Encord Platform
- This will include owning how we message Encord across targeted use cases, verticals, and personas
- This is a critical role for the business, and you will become the subject matter expert for the end-to-end platform
- Own the messaging of Encord, as well as the messaging for platform-wide capabilities
- Amplify the platform-level messaging through the Encord website and channels
- Build and deliver sales enablement with high CSAT scores with field teams
- Be the expert in any platform-specific messaging for any campaign or event Encord is running, and enable GTM teams with highly performant content to drive strong engagement and pipeline
- Deliver a drumbeat of compelling customer stories, highlighting the Encord Platform capabilities, technical details, and realized value
- Hone messaging by developing value proposition and messaging frameworks and driving articulation of product portfolio positioning aligned to Encord's targeted audiences and ICP
- Help build a product our customers love
- Collaborate closely with product & engineering to identify needs and sharpen product offerings based on the competitive landscape and feedback from customers
Our take
It has become increasingly clear that the next generation of AI applications will be driven by data-centric approaches concentrated around training data creation, management, and evaluation. Crucial within this process is the annotation or 'labelling' of data. Traditionally, such annotation has been left to human workers, which has historically made this part of the process of AI development expensive, slow, and difficult to scale.
Encord offers a computer vision annotation platform that automates a number of manual labelling tasks. Its suite of tools is designed for collaboration across roles and teams, from domain-expert annotators to project managers and machine learning engineers. This allows companies to iterate 10x faster, and develop and deploy high performing models in less time whilst saving on annotation costs.
Demand is clearly there: since its launch in 2020, Encord has facilitated the annotation of more than 100 million frames and images and served customers in verticals such as medical imaging, smart cities, sports analytics and satellite imaging. Furthermore, usage is scaling rapidly, with the number of labels generated on the platform growing ~70% month-over-month.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Aug 2024
$30m
SERIES B
Oct 2021
$12.5m
SERIES A
Total funding: $47.2m
Company benefits
- Flexible hours - Do your work when you are the most productive
- Hybrid - Work from home and in the office
- Fresh gear - We equip you with the newest Apple gear
- Health insurance - Your health is our top priority
- Time off - Generous PTO that allows you to recharge
- Visa sponsorship - We sponsor visas for exceptional candidates
- Team lunches - We buy lunch for the office on Fridays
- Cycle to work - Benefit from our cycle to work scheme
- Social events - Encord loves fun events with the team
Company HQ
North Beach, San Francisco
Leadership
Eric Landau
(CEO)With MScs from Harvard and Stanford, Eric spent 8+ years as a senior quant at DRW deploying ML at scale—before co-founding Encord to make data the core of AI development.
Ulrik Stig Hansen
(President)Ulrik spent 3+ years in Sales & Trading at J.P. Morgan and holds science master’s degrees from UCL and Imperial—before co-founding Encord to transform how AI handles data.
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