Product Marketing Lead, ConsenSys
MetaMask (Prediction Markets/Sports)
$122-203k
Tools & infrastructure powering Ethereum
Be an early applicant
Tools & infrastructure powering Ethereum
501-1000 employees
Be an early applicant
$122-203k
501-1000 employees
Company mission
To unlock the collaborative power of communities by making Web 3.0 universally easy to use, access and build on.
Role
Who you are
- 6+ years of experience in product marketing, ideally in prediction markets, sports betting, gambling or sports tech.
- Proven success leading complex product launches and lifecycle program with measurable results
- Strong strategic thinking and ability to simplify complex products into clear narratives that resonate with betting or market oriented users
- Analytical, experiment minded, and comfortable using data to inform decisions
- Excellent cross functional communication, influence, and project leadership
- Genuine curiosity about or experience with web3, DeFi, or onchain user behavior — or enthusiasm to apply prediction market expertise to a crypto environment
- Don't meet all the requirements? Don't sweat it. We’re passionate about building a diverse team of humans and as such, if you think you've got what it takes for our chaotic-but-fun, remote-friendly, start-up environment—apply anyway, detailing your relevant transferable skills in your cover letter. While we have a pretty good idea of what we need, we're ready for you to challenge our thinking on who needs to be in this role
What the job involves
- We’re looking for a strategic, data informed, and user obsessed Product Marketing Lead to shape the growth and positioning of MetaMask’s Prediction Markets and Trading experiences: two core product areas powering the next phase of decentralized wagering and market speculation
- As a senior member of the team, you’ll define and execute GTM strategy, craft product narratives, and partner closely with Product Management, Business Development, Growth, Brand, and Analytics to ensure every launch is grounded in user insight, competitive differentiation, and measurable impact
- Your work will directly influence MetaMask’s business outcomes: increasing market participation, improving conversion and retention, and strengthening trust in MetaMask as the most seamless and secure place to interact with onchain prediction markets
- Strategy:
- Define and execute end to end GTM strategy for Prediction Markets and Trading across global markets > from opportunity sizing and positioning to launch and lifecycle optimization
- Partner with Product Leads to shape roadmap priorities grounded in user behavior, regulatory context, and competitive trends across sports betting, sports tech, and gambling
- Serve as a strategic thought partner to Product and Growth, ensuring user needs and market realities guide decision making
- Influence long term product strategy and monetization models through segmentation, market research, and competitive intelligence across both web3 and traditional betting ecosystems
- GTM & Product Growth:
- Lead product and feature launches with narratives tailored to bettors, sports fans, market speculators, and emerging onchain users
- Drive lifecycle marketing initiatives that increase awareness, activation, and repeat usage across Prediction Markets and Trading funnels
- Collaborate with Growth and Analytics to identify friction points and opportunities within user journeys, and translate insights into programs that move key metrics (eg conversion, liquidity, market depth, volume)
- Ensure strong testing, measurement, and iteration across all programs
- Brand & Community Integration:
- Strengthen MetaMask’s reputation as a trusted, innovative, and user first brand in the onchain prediction markets space
- Lead or support education, community, and influencer (KOL) programs that build confidence among betting and prediction market audiences entering web3
- Ensure consistent storytelling across all surfaces, from lifecycle communications to content and brand campaigns
Our take
ConsenSys is an Ethereum software company that creates blockchain tools and infrastructure, allowing businesses to build the next generation of digital and tech applications. It has also moved forward into the Web 3.0 and metaverse space, continuing the principles of building a digital, decentralised economy.
The company's founder had already created the revolutionary Ethereum, and launched ConsenSys Software and ConsenSys Mesh, a blockchain investment company, to “harness” the powerful capabilities of Ethereum. Despite unicorn status, the company operates in unpredictable territory. Several bursts of reorganisation and a “merge” of sister company Ethereum means change is the norm for ConsenSys.
Regardless, the revolutionary technology and continuous breakthroughs that ConsenSys and the companies it invests in spearhead, show that they're flexible enough to maintain momentum. The business is extremely well-funded and eyeing up another fundraise which could see it valued at $3 billion.
Steph
Company Specialist at Welcome to the Jungle
Insights
-10% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Mar 2022
$450m
SERIES D
Nov 2021
$200m
LATE VC
Total funding: $725m
Company benefits
- Equity - We believe in ownership and want everyone to have a stake in our future success, that’s why you’ll receive equity when you join us
- Recognized in the blockchain and Web3 ecosystem - Working at ConsenSys is a tremendous reference for your career. You’ll join a network of entrepreneurs and technologists that extends across the global crypto ecosystem
- Continuous learning & opportunities - We provide ongoing growth and development through on-the-job learning, and the ConsenSys Advance Program which includes full access to Coursera, bespoke and technical learning programs and ConsenSys Academy our world-class blockchain and Ethereum program
- Unlimited vacation holidays - We value downtime to recharge and reset, ensuring everyone at ConsenSys has work/life balance. In addition, company-wide we participate in “zero productivity” days to take a break from work, shut down, and sit back and relax
- Flexible working arrangements - With our global workforce we have fine-tuned asynchronous working which means we have a lot of flexibility in the structure of when we work and how we work together
- Remote first - You’ll be joining a team based all over the world. Providing the unique opportunity to work with people from across 6 continents
Company HQ
East Williamsburg, NY
Leadership
Joseph Lubin
(CEO & Founder)Formerly President of SynerG Music and Director of New York Office for Blacksmith Technologies. Currently Co-Founder of Ethereum.
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