Marketing Manager, Elastic

• 2–3 years of experience in product/solution marketing, B2B marketing programs targeting executive buyers, or consulting experience
• Strong storytelling, writing, and communication skills, especially for simplifying technical concepts for business leaders
• Proven ability to build content that drives engagement and supports pipeline generation at the executive level
• Collaborative approach and experience working cross-functionally across product, sales, and marketing teams
• Ability to synthesize insights from customer stories, research, and product use cases into compelling narratives and proof points

Desirable

• As Elastic expands its footprint with executive audiences across industries, it's critical we articulate the business value of our Search AI platform in a way that resonates at the C-suite level
• The Marketing Specialist, Executive GTM will play a pivotal role in elevating Elastic’s executive narrative — driving messaging, proof points, and go-to-market assets that connect our technology to tangible business outcomes
• Working closely with the Lead for Executive & Business Value Marketing, this role will focus on developing impactful stories, content, and tools that showcase Elastic’s business value to senior decision-makers
• You’ll collaborate across product marketing, sales, customer advocacy, and value engineering to influence campaigns, sales plays, and executive engagements globally
• Develop clear, concise, and compelling messaging that communicates the business impact of Elastic’s platform and solutions to C-level audiences
• Create executive-facing content for marketing campaigns, sales enablement, analyst engagements, and Executive Briefing Programs
• Partner with campaign and field teams to drive interest and engagement from executive buyers through tailored digital, field, and ABM programs
• Translate complex technical use cases into simplified messaging focused on business outcomes like cost savings, efficiency gains, and risk reduction
• Collaborate with customer advocacy and value engineering to surface and optimize customer stories that highlight ROI and business outcomes
• Support the development of third-party research, surveys, and customer studies to generate insights and proof points for executive content
• Build assets that enable sellers and partners to effectively engage and influence business stakeholders in the buying process
• Support the “Customer Zero” program by creating awareness of how Elastic uses its own technology to drive business value internally
• Collaborate with product marketing, demand gen, communications, and sales enablement teams to align messaging across touchpoints
• Ensure executive messaging is consistently represented across global campaigns, thought leadership, and key regional events
• Help maintain an internal knowledge base of business value content and train field teams on how to use it effectively