Senior Marketing Manager, Amazon

• The ideal candidate for this role can effectively partner with all levels of leadership, and is adept at influencing through data-driven business cases and crisp, clear program updates and deep-dive narratives to drive decisions
• You are able to represent, verbally and in writing, complex decisions, tough trade-offs, and potential strategies clearly to leaders to help them understand the decisions they have to make and the available options
• You think customer-first and deliver strategies that meet Amazon’s high standards for customer experience
• You are creative, and at the same time demonstrate strong analytical skills and business acumen
• You are capable of delivering continuous improvement through test-and-learn initiatives while pursuing a broader vision
• You are able to influence across functions and teams, and can generate support from multiple stakeholders by effectively building trust
• You are able to provide input on marketing tactics and messaging, but think big and operate at scale to deliver results
• You should be comfortable with ambiguity and complex challenges
• You should also be comfortable handling multiple initiatives simultaneously, and be adept at prioritizing agendas/ tasks to deliver results
• 6+ years of professional non-internship marketing experience
• 5+ years of developing and managing acquisition marketing or channel programs experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional marketing programs
• Experience developing and executing campaigns across a multitude of timezones and languages
• Bachelor’s degree in Business, Marketing, Engineering, Finance, or other related area

Desirable

• We are looking for a Sr. Marketing Manager, who will own the marketing strategy to accelerate adoption of Amazon Sponsored Ads by online Grocery suppliers (Amazon Fresh and Whole Foods suppliers)
• Conceptualize and execute a comprehensive marketing strategy to accelerate demand for Amazon Sponsored Ads from online Grocery suppliers
• Build a customer-centric communication strategy that is segmented, contextual, and scalable
• Drive channel diversification efforts on owned and paid channels, to reach potential advertisers where they are
• Periodically measure and optimize campaign performance
• Own content creation, and drive content innovation to deliver superior engagement
• Develop deep understanding of the customer through analytics and conducting 3P/1P research
• Identify opportunities for growth and barriers and triggers through in-depth analysis, and build strategies to address such opportunities
• Influence the product/ technology roadmap of partner teams to build/ improve marketing infrastructure (science models, tools, channels) necessary to accelerate demand for Sponsored Ads from online Grocery suppliers
• Own cadenced business reporting for Weekly/ Monthly Business reviews
• Influence strategic direction by presenting high quality data-driven recommendations to Director-level leadership