Mid-Market Regional Sales Director, Lively
$255-275k
OTE
$110-130k
BASE
Commission is uncapped, and additional earning are possible when exceeding goals. Plus stock options
More information about location
Health savings account provider
Job no longer available
Health savings account provider
101-200 employees
Job no longer available
$255-275k
OTE
$110-130k
BASE
Commission is uncapped, and additional earning are possible when exceeding goals. Plus stock options
More information about location
101-200 employees
Company mission
To help people optimize their healthcare spending, maximize their savings, and better their livelihood.
Role
Who you are
- 5+ years of experience in an outbound sales role in HR-tech, or employee benefits industries; having previously sold through the employee benefits broker channel is required
- Proven track record of meeting or exceeding quota and outperforming activity metrics
- Must be proficient in Salesforce CRM, as well as other sales automation softwares to support a modern sales approach (Gong, ZoomInfo)
- Working knowledge of health insurance (Consumer Driven Health) or employee benefits is required
- Experience building out a territory and creating new business opportunities
- Desire and commitment to do what it takes to be successful in sales
- Impeccable presentation skills with the ability to influence and engage various audiences
- Highly interpersonal, solutions-oriented, and analytical in nature
- Positive outlook and a strong ability to take responsibility for their successes and failures
- Ability to communicate with customers in a clear, memorable, and inspirational way
- Demonstrated ability to work effectively in a fast-paced, rapidly changing environment
- A good sense of humor and a down-to-earth personality. We work hard, have fun, and treat people with respect
What the job involves
- We are seeking a driven, ambitious, and intellectually curious Mid-Market Regional Sales Director to sell Lively’s benefits solutions (HSA, FSA, HRA, Lifestyle Spending Accounts, COBRA and more)
- This role will target employee benefits brokers who manage clients with 100-2,000 employees
- You will also be responsible for driving growth by partnering with health insurance brokers, benefits consultants, general agencies, and registered investment advisors
- You will identify, source, and close good-fit prospects using strong consultative selling skills, and contacting warm inbound leads
- You’ll drive self-sourced leads for your pipeline, while also partnering closely with internal stakeholders to achieve team goals
- You will execute on a territory plan to deliver maximum revenue potential
- This role is a mix of transactional and solutions-oriented sales motions, so the ideal candidate must be able to adapt based on the prospect
- Drive new HSA and other benefits product sales within your territory
- Day-to-day management of all sales activity in your assigned territory
- Conduct proper discovery, create an upfront contract, handle objections, and close employer business
- Meet or exceed personal sales quotas and activity metrics including dials, emails, connects, in-person & virtuals meetings, and demos
- Conduct inbound and outbound phone and email sales discussions with prospective employee benefits brokers
- Cultivate new employee benefit broker relationships
- Map out various decision-makers and influencers needed to close deals, effectively engaging all to win new business for Lively
- Effectively manage your broker-generated sales pipeline
- Partner with marketing and product departments to execute sales strategy as the company introduces enhancements to existing solutions and/or releases new products
- Provide market feedback to help further refine our ideal customer profile across industries within the employee benefits broker channel
Our take
Lively is a platform offering modern Health Savings Accounts (HSAs). As high-deductible health plans are regularly replacing traditional deductible plans in many employee benefit schemes, Lively is capitalizing by offering their consumer-first, paperwork-light accounts to employers and individuals.
The startup will use its sizeable investment funding and revenue to build more consumer tools, scale its team and further expand its offerings to financial institutions and employers, exemplified by a 2021 deal to provide accounts via BMO Harris.
While the platform’s product-first approach has seen it successfully achieve $500m AUM faster than any other HSA provider, it is ultimately a savings account provider. That means market turbulence could hurt the company’s bottom line. Despite this, its continual addition of diverse sets of customers and diversity of products should ensure Lively’s growth.
Freddie
Company Specialist at Welcome to the Jungle
Insights
53% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Oct 2021
$80m
SERIES C
Oct 2019
$27m
SERIES B
Total funding: $122.2m
Company benefits
- Health
- Dental
- Vision
- Employer HSA contributions
- FSA
- 401(k) plan
- Life insurance (employer paid)
- Commuter benefits
- Equity
- Unlimited vacation policy
- Paid parental leave
Company HQ
Nob Hill, San Francisco, CA
Leadership
Shobin Utalil
(COO & Co-Founder)Held senior positions at Retroficiency which was acquired by Ecova. Before that, was co-founder of kWhOURS, a field apps company for building engineers.
Alex Cyriac
(CEO & Co-Founder)Alex was Head of Operations at Justworks. Also worked in a number of other senior positions at technology companies, WorldPay, GlobalCollect and Fujitsu.
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