Senior Marketing Analyst, Kiavi
$82.9-151.2k
+ 5% bonus. Salary dependent on location
Simplifying the financing process for real estate projects
Be an early applicant
Simplifying the financing process for real estate projects
201-500 employees
Be an early applicant
$82.9-151.2k
+ 5% bonus. Salary dependent on location
201-500 employees
Company mission
Kiavi's mission is to bring technology-driven and innovative products and services to real estate investors.
Role
Who you are
- Passionate about decoding data and being resourceful to enhance marketing strategies
- Thrives in a dynamic environment and enjoys driving impactful change
- Detail-oriented, curious, and committed to delivering accurate and actionable insights
- Proven ability to analyze data and optimize marketing campaign performance accordingly
- A collaborative team player with excellent communication and documentation skills
- Comfortable utilizing a variety of data resources (Salesforce, Tableau, Snowflake, Looker, Google Analytics, Marketo) to determine the true impact of marketing campaigns
- Experienced with working across Marketing, Data, Sales, and Engineering teams
- At least 5 years of related experience with marketing data and analytics, proven track record of delivering effective dashboards and insights
- Bachelor’s degree
- Data-driven mindset with focus on real-time performance optimization, with an ability to organize and scrutinize data, interpret metrics and identify trends
- Experience in Data visualization / Business Intelligence tool (Tableau, Looker, Sigma etc.)
- Experience with data manipulation in google sheets / Excel
- Experience with SQL / data warehouse (Snowflake, Redshift, etc.)
- Online Marketing Knowledge - Strong knowledge of online marketing best practices, deep understanding of the lead journey with a long sales cycle
- Independent - Can drive and manage projects on their own to meet deadlines, has experience creating documentation
- Analytical - Ability to define problems, collect data, establish facts, and draw valid conclusions. Can translate data into actionable insights and data
- Innovative/creative - Can find unique solutions to challenging problems and thrive in a constantly-evolving & fast-moving environment
- Team player - Works well with other teams that aren't directly accountable to our objectives, able to collaborate in order to drive a project to completion
- Accountable/Results Oriented - Ready to be held accountable to goals, and finds motivation in meeting aggressive goals. Has a bias for action
- Bonus: Experience with Marketo, Salesforce, Hubspot, API, JSON, HTML, Javascript
What the job involves
- Reporting to the Sr. Manager of Analytics and Insights and partnering closely with the Head of Marketing, you'll play a pivotal role in shaping the success of our marketing initiatives
- From designing, maintaining, and optimizing dashboards to owning marketing campaign analytics and improvements, your work will directly contribute to Kiavi’s growth
- A variety of skills are needed for this position, including but not limited to strong analytical background with experience working with marketing analytics and data visualization, url structure, reporting best practices, requirements gathering, getting appropriate approvals, collaborating on cross functional initiatives, and reporting on program performance
- Manages day-to-day marketing campaign and performance tracking; ensures data accuracy and consistency; helps identify and implement process improvements
- Conduct in-depth analysis of marketing campaigns, identifying opportunities for campaign and process improvement, quantify business impact, identify new data points, and driving implementation
- Propose, define, and report on KPIs to evaluate overall marketing & various campaign effectiveness
- Generate and communicate clear, compelling, and actionable insights about live and future campaigns to stakeholders
- Build dashboards to surface new learnings and KPI impacts for marketing team members
- Collaborate with Data team to define requirements, and deliver new, or update existing datasets for analysis
- Responsible for comprehensive data analysis, from gathering business requirements and formulating hypotheses, to conducting in-depth data analysis and applying statistical and predictive modeling techniques
- Ensure accurate tracking and reporting of marketing spend within budget; manage budget re-forecast and variance explanations
Our take
Whether flipping or renting houses, real estate investors often require quick financing to close a transaction. Kiavi (previously LendingHome) is a lending company that focuses exclusively on lending to real estate investors, with an automated platform that makes use of machine learning and predictive-analytics to help prevent investors overstretching.
The company has grown to become one of the leading lenders to real estate investors in the country. The company has provided more than $13 billion in funded loans.
An impressive debt funding round of $300 million in early 2025 comes off the back of a 46% year-over-year loan-marking increase in 2024. Despite a slow housing market, the company is well set to help revitalize the $25 trillion worth of aged US housing stock to help ensure housing for millions of Americans.
Steph
Company Specialist at Welcome to the Jungle
Insights
-18% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Dec 2020
$75m
SERIES E
Oct 2017
$57m
SERIES C
Total funding: $241.2m
Company benefits
- Lunch & snacks
- Paid parental leave
- Commuter benefits
- Equity
- Work from home opportunities
- Health insurance
- Flexible PTO
Company HQ
Financial District, San Francisco, CA
Leadership
Arvind Mohan
(CEO)Began working for the company in 2016 as the Chief Operating Officer until being promoted to CEO in Feb 2023. Former Director of Securitized Products Trading at Barclays.
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