Associate Product Manager, Kikoff

• Excellent writing and communication skills to communicate both with users and internally to drive strategy, learning and iteration
• Readiness to roll up your sleeves in all parts of the content journey from copy to setting up comms and product touch points to measuring and interpreting results
• Extremely data driven and constantly looking for the “why” behind the data to understand what drives user behaviors and explains metric patterns. Pulling the data yourself is a strong plus
• You have empathy for consumers and a passion for solving consumer problems in new and innovative ways
• You feel comfortable in the driver's seat and have a natural way of knowing how to get to the destination, but also know when it's time for others to drive
• You've worked on successful digital consumer products for at least 2 years, preferably in a fast-paced startup environment
• You can wear as many hats as necessary including marketer, researcher, interface designer, analyst, and friend
• An interest in and/or history working on modern consumer financial tools and products, with your own perspective on how best to innovate in this space

Desirable

• An ideal member of the product team likes to roll their sleeves up and dive in
• You might conduct user interviews, dig in the database, wireframe in Miro, and dogfood the latest mobile app release, all before lunch
• Because you're passionate about solving deeply personal financial problems for consumers, you will do whatever it takes to find the right solutions
• You'll also work collaboratively within your dedicated product team that includes design and engineering, as well as cross-functionally with marketing, legal, operations, leadership and whoever else you need to get it done
• You won't stop until the data tells you it's right
• Look deeply at the data and talk to users to find what engages them and create engagement loops using content and experiences that leverage product, comms and alert touch points
• Constantly develop and experiment on experiences and types of content that will keep users hooked
• Drive strategic insights that shape roadmaps for engineering, design and marketing using data and user stories to build conviction
• Explore our data and users to create interesting segments and relevant insights and content to drive a virtuous loop of engagement
• Take direction from leadership regarding the key objectives your team needs to drive, but outline a roadmap with your product team to achieve successful outcomes, together
• Drive the discovery process to form a deep understanding of our users and to uncover the products and features that will best empower those consumers
• Reach beyond instinct alone to capture and analyze the right data to allow you to make the most informed decisions as you continue to evolve your approach
• Champion your products within your team, across the company, and with consumers