Copy Lead, Harry's Inc.
$118-162.3k
+ Equity
3+ days a week in office (Soho, NY)
Harry’s, Flamingo, Cat Person, and Lumē
Be an early applicant
Harry’s, Flamingo, Cat Person, and Lumē
501-1000 employees
Be an early applicant
$118-162.3k
+ Equity
3+ days a week in office (Soho, NY)
501-1000 employees
Company mission
To Create Things People Like More through purpose-led brands, products, and experiences.
Role
Who you are
- 5+ years of experience in brand, agency, or editorial environments, with a focus on consumer brands
- A portfolio that demonstrates strong conceptual thinking, voice development, and polished writing across multiple channels
- Mastery of brand writing, with the ability to shift tone as needed without losing authenticity
- Experience building or evolving a brand voice and applying it across campaigns, launches, and evergreen work
- Proven ability to work closely and collaboratively with art directors and designers to bring ideas to life cohesively through copy and visuals
- A team-first mindset—you see copy as part of a larger creative idea, not a solo endeavor
- Strong understanding of social, digital, and e-commerce platforms—and how to tailor messaging for each
- Excellent communication and presentation skills, with the confidence to champion and critique work constructively
- Experience mentoring and guiding junior writers, with a desire to help others grow and elevate the work
- Detail-obsessed and quality-driven, with high standards for everything from concepts to final punctuation
- A passion for storytelling, brand-building, and delivering work that resonates
- Bonus: Experience writing for men’s grooming, lifestyle, or wellness brands
- You’re a natural storyteller who knows how to turn a phrase and craft copy that’s equal parts engaging, witty, and impactful
- You have a sharp eye for detail—not just in the writing itself, but in the process
- You take pride in delivering polished work, and you don’t flinch at the final rounds of reviews, cross-referencing, or quality checks
- You understand that even the cleverest idea can be undermined by a typo, and you’re the kind of person who double-checks your own work before it goes out the door (or to the printer)
- You thrive in a collaborative environment, partnering with designers, strategists, and marketers to bring ideas to life cohesively
- You believe the best creative comes from working as a team—not just plugging in at the end
- You’re proactive, solutions-focused, and never afraid to roll up your sleeves to get the job done
- You’re energized by mentoring others, giving thoughtful feedback, and helping raise the bar for the work
- If you have a great sense of humor, a passion for writing, and a respect for the details (even the not-so-fun ones), you’ll fit right in
What the job involves
- Harry's is looking for a Copy Lead to lead the evolution of our brand voice and storytelling across every touchpoint
- Reporting to the Head of Creative, this role blends high-level creative direction with hands-on writing
- You’ll set the tone for how we speak to our customers—from bold campaign ideas to sharp, on-brand headlines and everything in between
- As Copy Lead, you’ll partner with art directors, designers, marketers, and strategists to develop work that is thoughtful, witty, and always rooted in who we are as a brand
- You’ll help shape the narrative for product launches, seasonal campaigns, and evergreen storytelling, ensuring a cohesive and compelling voice across all platforms
- This role is equal parts creative visionary and craftsperson—leading by doing, mentoring writers, and ensuring every piece of copy is smart, fresh, and effective
- Own and evolve Harry’s brand voice, ensuring consistency across all channels while pushing for originality and cultural relevance
- Lead creative concepting, copy development, and storytelling across campaigns, product launches, and evergreen initiatives
- Write and edit copy across a wide range of formats: digital, social, email, video scripts, retail, packaging, and more
- Collaborate closely with the Brand Team to bring ideas to life through copy and design, aligning work to brand strategy and seasonal priorities
- Translate strategy into compelling creative narratives that are consumer-first and resonate with Harry’s audience
- Review and refine longer-form storytelling assets like brand manifestos, campaign narratives, and scripts, infusing them with Harry’s wit and charm
- Stay tapped into culture, media, and digital trends to help shape modern, relevant messaging
- Partner cross-functionally with teams across DTC, Social, Retail, and Product Marketing to align messaging and execution
- Mentor and guide junior writers, providing thoughtful feedback and helping raise the bar for the entire copy team
- Manage multiple projects with clarity, speed, and creative excellence
- You’ll be an integral part of the Brand Team, collaborating daily with art directors, designers, and strategists
- You’ll also work closely with teams across Social, DTC, Product Marketing, and Retail to build messaging that feels cohesive, thoughtful, and uniquely Harry’s
Our take
Harry’s Inc shot to fame in the years after its 2012 launch for developing and selling high quality, affordable men’s shaving and grooming products online. Between then and now, the company has grown tremendously, expanding into major retail stores, and launching three more brands: Women’s shaving products company Flamingo, hair care-focused Headquarters, as well as cat food brand Cat Person.
Though a billion dollar sale to consumer brand corporation Edgewell was surprisingly blocked by the Federal Trade Commission in 2020, Harry’s product and brand diversification actually led to a significant boost in sales.
The blocked sale of the company, while a shock at the time, has proven to be a blessing in disguise. Harry’s has gone on to raise hundreds of millions of dollars, which it has used to expand its portfolio of brands – all in keeping with its aim of becoming a major multi-category consumer packaged goods (CPG) company.
Freddie
Company Specialist at Welcome to the Jungle
Insights
8% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Feb 2018
$112m
SERIES D
Jul 2015
$75.6m
SERIES C
Total funding: $474.6m
Company benefits
- Medical, dental, and vision coverage
- Wellness reimbursement and incentives
- Annual learning and development stipend
- Flexible Time Off Policy
- One month paid sabbatical after five years with us
- 16 weeks of fully paid parental leave, plus four weeks of customized re-boarding
- Access to all of our products
- All-team lunch and breakfast, and coffee, drinks and snacks!
- Five paid days off per year to volunteer
- Work from home opportunities
- Free membership to Eden Health, a virtual & in-person primary, behavioral, and mental health care platform
- 401K matching
Company HQ
Hudson Square, New York, NY
Leadership
Andy Katz-Mayfield
(Co-CEO)Started his career as a consultant at Bain. Previously worked in Strategy at Brighter.com. Has an MBA from Stanford.
Jeffrey Raider
(Co-CEO)Serial entrepreneur. Founded Warby Parker. Previously a consultant at Bain, where he worked with Andy.
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