Content Marketing Manager, UserGems

• You’re proactive and thrive on taking initiative, owning projects from start to finish
• You’re an excellent writer who knows how to capture attention, communicate clearly, and persuade effectively
• You excel at organization, comfortably managing multiple content projects and deadlines without dropping the ball
• You’re flexible and enjoy adapting to changing priorities as part of an evolving marketing strategy
• You’re hungry to learn and eager to grow within an early-stage company

Desirable

• We're building a dynamic, content-driven marketing team at UserGems, and we're looking for an ambitious Content Marketing Manager to join us
• In this role, you'll write impactful short form content, partner with outside companies to create long form thought leadership content, and to distill expert conversations into high-value, audience-ready content, focusing on extracting maximum value from webinars and other content assets
• This is an exciting opportunity for someone eager to immerse themselves in the fast-paced B2B marketing space, prioritize content distribution, and grow their career quickly within a supportive, innovative environment
• You'll have the chance to directly impact our growth and become an integral part of our team's success
• Distill expert conversations (like webinars and podcasts) into actionable, engaging content, such as guides and short-form materials
• Write compelling short-form content (social posts, email copy, blog posts) to drive engagement and conversions
• Develop effective email nurture campaigns, optimizing for audience engagement and pipeline impact
• Create distribution plans that include owned, earned, and paid channels to maximize content reach
• Organize, plan, and manage webinars, including topic ideation, speaker coordination, and promotion to ensure successful attendance and follow-up
• Leverage generative AI tools (ChatGPT, Gemini, Claude) for research, content outlining, drafting, and polishing, documenting your process transparently
• Continuously refine your approach to ensure maximum efficiency and effectiveness in content creation and distribution
• Maintain a structured content calendar to ensure timely delivery and coordination across marketing channels
• Embrace the dynamic nature of startup life, proactively adapting to new challenges and opportunities as they arise